Busting the omnichannel - enterprise hacks and chats

Before everyone gets into trouble at fall events, it's time to bear down on enterprise video and media, and look at where brands are getting it wrong - and right. Paul Greenberg and Brent Leary of PPN/CRM Playaz, the recipients of my informal enterprise video award, have lived the highs and lows of audience engagement with video - time to put them in the chair with your questions. This blowout edition will also include surprise mystery guests! (Thomas Wieberneit of CRMKonvos, another enterprise video finalist, will join for the post-game analysis and podcast wrap at the 30:00 mark). Note: by the time we finished this video, I think we had boiled down a bunch of key takeaways for getting enterprise media right.

What if HR customers had a way of assessing the quality of the partners servicing their implementations? Would less projects run into budget and scope problems - or outright failure. Well, now they do, thanks to the upstarts at Raven Intel. During "HR tech week" in Las Vegas, at SuccessConnect 2018, Jon sat down with Bonnie Tinder and Michele of Raven Intel on the day of their official launch to dig into the motivations behind their mission - and business model. To coincide with their launch, Raven Intel released a study of 100 initial SAP customers and their experiences with consulting partners and HR vendors (see: HCM Implementation Report, 2018). Jon asks Bonnie and Michelle about the lessons they took from their study, and how troubled HR tech projects can become better HR tech projects. Bonnie and Michele explain why their approach is different than the big vendor peer review sites that are picking up steam. Jon also asks about the challenges they may face as they get customers to evaluate major consulting partners that aren't used to being publicly evaluated. Sidenote: Bonnie and Michele are childhood friends who have always wanted to work together - now they get their chance. Of the two, Bonnie speaks first on the podcast. Yes, you can get Busting the Omnichannel on iTunes.