
Why We're at WordCamp Europe
06/12/24 • 6 min
If you’re listening to this on your way to WordCamp Europe, or you’re just watching the livestreams from the comfort of your home, I wanted to let you know that our team is back supporting yet another WordCamp.
Find us in our booth located in the Sponsors section of the venue and say “hi!”
There’s lots to learn about Gravity Forms’ latest add-ons, features, new products like Gravity SMTP and what that means to you and your WordPress business. Come check out a demo of Gravity Flow our systems automation product that helps customers automate actions after forms get submitted into your WordPress database.
Oh, we can’t forget our awesome new t-shirts — a whole new version is out! Customers say we have the best tee’s in the biz, come grab one before they’re all out!
We also are giving away some cool stuff in the booth including:
- A LEGO NASA Artemis Set
- A Gravity Mission Pack (A backpack filled with some awesome Gravity Swag you can’t get anywhere else)
- Or a Gravity Forms and Gravity Flow License Combo!
There’s one stipulation, you have to be present at the booth on Saturday the 15th at 215PM where we’ll announce the winners. If you’re not there, you won’t be able to grab your prize.
It’s come to the attention of the WordPress Community that attendance for new participants at WordPress events are down.
Obviously COVID and the a global pandemic shifted how events are accepted throughout the world, and while we’ve seen a bounce back in participation, it isn’t nearly as high as it once was.
So I wanted to take a moment to share my experiences with WordCamps and advocate for you to attend the next one in your area. By the way, the next major WordCamp I’ll be at, along with the team from Gravity Forms is WordCamp US in Portland Oregon on September 17th - 20th.
Here are my top 3 reasons for attending a WordCamp:
One: The best bang for your buck event in our space
Even with the price point of major WordCamp tickets rising to the $50 level, and general WordCamps hovering around $30 for access — you simply can’t beat this deal.
Another hot event I know many other WordPressers attending, Cloudfest, comes with a general admission price tag of around $525 US dollars for standard access, which ramp up to well over $2,000 if you want access to everything.
When you match the low cost of access to the high value of being in a venue filed with other WordPress users to talk, train, and collaborate with — that $30-50 is going a long way to helping you with your WordPress business or acumen.
Two: All things WordPress
Even if you’re not running a WordPress business, but you’re part of a team tasked with maintaining a WordPress site, WordCamps are a fantastic place to have that aha! Moment.
When I started attending and speaking at WordCamps around 2015, it was the place to learn the software.
Heck, maybe the only place aside from WordPress.org.
Tutorials and blog posts were no where near as accessible as they are today. And as a content creator, there’s nothing more I want than someone listening to my podcast or watching my videos, but that in-person learning is much more magical.
At WordCamps you can show up and learn more about using the software, attend a hyper specific talk ranging from how to blog with our favorite CMS or learn the latest and greatest development standards.
There’s a healthy mix of content available to help elevate your WordPress game!
Three: Community
At the end of the day one of the most valuable aspects of WordPress the software, is the community behind it.
If you’re new to WordPress and WordCamps, getting into the community should be a welcoming experience. Simply being with others on the early start of their WordPress journey can help you break the ice and feel less stressed — as if you’re the only one missing the bigger picture.
As time marches on and you become more involved in the community, you enter the next phase where connections with others can ramp up your professional life within WordPress.
That could be finding other freelancers or agencies to parter with, finding a full-time job in the space, or making connections with potential customers. WordPress has a massive footprint across many digital businesses, sometimes you’ll find WordPress living in the most unique environments — not just a blog or marketing website.
Being involved in any of these phases helps WordPress thrive.
At first you’re a little lost, then you meet your tribe, fully grasping what open source WordPress can for you and for others. A year later, you too are advocating for your friends and colleagu...
If you’re listening to this on your way to WordCamp Europe, or you’re just watching the livestreams from the comfort of your home, I wanted to let you know that our team is back supporting yet another WordCamp.
