Website Maintenance, Security, & Support | Phil Storey From Glow | 20 Minute Marketing #49

10/28/20 • 21 min

We chat with Phil Storey from Glow on this week's episode of the show. Glow is an easy-to-use website maintenance app for businesses, agencies, and web developers that allows users to submit help requests 24/7, view a timeline of activity and get tips to improve your site. Phil launched Glow this year and has seen a tremendous amount of growth, with press coverage both nationally and internationally.

During the episode, we talk about the importance of website maintenance and security. This is an important part of business management that often gets overlooked, yet can have big consequences. Research suggests that a hack occurs on a website every 39 seconds. And, 45% of all hacks occur on small business sites. So, it's important that we pay attention to our site and ensure protocols are in place. Throughout the episode, Phil shares numerous tips on how to keep sites secure and ensure that they meet security requirements.

Previous Episode

Creating A Paid Acquisition Strategy | Eddie Maalouf From 4MediaMarketing | 20 Minute Marketing #48

We had a great time speaking with Eddie Maalouf during episode #48 of the show. Eddie joins us from 4Media Marketing, a full-scale digital agency that is based in Atlanta. Eddie also runs The Brilliant Marketers program which helps business owners take control of their marketing and learn the skills needed to handle it A to Z.

During the episode, we talk about creating a successful paid acquisition strategy. Eddie talks about multi-channel marketing and some of the mistakes that businesses often make when getting set up. Our main focus is on conversion tracking and ensuring that UTM tracking and analytics are correct to ensure that future decisions are made based on accurate data. We also cover other aspects of multi-channel and the impact that 2020 has had on paid advertising.

Next Episode

How To Optimise Your Video Marketing Strategy | With Itamar Blauer | 20 Minute Marketing #50

The 20 Minute Marketing Podcast turns 50! The team at Reach Interactive would like to thank all of our former guests and listeners for your support in helping us reach this milestone. We are joined by Itamar Blauer during this episode, who is an SEO consultant in London. Itamar makes regular appearances on various SEO and digital marketing related webinars, websites, and podcasts. He also has a great YouTube channel that dives into SEO.

The focus of this episode is on how businesses can optimise their video marketing strategy. Itamar shares the reasons why businesses should be including video into their content strategy. We also discuss some of the mistakes that are made in video production and how they can be avoided. Finally, Itamar shares tips on how to get started and ensure that your video content excels.