Accountability
Explicit content warning
11/11/19 • 55 min
When we start a diet or a fitness program, we often ask others to hold us accountable.
When we launch a brand or start a business, we often feel accountable to our audience and customers.
What does all of that accountability mean, when we consider it in a neoliberal framework? In this episode, we look at economies of visibility and ask what whether becoming consumable objects via brand images is as feminist as we think it is.
Support this show http://supporter.acast.com/bodybrandpod.
Hosted on Acast. See acast.com/privacy for more information.
When we start a diet or a fitness program, we often ask others to hold us accountable.
When we launch a brand or start a business, we often feel accountable to our audience and customers.
What does all of that accountability mean, when we consider it in a neoliberal framework? In this episode, we look at economies of visibility and ask what whether becoming consumable objects via brand images is as feminist as we think it is.
Support this show http://supporter.acast.com/bodybrandpod.
Hosted on Acast. See acast.com/privacy for more information.
Previous Episode
The Future is (Neoliberal) Female
If you’re listening to this podcast, you’ve probably heard the word “neoliberalism” before. Most of us only have a vague concept of what that means — I certainly did when I started this project. But to understand wellness entrepreneurship, we need to understand neoliberal economics — and neoliberal feminism — and how it shapes our ideas about who we are and how we’re meant to function in the world.
In this episode, we dive deep into the economic foundation of “self-worth” and discover how the value we place on our brands becomes the value we place on ourselves.
Support this show http://supporter.acast.com/bodybrandpod.
Hosted on Acast. See acast.com/privacy for more information.
Next Episode
Health is Wealth
Buckle up, because we’ve reached the final episode of the podcast wherein we ask: what does it mean to do helping work in the context of a capitalist society?
Wellness entrepreneurship seems to promise to make health into wealth — but what about the other helping professions?
In this episode we look at David Graeber’s theory of Bullshit Jobs,* David Geary and Gijsbert Stoet’s study on the gender equality paradox, and continue our discussion on neoliberalism’s influence on wellness professions.
*affiliate link
Support this show http://supporter.acast.com/bodybrandpod.
Hosted on Acast. See acast.com/privacy for more information.
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