Find us in our booth located in the Sponsors section of the venue and say “hi!”
There’s lots to learn about Gravity Forms’ latest add-ons, features, new products like Gravity SMTP and what that means to you and your WordPress business. Come check out a demo of Gravity Flow our systems automation product that helps customers automate actions after forms get submitted into your WordPress database.
Oh, we can’t forget our awesome new t-shirts — a whole new version is out! Customers say we have the best tee’s in the biz, come grab one before they’re all out!
We also are giving away some cool stuff in the booth including:
- A LEGO NASA Artemis Set
- A Gravity Mission Pack (A backpack filled with some awesome Gravity Swag you can’t get anywhere else)
- Or a Gravity Forms and Gravity Flow License Combo!
There’s one stipulation, you have to be present at the booth on Saturday the 15th at 215PM where we’ll announce the winners. If you’re not there, you won’t be able to grab your prize.
It’s come to the attention of the WordPress Community that attendance for new participants at WordPress events are down.
Obviously COVID and the a global pandemic shifted how events are accepted throughout the world, and while we’ve seen a bounce back in participation, it isn’t nearly as high as it once was.
So I wanted to take a moment to share my experiences with WordCamps and advocate for you to attend the next one in your area. By the way, the next major WordCamp I’ll be at, along with the team from Gravity Forms is WordCamp US in Portland Oregon on September 17th - 20th.
Here are my top 3 reasons for attending a WordCamp:
One: The best bang for your buck event in our space
Even with the price point of major WordCamp tickets rising to the $50 level, and general WordCamps hovering around $30 for access — you simply can’t beat this deal.
Another hot event I know many other WordPressers attending, Cloudfest, comes with a general admission price tag of around $525 US dollars for standard access, which ramp up to well over $2,000 if you want access to everything.
When you match the low cost of access to the high value of being in a venue filed with other WordPress users to talk, train, and collaborate with — that $30-50 is going a long way to helping you with your WordPress business or acumen.
Two: All things WordPress
Even if you’re not running a WordPress business, but you’re part of a team tasked with maintaining a WordPress site, WordCamps are a fantastic place to have that aha! Moment.
When I started attending and speaking at WordCamps around 2015, it was the place to learn the software.
Heck, maybe the only place aside from WordPress.org.
Tutorials and blog posts were no where near as accessible as they are today. And as a content creator, there’s nothing more I want than someone listening to my podcast or watching my videos, but that in-person learning is much more magical.
At WordCamps you can show up and learn more about using the software, attend a hyper specific talk ranging from how to blog with our favorite CMS or learn the latest and greatest development standards.
There’s a healthy mix of content available to help elevate your WordPress game!
Three: Community
At the end of the day one of the most valuable aspects of WordPress the software, is the community behind it.
If you’re new to WordPress and WordCamps, getting into the community should be a welcoming experience. Simply being with others on the early start of their WordPress journey can help you break the ice and feel less stressed — as if you’re the only one missing the bigger picture.
As time marches on and you become more involved in the community, you enter the next phase where connections with others can ramp up your professional life within WordPress.
That could be finding other freelancers or agencies to parter with, finding a full-time job in the space, or making connections with potential customers. WordPress has a massive footprint across many digital businesses, sometimes you’ll find WordPress living in the most unique environments — not just a blog or marketing website.
Being involved in any of these phases helps WordPress thrive.
At first you’re a little lost, then you meet your tribe, fully grasping what open source WordPress can for you and for others. A year later, you too are advocating for your friends and colleagu...
Previous Episode

Gravity Forms' New Frontiers: Document Automation & Form Enhancement
In the latest episode of the Breakdown podcast, host Matt Medeiros shares updates from Gravity Forms and interviews two guests making waves in the Gravity Forms ecosystem. The episode kicks off with news about minor updates to Gravity Forms Core, a new MailerLite add-on in beta, and the Gravity Forms team's upcoming plans for WordCamp Europe.
