Building Brands - Improving Diversity & Inclusion in Marketing

Improving Diversity & Inclusion in Marketing

07/07/20 • 48 min

Keni Thacker, Founder of 100 Roses From Concrete talks about how advertising ended up where it is today with a lack of representation in marketing departments and ad creative and how the growing diversity in audiences is demanding a shift towards more inclusive advertising. He also touches on how to build more diversity within a company and the wins that can be realized for everyone by making positive change.

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Building Brands - Improving Diversity & Inclusion in Marketing

Transcript

Tim Bouchard
Welcome building brands listeners. For our 14th episode, I'm joined by Kenny Thacker, founder of 100 roses from concrete. 100 roses from concrete is a digital platform where men of color in the advertising industry can connect, collaborate and grow together. This episode is a bit different as we focus on diversity and inclusion for the advertising and marketing industry in general, which of course still applies to the building industry. Kenny talks about how advertising ended up