29: Ed Breault of Aprimo: How Marketers Can Gain Experience, Why You Need to Challenge Yourself and How to do Analysis Right
11/21/19 • 25 min
When you analyze data, do you have a question in mind first, or do you look for patterns to build from? Well, in this episode of CMO Confessions, Aprimo’s CMO, Ed Breault, states his case for the former. Tune into this episode to learn why marketers need to be uncomfortable to succeed and much more.
Sit back and relax, it’s CMO Confessions.
Follow Aprimo on Twitter: @Aprimo
Follow Ed Breault on Twitter: @edbreault
Check out Ed on LinkedIn
Follow ON24 on Twitter: @ON24
Learn more about ON24: www.ON24.com
When you analyze data, do you have a question in mind first, or do you look for patterns to build from? Well, in this episode of CMO Confessions, Aprimo’s CMO, Ed Breault, states his case for the former. Tune into this episode to learn why marketers need to be uncomfortable to succeed and much more.
Sit back and relax, it’s CMO Confessions.
Follow Aprimo on Twitter: @Aprimo
Follow Ed Breault on Twitter: @edbreault
Check out Ed on LinkedIn
Follow ON24 on Twitter: @ON24
Learn more about ON24: www.ON24.com
Previous Episode
28: David Fortino of NetLine: Why Bad Marketers Hurt Marketing, Shiny Object Syndrome and the Gold Nugget of Authentic Marketing
What goes into a marketing career that lasts and how do you avoid the call of the latest shiny marketing fad? In this episode of CMO Confessions, David Fortino, Senior Vice President of Audience and Product at NetLine, shares his marketing journey with us and explains why getting to know the customer well is so critical to success.
Sit back and relax, it’s CMO Confessions
Follow NetLine on Twitter: @NetLine_Corp
Follow David Fortino on Twitter: @David__Fortino
Check out David on Linkedin: http://www.linkedin.com/in/davidfortino
Follow ON24 on Twitter: @ON24
Learn more about ON24: www.ON24.com
Next Episode
30: Alison Orsi of IBM Europe: What Does Agile Marketing Look Like in One of the Largest Enterprises
What's the difference between marketing in the U.S. and marketing in the U.K.? How does agile marketing look like in one of the largest enterprises? In this week's edition of CMO Confessions, Joe Hyland sits down with Alison Orsi, CMO at IBM Europe, to discuss differences in marketing, approaches in adapting agile and Alison's path to becoming CMO. Sit back and relax, it's CMO Confessions.
It’s another edition of CMO Confessions. Let’s chat.
Follow Alison on Twitter: @AlisonOrsi
Follow Alison on LinkedIn: Alison Orsi
Follow ON24 on Twitter: @ON24
Learn more about ON24: https://www.on24.com
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