Matt interviews Blaz from JetSloth, a company focused on enhancing Gravity Forms with beautiful design and functionality. Blaz discusses their latest add-on, Enhanced Choices, which expands on their previous work to provide more customization options for radio and checkbox fields. He shares the origin story of Enhanced Choices and how customer requests and feedback shaped its development. Blaz also touches on JetSloth's commitment to the WordPress and Gravity Forms communities.
Next, Matt catches up with Richard Best, a lawyer from New Zealand who has developed a document automation add-on for Gravity Forms called Gravity Merge. Richard explains his long-standing interest in using Gravity Forms for contract automation and how this led to the creation of Gravity Merge. He breaks down the four plugins that make up Gravity Merge and their various use cases, from legal document generation to creating downloadable articles. Richard also discusses how web development agencies and entrepreneurs can leverage Gravity Merge to enhance their offerings and streamline document creation processes for their clients.
Key Takeaways:
- Gravity Forms released minor updates, a new MailerLite add-on in beta, and will be attending WordCamp Europe.
- JetSloth's Enhanced Choices add-on expands customization options for radio and checkbox fields in Gravity Forms.
- Gravity Merge is a powerful document automation solution for Gravity Forms, with applications in legal, business, and content creation.
- Web development agencies can use Gravity Merge to offer document automation as part of their services and distinguish themselves in the market.
Important URLs:
- Gravity Forms Beta Group: gravityforms.com/beta
- JetSloth: jetsloth.com
- Gravity Merge: gravitymerge.co
Next Episode

Caring for WordPress clients + Updates from Gravity SMTP
Today’s episode is a mix of interviews and highlights throughout the Gravity Forms universe.
Matt interviews Ryan Sullivan from Sitecare, discussing the current temperature in the WordPress client support space. Ryan started Sitecare as “WP Sitecare” over a decade ago, pioneering the “care plan” as it’s known today. Southern Web acquired WP Sitecare roughly 4 years ago, and firmly planted on Sitecare as the longterm brand name.
The duo discussed simplifying your client offerings to not only streamline the delivery of projects, but to also maximize your profit potential in the back of the house.
The second half of the show is joined by Gravity Forms Content Marketing Lead, Megan Jones, to discuss her takeaways from WordCamp Europe where she spent some time with the team connecting with the WordPress community.
Top takeaways for WordPress professionals:
* WordPress 6.6 is set to release soon, featuring updates to the admin UI, grid layout improvements, and synced pattern overrides.
* Gravity SMTP released version 1.1.0 with new integrations (Microsoft, Google) and the ability to set primary and backup connections.
* Gravity SMTP version 1.2.0 added re-send email functionality and migration from WP Mail SMTP.
* Site Care offers a 10% flat rate referral program for agencies partnering with them for WordPress maintenance services.
* Gravity Forms is widely used for various purposes, including spam moderation, simple checkouts, and complex systems like classifieds.
* Gravity Forms integrations (e.g., HubSpot, Salesforce) can help agencies target higher-tier clients with more complex needs.
* WordCamp Europe in Turin was well-attended and considered a success by attendees.
* There's a push to revive WordCamp London, with local meetups gaining traction.
* WordPress event organizers may need to consider how to attract and cater to newer WordPress users at major events.
Important URLs mentioned in the episode:
- https://gravitykit.com/live
- https://gravitykit.com
- https://sitecare.com
- https://gravityforms.com
Breakdown - A Gravity Forms Podcast - Why We're at WordCamp Europe
Transcript
Hey gravity formers. It's Wednesday, June 12th. We'll see you at WordCamp Europe in Torino, Italy. It's breakdown. It gravity forms podcast.
If you're listening to this on your way. WordCamp Europe or you're just watching the live streams from the comfort of your home. I wanted to let you know that our team is back supporting yet another word camp. Find us in our booth, located in the sponsors section of the venue and say, hi, There's l
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