Season 02 Trailer
10/18/22 • 4 min
Marketeers Mastermind Podcast
Season 02 Episode 01
Season 02 Trailer
Welcome to another season of the Marketeers Mastermind Podcast! Unfortunately, my co-host Mark Thackeray won’t be joining me this season, and he will be missed on this podcast. Hopefully, Mark will be able to come back for Season 03!
This season is full of great information about digital marketing, content marketing, and how to use different types of marketing to increase your SEO. Each episode will deliver a Digital Marketing 101 class, a short episode under 15 minutes highlighting a different aspect of digital marketing. So make sure to follow, like, or subscribe to my podcast on your favorite podcast player, so you’ll have the next episode dropped right on your device each Tuesday morning!
What is a Lead Magnet?
In episodes three and four, I’ll cover what a lead magnet and great ideas on how to market your lead magnet is. Lead magnets are a great way to gather emails you can add to your email marketing list.
Where Should I Spend My Marketing Dollars?
In our next episode, Season 02 Episode 02, I have a great interview with Jenn Mangum about the best place for a small business owner to spend her marketing dollars. Jenn has been a client of mine in the past, and I’ve helped her grow her social media channels. So tune in to find out more about where you can get the most bang for your buck when you’re spending money on marketing.
Should I Use TikTok or Instagram to Promote my Membership Offer?
In episode 05, we talk to Kent Sanders of the Daily Writer Community. Kent is a fantastic writer with an amazing community that I’m a part of and would highly recommend to any writer. He is also leading a writing retreat on October 18th, so sign up if you’re interested in writing your first short book!
Podcast ResourcesSign up for Your Complimentary Website Review
Learn how Lynn Smargis can help you grow your digital content
Subscribe to Write For You Content Creation on YouTube
Join Marketeers Mastermind Today!
Marketeers Mastermind Podcast
Season 02 Episode 01
Season 02 Trailer
Welcome to another season of the Marketeers Mastermind Podcast! Unfortunately, my co-host Mark Thackeray won’t be joining me this season, and he will be missed on this podcast. Hopefully, Mark will be able to come back for Season 03!
This season is full of great information about digital marketing, content marketing, and how to use different types of marketing to increase your SEO. Each episode will deliver a Digital Marketing 101 class, a short episode under 15 minutes highlighting a different aspect of digital marketing. So make sure to follow, like, or subscribe to my podcast on your favorite podcast player, so you’ll have the next episode dropped right on your device each Tuesday morning!
What is a Lead Magnet?
In episodes three and four, I’ll cover what a lead magnet and great ideas on how to market your lead magnet is. Lead magnets are a great way to gather emails you can add to your email marketing list.
Where Should I Spend My Marketing Dollars?
In our next episode, Season 02 Episode 02, I have a great interview with Jenn Mangum about the best place for a small business owner to spend her marketing dollars. Jenn has been a client of mine in the past, and I’ve helped her grow her social media channels. So tune in to find out more about where you can get the most bang for your buck when you’re spending money on marketing.
Should I Use TikTok or Instagram to Promote my Membership Offer?
In episode 05, we talk to Kent Sanders of the Daily Writer Community. Kent is a fantastic writer with an amazing community that I’m a part of and would highly recommend to any writer. He is also leading a writing retreat on October 18th, so sign up if you’re interested in writing your first short book!
Podcast ResourcesSign up for Your Complimentary Website Review
Learn how Lynn Smargis can help you grow your digital content
Subscribe to Write For You Content Creation on YouTube
Join Marketeers Mastermind Today!
Previous Episode
Effective Ways to Ask for Google Reviews
Marketeers Mastermind Podcast
Season 01 Episode 29
Effective Ways to Ask for Google Reviews
When you want better local SEO, the quality and quantity of your Google reviews are an essential metric. Today, we will share effective ways to ask for Google reviews to boost your ranking and get your business the social proof you need to get ahead of your competition.
Why Are Google Reviews Important? Our nature as social creatures makes us consider other people’s experiences before deciding on what products to purchase. Therefore, Google also takes these reviews into account when ranking sites. You’ll need to have a Google My Business account for your business to receive Google reviews. Once you have a Google account, you’ll want to make a Google My Business listing for your different business locations. Each location can have its own reviews, and consumers can find your business based on their location. Targeted Ways to Ask for Google ReviewsWe discuss using social media, personalized text messages, emails, and videos to ask for reviews on Google. Also, find out why you need to be tenacious to get more great reviews than your competition. We also explore the option of using automated management software to send out texts to clients for reviews.
Learn simple ways to get quick reviews such as testimonials, use of QR code linking to Google, and why it is advisable to ask for a review immediately after a purchase is made. Also, find out why we caution businesses not to ask many clients to add a review within a short time frame.
Lastly, learn why you need to respond to your reviews on Google, whether they are positive or negative. And be especially careful to respond professionally when replying to negative reviews.
Podcast ResourcesSign up for Your Complimentary Website Review
Learn how Lynn Smargis can help you grow your digital content
Subscribe to Write For You Content Creation on YouTube
Join Marketeers Mastermind Today!
Next Episode
Where Should I Spend My Marketing Dollars?
Marketeer Mastermind Podcast
Season 02 Episode 02
Where Should I Spend My Marketing Dollars?
You might have a marketing budget but still find it a challenge deciding on which platform to focus your marketing efforts. Jenn Mangum joins us in today’s podcast as we guide you on the best way to spend your marketing dollars.
Where is Your Audience?
Are your customers on social media sites like Instagram and Facebook, or are they likely to search for your services on Google and Bing? Mack shares with us the importance of focusing on the platform where your audience is.
Besides, focus on your existing clients. Find out if your customers have new needs and find a way of meeting their needs. At times we put too much emphasis on acquisition of clients and forget to serve our customers satisfactorily once we have them on board.
A Guide to Email Marketing
Discover why email marketing is a great place to start your marketing campaign. What email platform you can use for your email marketing plus if it’s better to use one or two email platforms.
We also discuss the need to diversify your email list. For instance, have your current clients whom you can upsell to, on one email list and a general email list to recruit new clients. You’ll also want to send out your emails constantly and have your emails professionally written for the highest quality content to send to your followers.
Using Lead Magnets
Lead magnets are an effective way of growing your mailing list. We discuss how to go about setting up lead magnets and thereafter creating a drip campaign to automatically send out emails. We also share how to integrate landing pages in your email marketing campaign.
Google My Business Articles
Lynn shares with us her personal experience on how posting articles on Google My Business is bringing a lot of traffic to websites. Get to know why posting regularly on Google My Business is a good way to spend your marketing dollars
Connect with Jenn
Visit Jenn’s store Spruce Your Home in Midway
Celebrate Christmas all year around at Kringles Midway
Watch Mistletoe Mixup on Amazon Prime and see Jenn’s stores featured in this show!
Podcast ResourcesSign up for Your Complimentary Website Review
Learn how Lynn Smargis can help you grow your digital content
Subscribe to Write For You Content Creation on YouTube
Join Marketeers Mastermind Today!
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