
Episode 118- Chris Piazza aka-@KrispysGlass (on Instagram)
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07/18/16 • 111 min
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Episode 116- Selling your Art (part-3/5)Custom Orders and Commissions
Episode 116- Commisions and Customs : part3/5 selling your art B to C As the functional Glass scene continues to evolve with social media taking over a big portion of the landscape in tegards to marketing it gives the artist an Opportunity to promote theirselves. One area that not all artists participate in is customs or commissions. In my opinion this area is one that will give you an opportunity to promote your work in a more intimate way. When you create a one of a kind for a client they are more likely to promote your work not only through their social media feeds but also in person with their friends. Imagine if your client takes your work in the road and share it with others while traveling. The potential first hand exposure and function of your work is exponentially greater then if they shared it in Instagram. Even if say they get 1,000 likes on an image or video of the client using your work the 20-30 friends or aqua intended that they share your work with will be more likely to contact you to purchase their own custom or seek your work out in their local retail spots. Word of mouth is and has always been the greatest form of advertisement. With all that being said before we get into the details On how To go about setting up a custom order it is imperative that we give thanks and acknowledge that the retail stores are on the front lines of our industry and shouldn't be overlooked when it comes to selling your work. This episode is dedicated to the process of working with a client for a commission as well as how to set yourself up with your work to give you an easier system to give your clients to follow making the custom order a fun and engaging process from start to finish. Over the span of my glass career I've had the opportunity to create some amazing works of art for clients creating everything from $20,000.00 chandeliers to $3500.00 rigs and everything in between. By working hard at my craft as well as having been exposed to interior designers and other types of retail entities, I've learned through observation how to go about the process of working with your potential client from the initial consultation to the final install. Every client has their own needs and wants and it's your job to find out exactly what they are looking for and visualizing in their head One of the worst thing a client can say to you is "your the artist, have fun!" In the end this can be the worse situation to be in. Finding some form of direction will helo you finetune the price of the work as well as give yourself and your client an estimated time of completion Start off by asking your client what their budget is. This will give you a guide and a boundary to set based on what you are being asked to make. This will also give you a chance to estimate the time it will take from start to finish making sure you aren't undercharging or overcharging. One way to help you in this process is to finetune your lines of work which will give you a baseline to work with Here's how I go about making this work. This is from my personal experiences and a way that had made this process less of a challange and more of a fun time for both parties involved Let's use a custom 14mm WyzGuy water pipe for example : My baseline retail price for a standard 14mm WyzGuy is $180.00. This model is a clear body with colored accents. Brows and wings and a male joint. If a client asks for a full color WyzGuy my base price is $225.00. If they want opals I charge $25.00 per opal. If they want a full crushed opal body it's an additional $100.00. The wings on the standard WyzGuy are flat against the body. If they want them extended out at its sides it's 25.00 extra. All these extras are my way of upwelling my work. So instead of selling a cheese burger I'm also adding fries and a coke. This gives me a way to finetune a price and time to produce . Now another area of commissions is work that is outside of your norm. For instance a specific character or maybe even a style rig you've never made before but maybe always wanted to. Sometimes a commission will give you the opportunity to try and make new items. Whether a character or new model this type of commission can be a little tricky. Based on your skill level don't be ashamed to let a client know tat you are not ready to make something that they are asking. We all Have limits it just depends on your Time and financial situations to whether or not you can take a risk by trying to make something. There has been several Times where a specific custom took 3-4 attempts to get it right without catastrophe. This can get expensive and defeating. So step outside your box but maybe not too far. To get in the same page with your client you'll need to establish a few details beige getting started.
- For one like before find out if they have a budget This will give you a chance to say no right away of it feelsLike they are low balling the work.
- Next once a specific budget is established and an idea...
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