Creating Your New Image with Deepak Shukla- CR51
12/13/18 • 45 min
Have you ever met someone who used to be a tax accountant then became a rapper? Me neither. But that’s exactly what our guest on this week’s Career Relaunch episode did. Deepak Shukla, a former Deloitte tax accountant turned rapper and SEO agency founder shares his thoughts on what it’s like to break into a new industry when you don’t exactly look the part. We’ll also talk about putting yourself out there, dealing with judgement, and focusing on the future rather than the past. I’ll also address a listener question about balancing your current role and identity with your future ambitions.
Key Career Insights- Just because you don’t make it in a certain industry doesn’t mean that the experience was for nothing.
- You have to courageously put yourself out there to at least give yourself the opportunity to succeed. This helps you become better and more effective with your work.
- The only way to build up your tolerance to judgement and critique is to put yourself in situations where you HAVE to face this . . . so you can get used to it.
- Minimize the amount of time and effort you devote to analysizing what went wrong during a failure and instead try to focus on the actions you can take to do better next time.
Change happens when the pain of staying the same is greater than the pain of change. Tony Robbins Tweet This Related Resources
We talked on the show about how you shouldn’t be overly concerned with other’s opinions of your career progress or trajectory. This article in the Book of Life entitled No One Cares is a good reminder that we should focus more on what choices make sense for us rather than what others think of those choices.
Listener Challenge
During this episode’s Mental Fuel segment, I challenged you to think about where you wanna be 12 months from now. What sort of work do you wanna be doing more of? What sort of projects do you want filling your time? How do you want to be spending more of your days?
Once you’re clear on where you see your professional life a year from now, try to embrace one new behaviour that’s consistent with that future. Act like the person you hope to become rather than the person you have been in the past. It could be devoting a little more time to that side project you wanna have as your full-time job. Or simply changing how you introduce yourself. Or investing in that training that creates a bridge from your current work to your future work.
About Deepak Shukla, Founder of Pearl Lemon
Deepak Shukla during his days as an aspiring rapper
Deepak Shukla runs Pearl Lemon, an SEO Agency, by day and by night runs ultra-marathons, plods around Ironman events and hangs out with his cat Jenny. A few years ago, he left his corporate job at Deloitte as a Tax consultant during the height of the recession to become a rapper. Over 150 songs later, after running his own music studio with over 200 international clients, he travelled the world to over 50 countries while running 2 businesses, and even trained to become a British soldier! You can follow Deepak on Twitter, YouTube, and LinkedIn.
Also, be sure to check out some of Deepak’s former rap videos and his “Winners Get Bruised” music video we referenced during the show:
https://youtu.be/K1ZxzU2Xs3Y
- Tweet: If you enjoyed this episode and have a few seconds to spare, Tweet to let me and Deepak know!
Have you ever met someone who used to be a tax accountant then became a rapper? Me neither. But that’s exactly what our guest on this week’s Career Relaunch episode did. Deepak Shukla, a former Deloitte tax accountant turned rapper and SEO agency founder shares his thoughts on what it’s like to break into a new industry when you don’t exactly look the part. We’ll also talk about putting yourself out there, dealing with judgement, and focusing on the future rather than the past. I’ll also address a listener question about balancing your current role and identity with your future ambitions.
Key Career Insights- Just because you don’t make it in a certain industry doesn’t mean that the experience was for nothing.
- You have to courageously put yourself out there to at least give yourself the opportunity to succeed. This helps you become better and more effective with your work.
- The only way to build up your tolerance to judgement and critique is to put yourself in situations where you HAVE to face this . . . so you can get used to it.
- Minimize the amount of time and effort you devote to analysizing what went wrong during a failure and instead try to focus on the actions you can take to do better next time.
Change happens when the pain of staying the same is greater than the pain of change. Tony Robbins Tweet This Related Resources
We talked on the show about how you shouldn’t be overly concerned with other’s opinions of your career progress or trajectory. This article in the Book of Life entitled No One Cares is a good reminder that we should focus more on what choices make sense for us rather than what others think of those choices.
Listener Challenge
During this episode’s Mental Fuel segment, I challenged you to think about where you wanna be 12 months from now. What sort of work do you wanna be doing more of? What sort of projects do you want filling your time? How do you want to be spending more of your days?
Once you’re clear on where you see your professional life a year from now, try to embrace one new behaviour that’s consistent with that future. Act like the person you hope to become rather than the person you have been in the past. It could be devoting a little more time to that side project you wanna have as your full-time job. Or simply changing how you introduce yourself. Or investing in that training that creates a bridge from your current work to your future work.
About Deepak Shukla, Founder of Pearl Lemon
Deepak Shukla during his days as an aspiring rapper
Deepak Shukla runs Pearl Lemon, an SEO Agency, by day and by night runs ultra-marathons, plods around Ironman events and hangs out with his cat Jenny. A few years ago, he left his corporate job at Deloitte as a Tax consultant during the height of the recession to become a rapper. Over 150 songs later, after running his own music studio with over 200 international clients, he travelled the world to over 50 countries while running 2 businesses, and even trained to become a British soldier! You can follow Deepak on Twitter, YouTube, and LinkedIn.
Also, be sure to check out some of Deepak’s former rap videos and his “Winners Get Bruised” music video we referenced during the show:
https://youtu.be/K1ZxzU2Xs3Y
- Tweet: If you enjoyed this episode and have a few seconds to spare, Tweet to let me and Deepak know!
