
How to Balance Content Creation with a Full-Time Job
03/23/23 • 22 min
Episode 112: How to Balance Content Creation with a Full-Time Job
Welcome to episode 112 of the Cocktails & Content Creation Podcast! For this episode, we’re going to talk about balancing content creation with a full-time job with Colleen Blair, a full-time marketing professional and the face of Travel Like a Local: MA.
In our one-hundred-and-twelfth episode you’ll learn:
- How this marketing professional balances her FT career and her side hustle
- How her background in marketing gives her unique insights to her content creator projects
- How she makes her weekends work for her and how she plans the workload
- What it takes to be both a content creator and have a full-time position
About our Guest:
Colleen Blair is the Boston-based blogger & content creator behind Travel Like a Local: MA, with a focus on travel across Massachusetts and New England. She covers destinations, hotels and restaurants, as well as cultural attractions, outdoor adventures, events and local shops, businesses and products, all from the perspective of a local resident.
Colleen started Travel Like a Local: MA in 2019 and has organically grown her Instagram following to more than 17K engaged followers. She has become a trusted source of recommendations and travel inspiration for those living in and visiting New England.
With a background in public relations and marketing, and a full-time marketing position today, Colleen is passionate about helping raise awareness of - and drive sales for - the partners she works with through storytelling and compelling visuals.
Thanks for Listening!
Join our Facebook Community for more tips and tricks on how to easily create content and chat with other content creators! And make sure to follow our Instagram.
Links & Resources:
- Travel Like a Local:MA
- @travelikealocalma on Facebook
- @travelikealocalma on Instagram
Until next time, cheers to your next cocktail and happy content creating!
Hosts of “The Cocktails and Content Creation Podcast”
Episode 112: How to Balance Content Creation with a Full-Time Job
Welcome to episode 112 of the Cocktails & Content Creation Podcast! For this episode, we’re going to talk about balancing content creation with a full-time job with Colleen Blair, a full-time marketing professional and the face of Travel Like a Local: MA.
In our one-hundred-and-twelfth episode you’ll learn:
- How this marketing professional balances her FT career and her side hustle
- How her background in marketing gives her unique insights to her content creator projects
- How she makes her weekends work for her and how she plans the workload
- What it takes to be both a content creator and have a full-time position
About our Guest:
Colleen Blair is the Boston-based blogger & content creator behind Travel Like a Local: MA, with a focus on travel across Massachusetts and New England. She covers destinations, hotels and restaurants, as well as cultural attractions, outdoor adventures, events and local shops, businesses and products, all from the perspective of a local resident.
Colleen started Travel Like a Local: MA in 2019 and has organically grown her Instagram following to more than 17K engaged followers. She has become a trusted source of recommendations and travel inspiration for those living in and visiting New England.
With a background in public relations and marketing, and a full-time marketing position today, Colleen is passionate about helping raise awareness of - and drive sales for - the partners she works with through storytelling and compelling visuals.
Thanks for Listening!
Join our Facebook Community for more tips and tricks on how to easily create content and chat with other content creators! And make sure to follow our Instagram.
Links & Resources:
- Travel Like a Local:MA
- @travelikealocalma on Facebook
- @travelikealocalma on Instagram
Until next time, cheers to your next cocktail and happy content creating!
Hosts of “The Cocktails and Content Creation Podcast”
Previous Episode

How to work with Brands as a Content Creator and Grow your Instagram
Episode 111: How to work with brands as a content creator and grow you Instagram
Welcome to episode 111 of the Cocktails & Content Creation Podcast! For this episode, we’re going to talk about how to work with brands as a content creator and grow your Instagram with Colleen Blair, a full-time marketing professional and the face of Travel Like a Local: MA.
In our one-hundred-and-eleventh episode you’ll learn:
- How to grow your Instagram by engaging with other accounts
- Why you shouldn’t stop engaging on social media as you reach your follower goals
- Her best tips for pitching your services to brands that will help you nail that collaboration
- How to review the brand’s existing content to create a stronger pitch
- What you should consider when looking for brands to work with
About our Guest:
Colleen Blair is the Boston-based blogger & content creator behind Travel Like a Local: MA, with a focus on travel across Massachusetts and New England. She covers destinations, hotels and restaurants, as well as cultural attractions, outdoor adventures, events and local shops, businesses and products, all from the perspective of a local resident.
Colleen started Travel Like a Local: MA in 2019 and has organically grown her Instagram following to more than 17K engaged followers. She has become a trusted source of recommendations and travel inspiration for those living in and visiting New England.
With a background in public relations and marketing, and a full-time marketing position today, Colleen is passionate about helping raise awareness of - and drive sales for - the partners she works with through storytelling and compelling visuals.
Thanks for Listening!
Join our Facebook Community for more tips and tricks on how to easily create content and chat with other content creators! And make sure to follow our Instagram.
Links & Resources:
- Travel Like a Local:MA
- @travelikealocalma on Facebook
- @travelikealocalma on Instagram
Until next time, cheers to your next cocktail and happy content creating!
Hosts of “The Cocktails and Content Creation Podcast”
Next Episode

3 Things you Need to Know to Keep your Family and Business on a Routine
Episode 113: 3 Things you need to know to keep your family and business on a routine
Welcome to episode 113 of the Cocktails & Content Creation Podcast! For this episode, we’re going to talk about 3 Things you need to know to keep your family and business on a routine with Heather Greco of Chaos ‘N’ Cookies.
In our one-hundred-and-thirteenth episode you’ll learn:
- How establishing systems in your home can help you tame the chaos for the entire family
- How these systems can actually allow space for creativity
- Why routines are important and how to incorporate time-blocking
- The benefits of running your household like a business
- Creative strategies to create organizing your households systems - including the power of color coding
About our Guest:
As a busy mom of three and the founder of Chaos N’ Cookies, keeping moms from crumbling is Heather Greco’s main objective. After gaining 10+ years of experience as a Director of Marketing helping build multiple 6 & 7-figure businesses for other women she’s created the Chaos Control System to equip moms to overcome their own objections so they can live the life they want to live and start that business they have always wanted. The Family Playbook, or standard operating procedure, is the tool every mama needs to save time and stress-less when chaos ensues at home.
For new biz owners, she also helps simplify systems on social media and other business platforms to automate processes to get their business up and running quickly and efficiently with how-tos and hands-on coaching. She has helped hundreds of women to be more productive and self-sufficient in their homes and businesses allowing them to reclaim control of the chaos.
Thanks for Listening!
Join our Facebook Community for more tips and tricks on how to easily create content and chat with other content creators! And make sure to follow our Instagram.
Links & Resources:
- Chaos ‘N’ Cookies
- Heather Greco Steinker on Facebook
- @chaos-n-cookies on Facebook
- @chaosncookies on Instagram
- @theheathergreco on Instagram
- Heather Greco Steinker on LinkedIn
- The Chaos ‘N’ Cookies Podcast
- The Chaos ‘N’ Cookies Shop
Until next time, cheers to your next cocktail and happy content creating!
Hosts of “The Cocktails and Content Creation Podcast”
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