
Origin Stories: How We Found Our Business Ideas (+ Our Goals For Them This Year)
03/07/22 • 47 min
Update: You can now listen to this episode and our entire back catalog over on our YouTube channel!
In this episode, we go into more detail about how we landed on our business ideas, how we're fitting them into our lives, and what goals we have for them over the next year.
If you're interested in learning about how we...
- Came up with the ideas for EditorNinja and Castaway
- Determined that these ideas are worth pursuing
- Plan to fit these projects into our already-busy lives
- Structure our day for maximum effectiveness (without burning out)
- Define "success" for ourselves over the next year
...then you should give it a listen. We think you'll really enjoy it.
Resources Mentioned In This Episode:
- The Big Leap by Gay Hendricks
- The Perfect Day by Craig Ballantyne
- The Miracle Morning by Hal Elrod
- AudienceOps – The agency where James learned podcast production
- The tweet that gave James the confidence to work on Castaway
Want to support the show? [FREE]
- Leave an honest review on your favorite podcast platform
- Share the show with a friend who might also enjoy it
- Reach out to us on Twitter and give us your unfiltered feedback
Want more regular updates? Here are other ways to follow along:
- Visit WorkingSessions.fm and join our newsletter
- Follow James on Twitter
- Follow John on Twitter
Update: You can now listen to this episode and our entire back catalog over on our YouTube channel!
In this episode, we go into more detail about how we landed on our business ideas, how we're fitting them into our lives, and what goals we have for them over the next year.
If you're interested in learning about how we...
- Came up with the ideas for EditorNinja and Castaway
- Determined that these ideas are worth pursuing
- Plan to fit these projects into our already-busy lives
- Structure our day for maximum effectiveness (without burning out)
- Define "success" for ourselves over the next year
...then you should give it a listen. We think you'll really enjoy it.
Resources Mentioned In This Episode:
- The Big Leap by Gay Hendricks
- The Perfect Day by Craig Ballantyne
- The Miracle Morning by Hal Elrod
- AudienceOps – The agency where James learned podcast production
- The tweet that gave James the confidence to work on Castaway
Want to support the show? [FREE]
- Leave an honest review on your favorite podcast platform
- Share the show with a friend who might also enjoy it
- Reach out to us on Twitter and give us your unfiltered feedback
Want more regular updates? Here are other ways to follow along:
- Visit WorkingSessions.fm and join our newsletter
- Follow James on Twitter
- Follow John on Twitter
Previous Episode

Introductions: Get To Know Us & Our Projects
In this episode, we recap how we met and came up with the idea for Working Sessions. We also provide a brief overview of our projects and how they fit into our current lifestyle.
John is working on EditorNinja, an unlimited, on-demand copy editing and proofreading service.
James is working on Castaway, a done-for-you podcast promotion and repurposing service.
We also cover our goals for the podcast, including cadence, format, and subject matter. If you have thoughts on how we can improve going forward, feel free to hit us up on Twitter.
Want more regular updates? Here are other ways to follow along:
- Visit WorkingSessions.fm and join our newsletter
- Follow James on Twitter
- Follow John on Twitter
Next Episode

Why Leaders Should Treat Themselves Like Athletes
Update: You can now listen to this episode and our entire back catalog over on our YouTube channel!
In this episode, we start by talking about a recent tweet from Kevin Indig, which suggests that leaders and business owners should treat themselves like professional athletes. We then go into some company updates, which include a handful of important topics for business owners to think through.
If you're interested in learning about...
- How to manage physical/mental health and avoid burnout
- Why specialization/positioning is an important part of business
- When you should hire your first team member (+ how fast to add more)
- When you should start paying yourself (+ how much)
- When to say no to client requests, and when to be flexible
...then you should give it a listen. We think you'll really enjoy it.
Want to support the show? [FREE]
- Leave an honest review on your favorite podcast platform
- Share the show with a friend who might also enjoy it
- Reach out to us on Twitter and give us your unfiltered feedback
Want more regular updates? Here are other ways to follow along:
- Visit WorkingSessions.fm and join our newsletter
- Follow James on Twitter
- Follow John on Twitter
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