Ep 96. Why flexible working and productivity are essential for comms jobs

WorkLife Week is the 10-14 October in the UK and is celebrated by the Working Families Charity. So I wanted to again this year raise some awareness of this topic for communications people and share my thoughts and experiences on this topic spurred on by this charity’s work.

A recent study by the charity showed that, of the UK parents currently in work, 3 in 10 are in jobs below their skill level because their jobs offer greater flexibility. This shows a need for more high-quality part-time and flexible roles in the labour market.

Employers also need to think beyond just home and hybrid working: Nearly half of these parents (46%) work in place-based roles, which cannot be done remotely because the work has to take place in a specific location.

Working flexibly is also about being productive, and it’s not easy in a comms job as sometimes you need to be ‘in the thick of it’, or at least that’s the perception.

There’s also a ‘productivity stack’ for you.

Let’s dive in!

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