Encore: Secrets to Great Content Curation: You Can Do It!

11/26/19 • 55 min

Changing the Game with Digital Engagement, Presented by SAP

Previous Episode

Marketing Automation? How About Digital Selling Automation?

The buzz: “Sales representatives spend less than a third of their working time actually selling...bogged down by administrative and other ‘non-sales’ tasks.” (HubSpot) Manual Digital Selling can be inefficient and time-consuming if you need to find different profiles and write-out the message each time. Digital Selling automation to the rescue, with automation tools to help you compile concise, detailed reports and generate new pipeline-happy leads with way less busy-work. What does Digital Selling automation look like and how can you get started? The experts speak. Melissa Jeyaraj, LinkedIn: “My mother told me to be a lady. And for her, that meant be your own person, be independent” (Ruth Bader Ginsburg). Walter Pollard, Brand Fuzion: “If people like you, they'll listen to you, but if they trust you, they'll do business with you” (Zig Ziglar). Phil Lurie, SAP: “You can observe a lot by just watching” (Yogi Berra). Join us for Marketing Automation? How About Digital Selling Automation?

Next Episode

Digital Selling Plus: Accelerate Your Account-Based Marketing

The buzz: “Account-based marketing is thinking of the account as a market of one: (Nick Panayi, CSC). With Digital Selling, your sales team leverages their social presence to drive brand awareness. And they use education to accelerate an account-based marketing (ABM) strategy and convert top prospects into customers...it’s not too late to start (upthereeverywhere.comy). How can you get your marketing and sales teams to collaborate on your ABM strategy? The experts speak. Lisa Dennis, Knowledgence Associates: “The level of the problem isn’t the level of the solution” (Deepak Chopra, MD). Nicole O’Brien, Sales Enablement Society: “Success is not final; failure is not fatal: it is the courage to continue that counts” (George F. Tilton). Paroma Sen, SAP: “Even if I knew that tomorrow the world would go to pieces, I would still plant my apple tree” (Martin Luther). Join us for Digital Selling Plus: Accelerate Your Account-Based Marketing.