
Dean Erika James On Whether You Should Get Your MBA
08/18/21 • 28 min
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Paris Hilton On Building Your Personal Brand
Whether you’re a solo entrepreneur or working at a big company, everyone has a personal brand at work. And everything from your LinkedIn profile to your resume to your interview style adds to that brand. So this week, we sat down with the master of creating a personal brand, Paris Hilton, to talk about how she built hers. She’s not only the OG social media influencer, but she also created a persona that took the world by storm. And spoiler: investing in her brand paid off. Now, she’s got dozens of businesses, not to mention a new hit TV show on Netflix, "Cooking with Paris." In this episode, Paris shares: Why (and how) she built the persona of Paris Hilton What she’s like as a businesswoman Her advice for leveraging social media to reach your career goals Who she goes to for advice when she’s looking to take the next step How she evaluates who to work with How to prioritize between personal and professional life Learn more about your ad choices. Visit podcastchoices.com/adchoices
Next Episode

Rashida Jones on Mentorship
Mentors at work. We know they’re good to have, but there’s no one-size-fits-all approach to finding one. They can be someone on your team, someone in your company, or someone in a totally different line of work. But no matter who it is, there are some best practices when it comes to starting - and maintaining - those relationships. This week, we talked to Rashida Jones, president of MSNBC, to learn how she found mentors - and how she sustained those relationships throughout her career.
In this episode, Rashida shares:
- What she goes to her mentors for
- How to start looking for a mentor
- How to push past the awkwardness of those first few convos
- Why mentees have to drive the relationship
- Why it’s good to have more than one mentor
- How to be direct with mentors about what you want to get out of the relationship
- How to transition from mentee to mentor
Learn more about your ad choices. Visit megaphone.fm/adchoices
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