
From Trainer to Entrepreneur: How to Thrive as a Gym Owner
07/24/23 • 41 min
From Trainer to Entrepreneur: How to Thrive as a Gym Owner
Join us for an enlightening podcast episode with Mitch Shooks, a seasoned fitness professional who has achieved remarkable success in the industry. As we explore the evolution of the fitness world, Mitch highlights the positive strides made, providing diverse options for people to embark on their fitness journey, ranging from community recreation to concierge fitness services, group classes, and self-led fitness centers. He emphasizes the shift towards a holistic health perspective, making fitness accessible to everyone.
Delving into the challenges faced by the fitness industry, Mitch sheds light on the need to distinguish true experts from those offering conflicting advice. Recognizing the confusion among individuals seeking effective fitness solutions, Mitch reveals his insights on navigating this complex landscape.
Reflecting on his own journey, Mitch shares valuable wisdom, advising aspiring trainers to seek mentorship and constantly pursue learning. He attributes his success as a gym owner to understanding fundamental business principles, learning from clients, and developing a distinguishable service that resonates with the market.
While discussing the pros and cons of gym ownership, Mitch emphasizes the importance of creating a gym that fosters the growth and development of both trainers and clients. With profound insights, he emphasizes the significance of hiring based on personality, valuing team dynamics over ego, and seeking guidance from business coaches or experienced gym owners.
For those aspiring to be the ultimate fitness coach, Mitch advocates for continuous learning, niche specialization, and investing in mentorship from industry experts. Demonstrating genuine passion for one's craft is key to inspiring and infecting clients with enthusiasm for their fitness journey.
Don't miss this opportunity to gain valuable knowledge from Mitch Shooks, a seasoned professional who has not only mastered the art of fitness coaching but also excelled as a gym owner. His journey is a testament to the power of dedication, continuous growth, and creating a thriving fitness community. Tune in to unlock a wealth of insights that will transform your approach to fitness coaching and gym ownership.
Keep watching to see more videos on Fitness, fitness professionals, fitness trainers, nutritionists, fitness mentor, fitness business, fitness coaches, gym owners, fitness business coach, fitness business mentor, fitness psychology, psychology, behavior coaching, health, healthy habits, behavioral psychology, fitness podcast, certified personal trainer, fitness business podcast, weight loss, Healthy Behavior Institute, fitness motivation, planet fitness, habits, nutrition.
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Inspired by
https://www.youtube.com/@AlexHormozi
https://www.youtube.com/@UCfQgsKhHjSyRLOp9mnffqVg
The Truth About "Calories In, Calories Out"
https://www.youtube.com/watch?v=ZkxWbvPJK1M
Also check out these past videos of ours
Uncover the Secret to Stop Overeating - Find out the 5 Tips!
https://www.youtube.com/watch?v=_WVjvkA6SBQ
Uncovering The Dark Side of Being a Personal Trainer: Don't Ignore This Before Becoming One
https://www.youtube.com/watch?v=T5ZGkbOMk-I
Becoming a Personal Trainer: 8 Things You Need to Know Now!
https://www.youtube.com/watch?v=xA4TsRGfY78
PG clean, family friendly, no swearing
From Trainer to Entrepreneur: How to Thrive as a Gym Owner
Join us for an enlightening podcast episode with Mitch Shooks, a seasoned fitness professional who has achieved remarkable success in the industry. As we explore the evolution of the fitness world, Mitch highlights the positive strides made, providing diverse options for people to embark on their fitness journey, ranging from community recreation to concierge fitness services, group classes, and self-led fitness centers. He emphasizes the shift towards a holistic health perspective, making fitness accessible to everyone.
Delving into the challenges faced by the fitness industry, Mitch sheds light on the need to distinguish true experts from those offering conflicting advice. Recognizing the confusion among individuals seeking effective fitness solutions, Mitch reveals his insights on navigating this complex landscape.
Reflecting on his own journey, Mitch shares valuable wisdom, advising aspiring trainers to seek mentorship and constantly pursue learning. He attributes his success as a gym owner to understanding fundamental business principles, learning from clients, and developing a distinguishable service that resonates with the market.
While discussing the pros and cons of gym ownership, Mitch emphasizes the importance of creating a gym that fosters the growth and development of both trainers and clients. With profound insights, he emphasizes the significance of hiring based on personality, valuing team dynamics over ego, and seeking guidance from business coaches or experienced gym owners.
