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Captivate + Convert with Christy Cegelski - Is A VIP Day Offer Right For Your Business With Kristin Macintyre

Is A VIP Day Offer Right For Your Business With Kristin Macintyre

Captivate + Convert with Christy Cegelski

10/11/21 • 51 min

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“The VIP offer has revolutionized my business... It has helped me take control over my calendar.”

— Kristin Macintyre

Have you been noticing a LOT of online service providers offering up fabulous-sounding VIP Days lately? Are you thinking about getting in on it and offering your own VIP offer — but aren’t sure what to include or how to sell it?

Then you’re going to want to listen to this episode!

My guest, Kristin Macintyre, is the reigning queen of VIP days. In fact, Kristin has actually discontinued most of her services and switched her copywriting business to a VIP-offer-only model!

And she is THRIVING.

“What is a VIP Day? It really is just a service that has three particular qualities to it,” Krisitin says. “Then you can take those qualities and create an offer that meets those qualities, but it can look like SO many different things!”

What are those three qualities? You’re going to have to tune in to find out!

In this episode, Kristin talks about the key ingredients of a VIP offer, her journey from teaching composition to college students to writing copy, and how the VIP Intensive offer changed Kristin’s business!

Hit play and find a new way to work! In this episode, you’ll learn:

  • How to structure a VIP offer so that you can deliver top-tier service without overwhelming yourself
  • How Kirstin and I set up our respective VIP offers — and what goes into them
  • Whether your VIP should be an entry point or an upsell — and where to start your pricing

Subscribe now and never miss a single episode!

About Kristin Macintyre: Kristin Macintyre is an entrepreneur and conversion copywriter. She whips up copy that connects, communicates, and converts, with a whole lotta strategy and a pinch of personality — aka the good stuff.

Highlights:‌ ‌

00:35 Intro

02:20 Meet Kristin Macintyre

03:30 From English teacher to copywriter

08:44 Learning v. taking action

10:30 The MFA experience

11:50 3 qualities of a VIP offer

14:23 VIP Day v. VIP Intensive

16:53 Done-in-a-Day

18:25 High-ticket or entry point?

20:37 VIP Intensive impacts

21:59 Goodbye, proposals + discovery calls!

23:48 Talking money, honey!

27:52 Find what works for you

28:51 Demonstrate value

30:02 Non-service VIP Days

33:40 VIP Day repeat clients + Disney

38:16 Delivering the final product

40:09 The Christy Questions

48:12 Find Kristin

Please remember to subscribe, rate, and review!

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Kristin Macintyre

https://macintyrecopy.com

Instagram: https://www.instagram.com/kristin.macintyre

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HOW MUCH CAN YOU GET DONE-IN-A-DAY? You might be surprised! Work with me for a Done-In-a-Day session + walk away with a brand new, optimized email sequence or landing page! Let’s take your copy from ho-hum to HELL YES!

https://christycegelski.com/hire-me

CONNECT WITH CHRISTY ON INSTAGRAM: https://www.instagram.com/christycegelski

10/11/21 • 51 min

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