How Can a Foreign Non-U.S. Company Get a U.S. Federal Trademark for its Business Trademarks
01/13/20 • 11 min
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Can a Business Convert a Generic Trademark to a Descriptive Trademark by Adding Dot Com to its Name?
Generic trademarks are not protectable through Federal trademark registration.
But can a business convert the generic word in its website domain name to a non-generic trademark simply by adding ".com" to its trademark?
The U.S. Supreme Court will wrestle with this issue later this year in a case involving the hotel booking site, Booking.com.
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Season 2, Episode 3 - Asset Protection Strategies for Health Professionals and Business Owners
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