For those aspiring to be the ultimate fitness coach, Mitch advocates for continuous learning, niche specialization, and investing in mentorship from industry experts. Demonstrating genuine passion for one's craft is key to inspiring and infecting clients with enthusiasm for their fitness journey.
Don't miss this opportunity to gain valuable knowledge from Mitch Shooks, a seasoned professional who has not only mastered the art of fitness coaching but also excelled as a gym owner. His journey is a testament to the power of dedication, continuous growth, and creating a thriving fitness community. Tune in to unlock a wealth of insights that will transform your approach to fitness coaching and gym ownership.
Keep watching to see more videos on Fitness, fitness professionals, fitness trainers, nutritionists, fitness mentor, fitness business, fitness coaches, gym owners, fitness business coach, fitness business mentor, fitness psychology, psychology, behavior coaching, health, healthy habits, behavioral psychology, fitness podcast, certified personal trainer, fitness business podcast, weight loss, Healthy Behavior Institute, fitness motivation, planet fitness, habits, nutrition.
Subscribe for best daily videos.
Inspired by
https://www.youtube.com/@AlexHormozi
https://www.youtube.com/@UCfQgsKhHjSyRLOp9mnffqVg
The Truth About "Calories In, Calories Out"
https://www.youtube.com/watch?v=ZkxWbvPJK1M
Also check out these past videos of ours
Uncover the Secret to Stop Overeating - Find out the 5 Tips!
https://www.youtube.com/watch?v=_WVjvkA6SBQ
Uncovering The Dark Side of Being a Personal Trainer: Don't Ignore This Before Becoming One
https://www.youtube.com/watch?v=T5ZGkbOMk-I
Becoming a Personal Trainer: 8 Things You Need to Know Now!
https://www.youtube.com/watch?v=xA4TsRGfY78
PG clean, family friendly, no swearing
Previous Episode

Unlocking Lasting Fitness: The Art of Balancing Quick Results
Are you ready to unlock the secrets to becoming the ultimate coach in the world of fitness? Join us as we dive deep into the realm of fitness, health behavior, and the psychology behind lasting results. Whether you're a fitness professional, a dedicated fitness enthusiast, or someone looking to take their fitness journey to the next level, this podcast episode is tailored just for you.
Imagine having the power to guide your clients through the three essential phases of their fitness endeavors: the "Walk," the "Jog," and the exhilarating "Sprint." We'll reveal the strategies that will help you empower your clients to make lasting changes, achieve their goals, and maintain a healthy lifestyle.
Get ready to tap into the wealth of knowledge shared by our certified personal trainers and behavioral psychology experts. It's time to become the ultimate coach and make a profound impact in the world of fitness.
In this episode, Scott Schutte and Dr. Janine Stichter, certified personal trainers and experts in fitness psychology, take you through the three essential phases that clients often find themselves in during their fitness endeavors. We understand that everyone desires results promptly, but sustainability is key. Therefore, it's important to guide our clients in determining their ideal approach based on their unique personalities and the season of their life they are currently in.
The first phase we explore is the "Walk" phase. This phase involves making small changes gradually and adopting a slow-and-steady approach towards achieving fitness goals. We emphasize the importance of defining this phase clearly, aligning client and coach expectations, and recognizing that clients may shift between this and the other phases based on their circumstances and motivations.
Next, we delve into the "Jog" phase. Here, clients are ready to make notable changes in their routines and activities to propel themselves closer to their fitness objectives. It's an exciting stage that requires dedication and a willingness to step out of one's comfort zone. As fitness and wellness coaches, we provide the necessary guidance to ensure clients clearly understand and have the tools to execute key changes to achieve optimal results during this phase.
Lastly, we explore the "Sprint" phase. This phase is characterized by a total commitment to overhauling one's lifestyle and pushing boundaries for rapid transformations. Although it may be intense, this phase can yield incredible results in a short period. We discuss when this phase is and is not ideal toward their fitness goals. We also highlight that this cannot and should not be the only type of phase clients and coaches pursue.
Interested in BECOMING the ULTIMATE FITNESS COACH?! Find out more here 👇
https://healthybehaviorinstitute.com/
Give this video a thumbs up if you enjoyed listening 👍
Keep watching to see more videos on Fitness, fitness professionals, fitness trainers, nutritionists, fitness mentor, fitness business, fitness coaches, gym owners, fitness business coach, fitness business mentor, fitness psychology, psychology, behavior coaching, health, healthy habits, behavioral psychology, fitness podcast, certified personal trainer, fitness business podcast, weight loss, Healthy Behavior Institute, fitness motivation, planet fitness, habits, nutrition.
