
Mastering Relationship Building for Successful Entrepreneurship: Tips and Strategies - With Moussumi Dhar
07/27/23 • 34 min
Learning the art of communication can make you successful in your personal as well as professional life. But, most people struggle with saying the right things at the right time.
In this episode of The Business Veda podcast, your host Malay Damania is in conversation with the extremely talented Moussami Dhar, founder of Gratefy. Moussami shares the impact and importance of building strong relationships with customers as well as employees.
She also shares how they design employee loyalty programs at Gratefy so that each employee feels recognized. She even adds what they do to help with employee retention.
Key Takeaways
- You can only have strong business relationships if you stay consistent in your communication.
- Communicate what you believe in rather than just talking with clients or employees for the sake of doing it.
- Networking in entrepreneurship is based on crisp and clear communication instead of beating around the bush.
- Get creative with communication. Make it personalized for your clients. For example, send them hand-written greetings on their birthdays or on festivals as no one is doing that anymore.
Listen to the entire episode as Malay and Moussumi discuss the importance of building trust in a relationship and how you can do the same for your business.
About the guest
Moussumi Dhar. Founder of Gratefy. We focus on creating a solution for corporate/s to enable them to create a human bond with their clients, employees or channel partners.
Gratefy works on:
· Client retention programs
· Client loyalty programs
· Employee engagement programs
· Scheduled whats app system
· Scheduled emailing system
· Gifting
· Events and Experiences
Website:- www.gratefy.com
Linked in : http://linkedin.com/in/moussumi-dhar-49516053
Email: [email protected]
Buy Malay’s book - Business Champ
Malay Damania conducts business mentoring and coaching sessions to help small and medium business owners, startup founders, entrepreneurs, and CEOs to get past their stagnancy in business to move into a growth trajectory.
Book Free Consultation with Malay
Connect with Malay at:
Website - www.malaydamania.com
Linkedin - https://www.linkedin.com/in/malay-damania-23285717
Learning the art of communication can make you successful in your personal as well as professional life. But, most people struggle with saying the right things at the right time.
In this episode of The Business Veda podcast, your host Malay Damania is in conversation with the extremely talented Moussami Dhar, founder of Gratefy. Moussami shares the impact and importance of building strong relationships with customers as well as employees.
She also shares how they design employee loyalty programs at Gratefy so that each employee feels recognized. She even adds what they do to help with employee retention.
Key Takeaways
- You can only have strong business relationships if you stay consistent in your communication.
- Communicate what you believe in rather than just talking with clients or employees for the sake of doing it.
- Networking in entrepreneurship is based on crisp and clear communication instead of beating around the bush.
- Get creative with communication. Make it personalized for your clients. For example, send them hand-written greetings on their birthdays or on festivals as no one is doing that anymore.
Listen to the entire episode as Malay and Moussumi discuss the importance of building trust in a relationship and how you can do the same for your business.
About the guest
Moussumi Dhar. Founder of Gratefy. We focus on creating a solution for corporate/s to enable them to create a human bond with their clients, employees or channel partners.
Gratefy works on:
· Client retention programs
· Client loyalty programs
· Employee engagement programs
· Scheduled whats app system
· Scheduled emailing system
· Gifting
· Events and Experiences
Website:- www.gratefy.com
Linked in : http://linkedin.com/in/moussumi-dhar-49516053
Email: [email protected]
Buy Malay’s book - Business Champ
Malay Damania conducts business mentoring and coaching sessions to help small and medium business owners, startup founders, entrepreneurs, and CEOs to get past their stagnancy in business to move into a growth trajectory.
Book Free Consultation with Malay
Connect with Malay at:
Website - www.malaydamania.com
Linkedin - https://www.linkedin.com/in/malay-damania-23285717
Previous Episode

From Imports to Icons: Nike\'s Journey of Perseverance and Resilience to Global Brand Domination
“The value of perseverance and resilience during challenging times are key takeaways” - Malay Damania.
Nike has become a household name. Every teenager or young boy wants to own a pair of Air Jordans by Nike. They are no more luxury but a necessity amongst the youth.
How did this happen? How did Nike become a global brand?
In this episode your host Malay Damania shares the journey of the brand including the challenges they faced and the strategic decisions they took to become the huge and favorite brand they are now.
Key Takeaways
- Nike started by importing Japanese shoes and selling them in America. They later pivoted to manufacturing.
- Nike faced financial limitations in the beginning which made scaling challenging for them in a competitive market that already had brands like Reebok and Puma.
- The brand worked hard to find their differentiator and also faced allegations of counterfeiting.
- To combat these issues, Nike took strategic decisions to revitalize and rebrand its position in the market.
- They launched a campaign with the introduction of their tagline “Just Do It” which is still one of the popular taglines.
Listen to the entire episode to know the exact challenges that Nike faced and what steps they took to emerge as one of the most popular athletic brands globally.
Buy Malay’s book - Business Champ
Malay Damania conducts business mentoring and coaching sessions to help small and medium business owners, startup founders, entrepreneurs, and CEOs to get past their stagnancy in business to move into a growth trajectory.
Book Free Consultation with Malay
Connect with Malay at:
Website - www.malaydamania.com
Linkedin - https://www.linkedin.com/in/malay-damania-23285717
**This show is produced and managed by Done For You Podcasts, full-service podcast launch and management company**
Next Episode

Building High Performance Teams: Effective Team Building Ideas
“Building a high performing team is crucial for success in business”- Malay Damania.
It is crucial to understand the importance of building high performance teams as they help you not only to sustain but thrive in this ever changing and competitive business environment. A regular team can turn even an extraordinary idea into an ordinary one and vice versa.
In this episode your host Malay Damania shares the importance of team building and benefits of teamwork. A team can make or break your business- depends on the people you choose.
Key Takeaways:
- Great team helps you to achieve your goals and objectives confidently and effectively. Choose the right candidates in your team.
- It improves productivity as a team working together can finish tasks efficiently. Build a team that complements their strengths and weaknesses.
- One of the key benefits of team work is innovation. It’s easier to come up with innovative ideas when you have a team as you have many heads working on a particular thing.
- High performing teams have people from different cultures and walks of life as that can help in having a broader range of viewpoints and ideas.
Listen to the entire episode to know how you can hire, train and retain high performing teams within your organization.
Buy Malay’s book - Business Champ
Malay Damania conducts business mentoring and coaching sessions to help small and medium business owners, startup founders, entrepreneurs, and CEOs to get past their stagnancy in business to move into a growth trajectory.
Book Free Consultation with Malay
Connect with Malay at:
Website - www.malaydamania.com
Linkedin - https://www.linkedin.com/in/malay-damania-23285717
**This show is produced and managed by Done For You Podcasts, full-service podcast launch and management company**
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