Previous Episode
Making Healthy Career Choices with Kelly Cara- CR50
How do things REALLY turn out when you make the brave decision to relaunch your career? Do things actually end up working out? Or does leaving behind a stable career end up coming back to bite you? In this very special 50th episode of Career Relaunch, I’m excited to welcome back Kelly Cara to the show. Kelly was my very first guest when this podcast launched back in Sept 2016, and she was voted by listeners as the guest they most wanted to hear from again.
We’re going to check in with her to hear how things have actually turned out for her since she made the decision to leave her job behind as an educational researcher in Springfield, Missouri to become a nutrition researcher, educator, and health-supportive chef in Austin, Texas after finishing culinary school. We’ll talk about doing work you love, the impact of money on your choices, and when to move onto the next chapter of your career . . . even if you’ve just recently made a change.
Key Career Insights- After you make a leap once, it becomes easier to make another leap in your life because you will have built up that muscle.
- When you’re feeling motivated to do something, it’s important to take an action that seizes on that motivation because you may not have a similar level of motivation down the road.
- There’s more to wealth and richness than how much money you make. The richness of your life is also driven by the fulfillment and satisfaction you gain from the work you’ve chosen to dedicate your energies to.
- Kelly referred to Robert Frost’s poem, The Road Not Taken.
Check out this TED animation of his poem:
https://youtu.be/yGB_K_xlHdI
Listener Challenge
During this episode’s Mental Fuel segment, I challenged you to reflect on one of the ideas you’ve been thinking about pursuing and really reflect what sort of benefit it could have on your career, life, and people in your life. Make a list of the potential impact it could realistically have on your physical health, your mental health, your family life, your personal & professional growth, even your friendships.And there may be some negatives.
About Kelly Cara, Wellness Educator & Vegan Chef
Kelly Cara is a nutrition researcher, educator, and health-supportive chef passionate about promoting whole-person health and wellness through nutrition and lifestyle habits. She’s currently pursuing a graduate degree at the Tufts Friedman School of Nutrition Science and Policy where her main research interests involve the impact of food processing – from raw foods to ultra-processed foods – on overall health. Kelly is a contributor to the Friedman Sprout online newspaper where her articles highlight the challenges of accessing and choosing nutritious and health-promoting foods. She is dedicated to environmentally responsible and humane living, sustainability, and generosity.
Did You Enjoy This Episode? Please Let Us Know!- Tweet: If you enjoyed this episode and have a few seconds to spare, Tweet to let me and Kelly know!
Tweet a thank you! - Review: I’d also love for you to leave a positive review and rating for the podcast on Apple Podcasts, which helps my show reach more people who want to relaunch their careers.
- Subscribe: Be sure to subscribe to Career Relaunch podcast on Apple Podcasts, Spotify, Google Podcasts, Stitcher, or
Next Episode
Letting Go of Outcomes with Karen Cheung-Hing- CR52
In this episode of Career Relaunch, Karen Cheung-Hing, a former doctor turned English pronunciation teacher, shares her thoughts on procrastination, relocating to a new country, and upside of changing careers. I also share some thoughts what happened when I let go of how I thought things should look in my career.
Karen and I first crossed paths after she attended one of my career change talks in London. She later applied to be on the show, and I found her story to be really refreshing and unique. I could also relate a bit to some of her sentiments about leaving medicine behind because I also walked away from a career in medicine many years ago. I hope you enjoy hearing her career change insights.
Key Career Insights- You may not have a clear moment of epiphany that you should move on from your current role. Instead, it may just be a lingering feeling that things won’t get any better and that you owe it to yourself to at least try to do something else that you truly enjoy.
- You can’t fully compartmentalize your personal and professional lives. They’re interconnected, and if you’re feeling dissatisfaction in your career, it may be worth considering whether something in your personal life is affecting your career and vice-versa.
- There’s a fine line between procrastination and just not wanting to do something. How do you feel inside when you think of the project.
- Although moving locations and even countries may seem like a drastic change, you may be surprised at just how similar your day-to-day life may be, especially since much of our lives are now online.
- Letting go of your fixed ideas about outcomes can really lift a lot of stress from your life and allow you to feel better.
Letting go of one goal creates space for another. Joseph Liu Tweet This
Listener Challenge
During this episode’s Mental Fuel segment, my challenge to you as you kick off 2019, is to not necessarily think about which goal or outcome you want to achieve but to instead think about which goal or outcome it’s about time you let go of, which is equally important. Think about something you’ve been a bit too obsessively focused on, reconsider what difference achieving that outcome would REALLY make to your career or life, and if the difference is negligible, let it go so you can make room for something else.
About Karen Cheung-Hing
Karen initially worked as a junior doctor for the National Health Service in the UK before re-training as an English pronunciation teacher and working for a variety of language service organizations. She recently moved away from the UK, and now lives and teaches in Bangkok, Thailand.
Did You Enjoy This Episode? Please Let Us Know!- Tweet: If you enjoyed this episode and have a few seconds to spare, Tweet to let me and Karen know!
Tweet a thank you! - Review: I’d also love for you to leave a positive review and rating for the podcast on Apple Podcasts, which helps my show reach more people who want to relaunch their careers.
- Subscribe: Be sure to subscribe to Career Relaunch podcast on Apple Podcasts, Spotify, Google Podcasts, Stitcher, or Android so you can automatically get each new episode on your device. Full instructions.
- Stay in touch: Follow Career Relaunch on Twitter, Facebook, and
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