Ana Pitchon on Antro to UX with Matt Artz

08/10/21 • 61 min

In this episode of the Anthro to UX podcast, Ana Pitchon speaks with Matt Artz about her UX journey, ecological anthropology, and how UX research can contribute to policy and strategy. Ana earned a PhD in Anthropology from the University of Georgia, works as a Senior Experience Researcher for Facebook, and previously worked in the commercial fisheries sector and higher education. About Ana Pitchon Ana Pitchon is a trained cultural anthropologist currently working in a technology business integrity role. Her research in this space focuses on identifying strategic opportunities through understanding and articulating relationships through systems thinking. Her research is international in scope to inform product, policy, and strategy. She is committed to a qualitative design approach to finding solutions to complex problems, and she is a highly skilled ethnographer and cultural strategist with expertise in diverse data collection methods and analysis. Her work as an applied anthropologist in academia was focused on the commercial fisheries sector, working on sustainable food systems and communities, social resilience, aquaculture, and marine and coastal policy. Recommended Links

Ana Pitchon on LinkedIn

Ana Pitchon on LinkedIn

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Nichole Carelock on Antro to UX

In this episode of the Anthro to UX podcast, Nichole Carelock speaks with Matt Artz about her UX journey, civic tech, and inclusive design. Nichole earned a PhD in Anthropology from Rice University, works as a Qualitative Researcher for Facebook, and previously worked at Ad Hoc LLC. She has also worked with the recent U.S. Presidential Transition team and is on the board of EPIC. About Nichole Carelock Nichole Carelock is a privacy research at Facebook and an anthropologist with 10+ years experience building technical solutions that not only work for people, but with people. Previously she worked in civic technology ensuring the Presidential Transition Teams were equipped with the right Tech Policy, People and Practices to succeed. Her expertise spans from service design for systems with millions of users, to intimate cottage industry ethnographies. She belongs to and serves many communities including AfroTech, User Experience Professionals Association (UXPA), and the American Anthropological Association(AAA). In addition, Nichole is passionate about digital services for vulnerable populations and prides herself on being a "slow thinker" in her world of "failing fast" "rapid iteration" and "disruption." Through slow thinking Nichole works to ensure that innovation, strategies, processes and products are anchored in what matters to people in their everyday lives today and over time. Recommended Links

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Jay Hasbrouck on Anthro to UX with Matt Artz

In this episode of the Anthro to UX podcast, Jay Hasbrouck speaks with Matt Artz about his UX journey, visual anthropology, and how ethnographic thinking can contribute to strategy and new product development. Jay earned a PhD in Social Anthropology from the University of Southern California, works as a Pathfinder for Facebook, and is the author of Ethnographic Thinking: From Method to Mindset. About Jay Hasbrouck Jay Hasbrouck has over 15 years of experience working as an anthropologist in industry settings, including both in-house roles and consulting. He currently works as a Pathfinder on the New Product Experimentation team at Facebook. Previously Jay was a partner at Ethnoworks, the founder of Filament Insights & Innovation, a senior human factors specialist at IDEO, and a research scientist at Intel. Jay is also the author of Ethnographic Thinking: From Method to Mindset. About Ethnographic Thinking: From Method to Mindset Ethnographic Thinking: From Method to Mindset argues that ‘ethnographic thinking’―the thought processes and patterns ethnographers develop through their practice―offers companies and organizations the cultural insights they need to develop fully-informed strategies. Using real-world examples, Hasbrouck demonstrates how shifting the value of ethnography from simply identifying consumer needs to driving a more holistic understanding of a company or organization can help it benefit from a deeper understanding of the dynamic and interactive cultural contexts of its offerings. In doing so, he argues that such an approach can also enhance the strategic value of their work by helping them increase appreciation for openness and exploration, hone interpretive skills, and cultivate holistic thinking, in order to broaden perspectives, challenge assumptions, and cross-pollinate ideas between differing viewpoints. Recommended Links