Busting the omnichannel - enterprise hacks and chats - Workshopping generative AI ”creativity” in the enterprise - parsing the BS - with Thomas Wieberneit

Workshopping generative AI ”creativity” in the enterprise - parsing the BS - with Thomas Wieberneit

06/23/24 • 79 min

Busting the omnichannel - enterprise hacks and chats

I've had my fill of gen AI "creativity" BS for the enterprise. And yet, there are some pros and cons to discuss - and use cases to consider. What does Thomas Wieberneit think? I know he will come with strong views and we'll hash this one out - want to join us and provide your views as well? I will also outline some of my theories of attention and B2B buyer engagement, and how I see AI helping - and not. Note: this video also contains a vigorous debate on the impact of gen AI on enterprise job loss, thanks to some savvy commenters. Note: if you enjoy these ad-free, unscripted, uncensored enterprise convos, do consider leaving a strong rating on your fave podcast channel. This podcast will always be free and unsponsored. If you want to follow along with the slides, check the replay at https://www.youtube.com/@jonreedofdiginomica.

Previous Episode

SAP Sapphire 2024 review - Talking RISE field views, BTP economy and public cloud surprises with Brian Dennett

On the final afternoon of SAP Sapphire, Jon sat down with Brian Dennett for a sleep deprivation show review. Brian's SAP adventures have landed him with a partner that is expert on RISE and BTP, so it was the perfect time to dig into the pros and cons of RISE, where the value lies, and whether "clean core" is a crucial concept for SAP customers - or a marketing/commercial catch phrase. Also: what is the "BTP economy," and why should customers cast a wide net when it comes to their implementation partner moving forward? Jon also shares some of his customer feedback and surprises: including customer advocacy of the S/4HANA public cloud edition. We wrap with a brief chat about cynicism versus open-minded curiosity in the role of market analysis.

Next Episode

Workshopping Gen AI enterprise creativity part 2 - parsing the BS with Brent Leary

Note: Barb wasn't able to make this session due to tech issues, but Brent Leary of Playaz Production Network hopped on, and he had some terrific content on what he has seen on gen AI and creativity this event season... On the heels of part one, Barb Mosher Zinck published a notable blog post on this topic, so our work isn't finished here. Let's see what Barb has to say, and I have a couple more debunkings to share. Bring your smartest/snarkiest stuff as usual and let's try to advance this convo. (We did discuss Barb's post a bit on this show; I'll have her back on in July to delve further).