7 - Reinventing Real Estate: Radical Approach to Community-Oriented Housing with Ian Ugarte

02/15/24 • 44 min

Your host, Scott Bywater, talks with the Property Developer, Educator, Advocate for Affordable Housing, and Entrepreneur, Ian Ugarte. Ian's story begins in a family of plumbers, where real estate was a familiar topic, albeit not a successful venture for his father. His early experiences in property investment were fraught with mistakes and negative gearing, leading to a financial pitfall after acquiring seven properties. It was a stark realization for Ian that conventional wisdom was not always the wisest, and it prompted a pivotal shift in his approach to investing.

At the tender age of 18, Ian made his first foray into property investment, backed by his parents' support with the initial deposit. Despite the advantage, he quickly learned that privilege didn't equate to automatic success. The early days were marred by anxiety and despair, not due to a lack of funds but from a lack of informed decision-making. It was a period of education for Ian, as he navigated through the emotional turbulence and learned the hard lessons of his errors.

Ian's transformation from financial instability to stability is a testament to his resilience. By educating himself on positive gearing and reevaluating his portfolio, he managed to sell down six properties and emerge from the red. This journey wasn't just about financial independence for Ian; it became a mission to empower others to overcome similar hurdles.

Learn more about Ian's work HERE and HERE.

Think you'd be a great guest on the show? Apply HERE.

To learn more about Scott's work at The Simple E-mail ROI System at https://www.simpleemailroi.com/.

Learn more about Ian's work HERE and HERE.

Think you'd be a great guest on the show? Apply HERE.

To learn more about Scott's work at The Simple E-mail ROI System at https://www.simpleemailroi.com/.

Previous Episode

6 - Igniting Business Growth with the Power of Sound, Rhyme, and Metaphors with James I. Bond

Your host, Scott Bywater, talks with the Marketing and Behavioral Management Specialist and Author, James I. Bond. Starting a business is no small feat, and scaling it to seven figures is even more daunting. James's story is a testament to the power of innovative marketing and deep consumer understanding. His pet supplement business wasn't just a venture; it was a mission to connect with pet owners on a level that transcended the ordinary. By applying the principles of his book, Brain Glue, James managed to create a brand that stuck in the minds of his customers, leading to remarkable success.

One of the most striking insights James shared was the significance of timing in marketing. It's not just about knowing your audience but also understanding the perfect moment to reach out to them. This approach goes beyond demographics; it's about psychographics and behavioral patterns. By targeting prospects at the right time, James's strategies ensured that his marketing efforts were not just seen but felt.

Learn more about James' work HERE and HERE.

Think you'd be a great guest on the show? Apply HERE.

To learn more about Scott's work at The Simple E-mail ROI System at https://www.simpleemailroi.com/.

Next Episode

8 - Unleashing the Creative Power of Branding on Consumer Engagement with Viim's Steph Hilfer

Your host, Scott Bywater, talks with the Owner and Creative Director of Viim, Steph Hilfer. Steph dived into her early days, the time when her business was just a side hustle while she juggled a demanding full-time job. Steph's story is one of relentless dedication, working long hours into the night to bring her vision to life. The birth of her company, Viim, was a testament to her hard work and passion.

The turning point came in 2020. While many businesses struggled, Viim found its footing. The digital world became the new frontier for commerce, and Steph's expertise in branding and digital presence became more valuable than ever. It was then that she took the bold step to leave her full-time job and invest all her energy into Viim. This leap of faith was not without its fears, but Steph's pragmatic approach to the worst-case scenario—simply getting another job if needed—kept her grounded and focused.

Learn more about Steph's work HERE and HERE.

Think you'd be a great guest on the show? Apply HERE.

To learn more about Scott's work at The Simple E-mail ROI System at https://www.simpleemailroi.com/.