Chasing The Insights - EP285 - Atiba de Souza on video SEO

EP285 - Atiba de Souza on video SEO

11/16/22 • 44 min

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Chasing The Insights

In this episode of Chasing the Insights, I talk to video and SEO guru Atiba de Souza.

Atiba talks to us about an underappreciated superpower that we can have as an entrepreneur, Video SEO.

Atiba de Souza started his career in internet-based search in 1996. In the early 2000’s he consulted for several government agencies (INS, EPA, DLA, and several military departments) and led teams that designed and built search tools. For the EPA, in 2001, Atiba and his team built a $10 million dollar system that allowed the EPA to easily search their data agency-wide.

After almost 10 years in the government sector, Atiba turned to the private sector and the burgeoning field of SEO. Using a unique method of blending storytelling with search keywords Atiba has helped rank over 10,000 pages on Google’s Page 1 for various search terms.

In this episode of Chasing the Insights, I talk to video and SEO guru Atiba de Souza.

Atiba talks to us about an underappreciated superpower that we can have as an entrepreneur, Video SEO.

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EP284 - Debra Corey on employee recognition and appreciation

In this episode of Chasing the Insights, I talk to award-winning HR leader Debra Corey.

Debra talks to us about practical tips to show employee recognition and appreciation.

Debra Corey is a highly experienced and award-winning HR leader, consultant, world-class speaker, and five-time best-selling author who has been named as one of the top 101 Global Employee Engagement Influencers and HR Most Influential Thinkers.

After 20+ years working for global companies such as Gap Inc, Merlin Entertainments and Reward Gateway, she now inspires and ‘pays it forward' by helping others develop and deliver HR strategies in a rebellious way, pushing the boundaries and challenging the status quo to truly drive employee engagement.

Next Episode

EP286 - Kurt Ivy on the Hype Heros NFT Project

In this episode of Chasing the Insights, I talk to NFT, marketing, and PR specialist Kurt Ivy.

Kurt talks to us about his journey into the web3 space and about the Hype Heros NFT Project.

Kurt Ivy is the founder of Simple Crypto PR, CEO of Coffee Nova, Head of PR for SHOPX, and Head of Marketing for Hype Heros NFT.

He has helped over 20 crypto and NFT projects launch, and has contributed writing to Entrepreneur, CoinTelegraph, Be[In]Crypto, the Defiant, Apple News, Grit Daily, Blocktelegraph, Altcoin Buzz, TechBullion, and Hackernoon.

He helped launch SHOPX two years ago with a 140x launch and has been in writing, PR, and marketing ever since.

Recently, he started his own marketing agency and provides support to projects like SHOPX, Gay Alien Society, Altar, Fresus NFT, Meta Jetz NFT, and Hype Heros.