
Episode 010 - Will Ahmed
03/03/20 • 44 min
Michael and Marcus dive into the topics of strain, recovery, and sleep with Will Ahmed, Founder and CEO of WHOOP, a wearable fitness tracker that uses a holistic approach to interpreting data to help users better understand how their bodies function. WHOOP began with a focus on helping professional athletes learn how to treat their bodies and has partnered with many major sports organizations. Today, WHOOP not only helps professional athletes, but applies to people in their everyday lives, including CrossFitters, youth athletes, and CEOs.
(1:08) WHOOP’s mission.
(7:03) Generating revenue.
(9:09) Making data digestible.
(11:12) Recovery.
(14:08) Sleep.
(18:29) Health.
(19:42) Nutrition.
(22:52) Wearable technology.
(28:32) WHOOP for CrossFitters.
(30:09) Expanding outside professional athletes.
(31:44) Youth athletes.
(33:05) What keeps you up at night?
(34:58) Maintaining company culture.
(39:13) Will’s travel tips.
Michael and Marcus dive into the topics of strain, recovery, and sleep with Will Ahmed, Founder and CEO of WHOOP, a wearable fitness tracker that uses a holistic approach to interpreting data to help users better understand how their bodies function. WHOOP began with a focus on helping professional athletes learn how to treat their bodies and has partnered with many major sports organizations. Today, WHOOP not only helps professional athletes, but applies to people in their everyday lives, including CrossFitters, youth athletes, and CEOs.
(1:08) WHOOP’s mission.
(7:03) Generating revenue.
(9:09) Making data digestible.
(11:12) Recovery.
(14:08) Sleep.
(18:29) Health.
(19:42) Nutrition.
(22:52) Wearable technology.
(28:32) WHOOP for CrossFitters.
(30:09) Expanding outside professional athletes.
(31:44) Youth athletes.
(33:05) What keeps you up at night?
(34:58) Maintaining company culture.
(39:13) Will’s travel tips.
Previous Episode

Episode 009 - Matt O'Keefe
Michael and Marcus sit down with Matt O’Keefe, President of Sports at Loud And Live. They discuss Matt’s involvement as an athlete manager for some of the top CrossFit athletes, his journey as an entrepreneur, and the transferable skills he’s learned through CrossFit.
(1:18) Athlete management.
(1:45) Loud And Live.
(3:40) Journey as an entrepreneur.
(10:12) Changes in CrossFit.
(13:14) Preparing athletes for success.
(14:57) Lessons learned from CrossFit.
(16:16) Personal training schedule.
(18:54) Are we proud of this?
@loudlivesports
@okeefemr
loudlive.com
wodapalooza.com
Next Episode

Episode 011 - Jared Stevens
Michael and Marcus sit down with Jared Stevens, one of NOBULL’s first sponsored athletes, to talk about how their relationship started, Jared’s Floral Shop, and being part of the NOBULL Team.
(1:15) Jared’s introduction to NOBULL.
(7:35) Jared’s Floral Shop.
(12:21) Not taking things too seriously.
(14:03) Day in the life.
(15:28) Being part of the NOBULL Team.
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