Episode 119 - Consistency, Patience and Owning Your Marketing

02/04/21 • 13 min

Today's episode is all about understanding a fundamental principle for success in marketing, and anything else for that matter. You see, trying something once, and saying it doesn't work simply isn't a good strategy.
As with most things in life you need to consistently show up. Doing something, again and again, to make sure that it has a fair chance of actually getting some results. And then, and this is the really hard part for most of us, you need patience.
Guess what? It's not going to happen overnight. There are no overnight success stories that don't start with years of effort and hard work. At least none that I know of.
And all of this was inspired by a recent article I read by Seth Godin titled Chasing The Cool Kids.
Stay safe and enjoy the episode.
A huge thank you to Campaign Refinery for sponsoring this episode. Check out the amazing email marketing automation tool they've created.
Please subscribe, rate and review, and find us @AllAboutDigMar on Twitter, Facebook, and Instagram to share your thoughts.
The All About Digital Marketing Podcast is brought to you by Social INK, a digital marketing consultancy on a mission to put the social back into social media.

Previous Episode

Episode 118 - Digital Marketing For Dog Trainers With Louie Torres

Today's episode is all about Louie Torres. Yes, he's the founder of Unleashed Marketing and yes he helps dog trainers secure more business through digital marketing. But the episode is about MUCH more than that.
You see, for Louie, this is the space he's chosen to work in. But the reason why Louie is so successful in the space is that he really understands his clients, their problems and their needs. And that's what's important about this episode.
Way too many of us try to be all things to all men, and as a result, it ends badly. It doesn't end up working out. Because of how Louie understands his customers, he's also incredibly good at understanding their customers (he was one at one point).
We talk about automation, saving time, find more effective ways to communicate and maximising what would otherwise be dead time for dog trainers, and guess what, no matter what you do, you'll find that this is applicable to you and your small business too.
I hope you all stay safe.
Enjoy!
A huge thank you to Campaign Refinery for sponsoring this episode. Check out the amazing email marketing automation tool they've created.
Please subscribe, rate and review, and find us @AllAboutDigMar on Twitter, Facebook, and Instagram to share your thoughts.
The All About Digital Marketing Podcast is brought to you by Social INK, a digital marketing consultancy on a mission to put the social back into social media.

Next Episode

Episode 120 - Partnerships & Rebranding with Adam King

Today's episode is all about partnerships. How can your business develop partnerships that are not only profitable for both parties, but also for your customers and audience? We're joined by Adam King, the first of our guests to return to the podcast.
Partnership is a term that's often bound around without understanding the true potential it provides us all with. From affiliate deals to co-authored content, introductions to referrals partnerships come in all shapes and sizes. The best partnerships you'll build are the ones that symbiotically help everyone involved.
It's not just about partnerships today. I asked Adam to come back on the podcast for another reason too. He recently made some bold decisions for his business and most importantly his podcast. After more than one hundred episodes, he rebranded. Now that's something a lot of people would be scared to do. I strongly recommend you check out The B2B Growth Think Tank.
Why did he rebrand? That's exactly why I brought him on. To tell his story, and to remind you that it's ok to pivot your business. In fact, it's healthy to do it when the time is right.
His new podcast has a whole new framework and purpose, and it's directly focusing on tackling the problems that B2B businesses are currently having.
I hope you all stay safe.
Enjoy!
A huge thank you to Campaign Refinery for sponsoring this episode. Check out the amazing email marketing automation tool they've created.
Please subscribe, rate and review, and find us @AllAboutDigMar on Twitter, Facebook, and Instagram to share your thoughts.
The All About Digital Marketing Podcast is brought to you by Social INK, a digital marketing consultancy on a mission to put the social back into social media.

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