Is it better to be The Best or Popular

In this episode of Andrea Eppolito's Wedding Business Coaching podcast, we dive into the nuanced difference between being popular and being the best in the wedding planning industry. Join Andrea as she explores what it means to achieve mastery and excellence versus gaining widespread visibility and influence. Learn how the best wedding planners prioritize quality, innovation, and personalized service, while popular planners excel in engagement, branding, and broad appeal. Discover how finding the right balance between these two can elevate your business and attract your ideal clients. Whether you're aiming to be the best, the most popular, or both, this episode offers invaluable insights to help you define and achieve your professional goals.

Share your thoughts on the balance between being the best and being popular in the comments below! Subscribe for more in-depth discussions and expert advice to take your wedding planning business to the next level.

MY SERVICES

Luxury Wedding Planning: https://www.andreaeppolito.com

Wedding Business Consulting: https://www.andreaeppolito.com/consulting

Speaking & Appearances: https://www.andreaeppolito.com/speaking

Online Education: https://courses.andreaeppolito.com/

Are you a Wedding Professional?

My book, Redefining Your Wedding Business can help you learn how to redefine your own business, and possibly even your own market.

https://shop.andreaeppolito.com/books

Thinking of Starting Your Own Wedding Planning Business?

The Business Blueprint for Wedding Planners is a four-hour “crash course” that I designed to help you start your very own Wedding Planning Business. It is also used by many Wedding Planners as a “check-up” to ensure that their businesses have maximized their potential and become profitable as quickly as possible.

https://shop.andreaeppolito.com/bbwp

Do you have a Wedding Planning Business already and feel “stuck”?

I created the Wedding Planner Master Class because my business was once there. I was busy, but I wasn’t doing the business I wanted. The Wedding Planner Master Class is a ten-module series designed to help you breakthrough and transform the business you want into the business you WANT!

https://shop.andreaeppolito.com/wpmc

YOUTUBE VIDEOS

*Grow Your Wedding Planning Business*

https://www.youtube.com/watch?v=s_66F9DDLtg

*Three Tips to Starting Your Own Wedding Planning Business*

https://www.youtube.com/watch?v=1EaFGc-dOxs

*Wedding Planner Masterclass Review*

https://www.youtube.com/watch?v=2WnUZVlcyNo

*How to Attract High-End Clients to Your Wedding Business*

https://www.youtube.com/watch?v=2WnUZVlcyNo

*How to Survive a Recession & Come Out Stronger*

https://www.youtube.com/watch?v=rrk1r9oxxrw

*Should You Expand Your Wedding Planning Business*

https://www.youtube.com/watch?v=LXAy6vzHkyk

*Top 10 Apps Your Wedding Business Needs*

https://www.youtube.com/watch?v=B0oQarH2BE0

RECOMMENDED TOOLS

Ontraport: https://ontraport.com/?orid=833939

Kajabi: https://app.kajabi.com/r/v22qtLrX/t/2mizwaxl

LET’S GET SOCIAL

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Twitter: https://twitter.com/andreaeppolito

LinkedIn: https://www.linkedin.com/in/andreaeppolito

TikTok: https://vm.tiktok.com/TfJJ5X/

NOTE: This description contains affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. While this channel may earn minimal sums when the viewer uses the links, the viewer is in NO WAY obligated to use these links. Thank you for your support!