Episode 008 - Sam Kitching & Dan Williams
02/04/20 • 29 min
Michael and Marcus catch up with Sam Kitching & Dan Williams, Owners and Co-Founders of WIT Fitness, a London-based training retailer and brand. They discuss doing whatever it takes to get the job done as entrepreneurs, creating brands that consumers connect with, and pushing the envelope in the CrossFit space.
(1:10) What is WIT?
(2:53) Whatever It Takes.
(3:40) Evolution of WIT.
(6:44) Experiential retail.
(8:27) Creating a destination for athletes.
(10:01) Prioritizing fitness and training.
(12:00) Overcoming obstacles.
(14:56) Building successful partnerships.
(17:54) Leading a team.
(20:07) Entrepreneurship.
Michael and Marcus catch up with Sam Kitching & Dan Williams, Owners and Co-Founders of WIT Fitness, a London-based training retailer and brand. They discuss doing whatever it takes to get the job done as entrepreneurs, creating brands that consumers connect with, and pushing the envelope in the CrossFit space.
(1:10) What is WIT?
(2:53) Whatever It Takes.
(3:40) Evolution of WIT.
(6:44) Experiential retail.
(8:27) Creating a destination for athletes.
(10:01) Prioritizing fitness and training.
(12:00) Overcoming obstacles.
(14:56) Building successful partnerships.
(17:54) Leading a team.
(20:07) Entrepreneurship.
Previous Episode
Episode 007 - Leora Hafri
Michael and Marcus sit down with Leora Hafri, the Executive Director of Steve’s Club, a national non-profit organization that brings fitness, nutrition, and mentorship to at-risk and underserved youth. Leora shares information about the 22 Steve’s Club programs currently operating nationwide, their annual leadership camp, and powerful testimonials from participants.
(0:51) Steve’s Club National Program
(4:35) Impact of CrossFit.
(10:45) Leora’s involvement.
(12:43) Evolution of Steve’s Club.
(14:20) How to get Involved https://stevesclub.org.
Next Episode
Episode 009 - Matt O'Keefe
Michael and Marcus sit down with Matt O’Keefe, President of Sports at Loud And Live. They discuss Matt’s involvement as an athlete manager for some of the top CrossFit athletes, his journey as an entrepreneur, and the transferable skills he’s learned through CrossFit.
(1:18) Athlete management.
(1:45) Loud And Live.
(3:40) Journey as an entrepreneur.
(10:12) Changes in CrossFit.
(13:14) Preparing athletes for success.
(14:57) Lessons learned from CrossFit.
(16:16) Personal training schedule.
(18:54) Are we proud of this?
@loudlivesports
@okeefemr
loudlive.com
wodapalooza.com
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