Subscribe for best videos.
Inspired by
https://www.youtube.com/@AlexHormozi
https://www.youtube.com/@UCfQgsKhHjSyRLOp9mnffqVg
The Truth About "Calories In, Calories Out"
https://www.youtube.com/watch?v=ZkxWbvPJK1M
Also check out these past videos of ours
Uncover the Secret to Stop Overeating - Find out the 5 Tips!
https://www.youtube.com/watch?v=_WVjvkA6SBQ
Uncovering The Dark Side of Being a Personal Trainer: Don't Ignore This Before Becoming One
https://www.youtube.com/watch?v=T5ZGkbOMk-I
PG clean, family friendly, no swearing
Next Episode

The One Habit to be a High Performer in Business and Fitness| J.L.Holdsworth
Ready to learn what it takes to perform at the highest level? In a recent captivating interview, "The Jock and the Doc" had the privilege of sitting down with the esteemed Coach JL Holdsworth, a legendary figure in the world of strength and conditioning. His journey from humble beginnings to becoming the ultimate fitness coach is nothing short of awe-inspiring.
Arriving in Columbus, OH in 2002 with only $300 and his belongings squeezed into a two-door sedan, Coach JL took the professional powerlifting scene by storm as a member of the renowned Westside Barbell. His remarkable achievements include a 905lb squat, a 775lb bench press (a world record), and an 804lb deadlift. However, a devastating setback occurred in 2004 when he broke his back while attempting an astounding 1,100lb squat.
Facing the grim prognosis of never being able to lift heavy again, JL embarked on a global quest to defy medical expectations. His relentless determination and thirst for knowledge led him to discover unique methods that ultimately enabled him to reclaim victory by winning a world championship in the deadlift in 2014.
The adversity he faced ignited a fervent passion for Coach JL – one centered around uncovering groundbreaking techniques to enhance performance. His expertise lies in transforming unconscious patterns, thereby empowering individuals to perform at their peak even under the most taxing circumstances. This ability to excel under stress is paramount to achieving success at the highest level.
Drawing from his vast experience and innovative insights, Coach JL has been instrumental in helping some of the world's top performers improve their resilience, prevent injuries, and accelerate their recovery. His client roster boasts an impressive array of high performers such as special operations forces worldwide and esteemed sports teams such as the University of Michigan, Miami Dolphins, Cleveland Browns, St. Louis Blues, and The Ohio State University, to name just a few.
A true disruptor in the field of human performance, Coach JL defies conventional norms with his insatiable curiosity and unyielding dedication to optimization. Embracing what he calls “a three-year-old's mentality” of constant inquiry and innovation, he consistently challenges established norms to uncover the most efficient and effective methods for his clients.
The interview with Coach JL Holdsworth left "The Jock and the Doc" and their fitness podcast audience captivated and inspired. His incredible journey to becoming a powerhouse in the fitness world serves as a testament to the power of high performance, determination, and an unrelenting thirst for knowledge. With his transformative insights and passion for excellence, Coach JL continues to redefine the boundaries of human performance for fitness professionals and entrepreneurs alike .
Inspired by : The One Personality Trait That Separates All High Performers
Inspired by : The 3 Most Common Traits Of All High Performers | Alex Hormozi
Inspired by : 15 Things High Performers Do To Get Ahead
Interested in BECOMING the ULTIMATE FITNESS COACH?! Find out more here 👇
https://healthybehaviorinstitute.com/
Keep watching to see more videos on Fitness, fitness professionals, fitness trainers, nutritionists, fitness mentor, fitness business, fitness coaches, gym owners, fitness business coach, fitness business mentor, fitness psychology, psychology, behavior coaching, health.
Also check out these past videos of ours
Uncover the Secret to Stop Overeating - Find out the 5 Tips!
https://www.youtube.com/watch?v=_WVjvkA6SBQ
Uncovering The Dark Side of Being a Personal Trainer: Don't Ignore This Before Becoming One
https://www.youtube.com/watch?v=T5ZGkbOMk-I
Becoming a Personal Trainer: 8 Things You Need to Know Now!
https://www.youtube.com/watch?v=xA4TsRGfY78
Give this video a thumbs up if you enjoyed li
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