How to Thrive in a Flooded Market: Discussing Becca Syme’s New Rules of Publishing
03/28/23 • 50 min
Episode 160 / How do you succeed in a market flooded with books? The Gold Rush in publishing is over and authors have to adjust. Sara and Jami discuss Becca Syme’s “New Rules of Publishing,” which gives three business verticals authors can lean into to be successful when the water is more red than blue.
💜 🎙 Become a supporter of the podcast! We can’t wait to give you a shoutout in a future episode! https://wishidknownforwriters.com/support
First Private Zoom Chat for supporters - April 6th at 7pm CST https://wishidknownforwriters.com/support
Author Wheel - 7 Days to Your Author Brand: https://www.subscribepage.com/authorbrandchallenge
Show notes:
New Rules of Publishing Video from Becca Syme:
https://www.youtube.com/watch?v=p-I_LwrV2rA
- Market has changed - flooded, not the “gold rush” anymore/Red water not blue water
- Horizontal vs. vertical platforms
- First Private Zoom Chat - April 6th at 7pm CST. We’ll send out that morning, so check your inboxes.
- https://wishidknownforwriters.com/support
- Primary types of vertical platforms for authors and examples
Books
Sara
Lindsay Buroker https://www.buzzsprout.com/2121723/12119656-lindsay-buroker-on-pen-names-podcasting-and-rapid-release-reair
Marie Force
Person
Jami
Tonya Kappes https://www.buzzsprout.com/2121723/12119723-tonya-kappes-on-reader-focused-promotion
World
The Witcher
Marvel
Twilight
50 Shades of Gray
Sherlock Holmes
🚀 Jami’s Launch Plan https://www.jamialbright.com/authorservices
❤️ Jami’s books https://amzn.to/3wSraA5
🔎 Sara’s books https://www.sararosett.com/bibliography/
📚 Sara’s How to Write a Series book and audiobook: https://www.sararosett.com/how-to-write-a-series/
The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast
Resources from the Author and Reader Community to Help Ukrainians https://docs.google.com/document/d/1E9QQhmcpa_dlxQY-GEqBiIbIZk-_J1MgQX_BxLI3F84/edit?usp=sharing
Episode 160 / How do you succeed in a market flooded with books? The Gold Rush in publishing is over and authors have to adjust. Sara and Jami discuss Becca Syme’s “New Rules of Publishing,” which gives three business verticals authors can lean into to be successful when the water is more red than blue.
💜 🎙 Become a supporter of the podcast! We can’t wait to give you a shoutout in a future episode! https://wishidknownforwriters.com/support
First Private Zoom Chat for supporters - April 6th at 7pm CST https://wishidknownforwriters.com/support
Author Wheel - 7 Days to Your Author Brand: https://www.subscribepage.com/authorbrandchallenge
Show notes:
New Rules of Publishing Video from Becca Syme:
https://www.youtube.com/watch?v=p-I_LwrV2rA
- Market has changed - flooded, not the “gold rush” anymore/Red water not blue water
- Horizontal vs. vertical platforms
- First Private Zoom Chat - April 6th at 7pm CST. We’ll send out that morning, so check your inboxes.
- https://wishidknownforwriters.com/support
- Primary types of vertical platforms for authors and examples
Books
Sara
Lindsay Buroker https://www.buzzsprout.com/2121723/12119656-lindsay-buroker-on-pen-names-podcasting-and-rapid-release-reair
Marie Force
Person
Jami
Tonya Kappes https://www.buzzsprout.com/2121723/12119723-tonya-kappes-on-reader-focused-promotion
World
The Witcher
Marvel
Twilight
50 Shades of Gray
Sherlock Holmes
🚀 Jami’s Launch Plan https://www.jamialbright.com/authorservices
❤️ Jami’s books https://amzn.to/3wSraA5
🔎 Sara’s books https://www.sararosett.com/bibliography/
📚 Sara’s How to Write a Series book and audiobook: https://www.sararosett.com/how-to-write-a-series/
The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast
Resources from the Author and Reader Community to Help Ukrainians https://docs.google.com/document/d/1E9QQhmcpa_dlxQY-GEqBiIbIZk-_J1MgQX_BxLI3F84/edit?usp=sharing
Previous Episode
Build Consistent Income and Connect with Readers with Emilia Rose and Michael Evans of Ream.ink
Episode 159 / Do you want to connect with readers and create a new income stream that’s consistent and independent of the giant corporate tech companies? Join us as we talk with Emilia Rose and Michael Evans of Ream.ink about how to create a subscription for your readers.
💜 🎙 Become a supporter of the podcast! We can’t wait to give you a shoutout in a future episode! https://wishidknownforwriters.com/support
Show notes:
- How Emilia and Michael came to work with Ream
- What they wish authors knew about subscriptions
- Why focusing too much on pricing is a mistake
- Understanding where subscriptions fit in the reader journey
- Why consistency is key
- How authors use their subscriptions to test ideas
- How to promote subscriptions to your readers
- Trends in subscriptions and what’s on the horizon for creators
Subscriptions for Authors subscriptionsforauthors.com
Ream ream.ink
Emilia’s website Emiliarosewriting.com
Episode 134: Emilia Rose on Subscriptions: How to Connect with Readers and Diversify Your Income https://wishidknownforwriters.com/134-2/
Top 500 Fiction Authors in Subscriptions 2022 https://subscriptionsforauthors.com/top-fiction-authors-in-subscriptions-2022/
Jami will be at Charm City Romanticon in Baltimore, March 24-26, 2023 https://www.facebook.com/CharmCityRomanticon/
Links:
More links
The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast
Jami’s Launch Plan https://www.jamialbright.com/launchplan
Jami’s books https://amzn.to/3wSraA5
Sara’s books https://www.sararosett.com/bibliography/
Resources from the Author and Reader Community to Help Ukrainians
🚀 Jami’s Launch Plan https://www.jamialbright.com/authorservices
❤️ Jami’s books https://amzn.to/3wSraA5
🔎 Sara’s books https://www.sararosett.com/bibliography/
📚 Sara’s How to Write a Series book and audiobook: https://www.sararosett.com/how-to-write-a-series/
The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast
Resources from the Author and Reader Community to Help Ukrainians https://docs.google.com/document/d/1E9QQhmcpa_dlxQY-GEqBiIbIZk-_J1MgQX_BxLI3F84/edit?usp=sharing
Next Episode
Nell Goddin on How Direct Sales Helped Revive her Author Business
Episode 161 / Nell Goddin experienced long Covid and wasn’t able to write or release books for several years. Now she’s using direct sales to revive her author business. We also talk about the importance of persistence, not limiting ourselves when it comes to mindset, and asking for help.
💜 🎙 Become a supporter of the podcast! We can’t wait to give you a shoutout in a future episode. https://wishidknownforwriters.com/support
Jami’s author consulting https://www.jamialbright.com/authorservices
📣 New Date!! First private Zoom chat for supporters – April 11th at 7pm CST
Show notes:
- How Nell moved from literary writing to genre fiction later in life
- Why Nell layers elements like a French setting and French food into her mysteries, which appeal to readers and keep her series interesting to write
- How Nell learned to allow herself to make mistakes
- How Nell uses a simple set up for her direct sales: landing page and a checkout page
- How she sources text for her landing pages from comments on her Facebook ads
- The link between doing direct sales and an increase in sales on the major retailers
You can find Nell at https://goddinbooks.com/
More links:
The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast
Jami’s Launch Plan https://www.jamialbright.com/launchplan
Jami’s books https://amzn.to/3wSraA5
Sara’s books https://www.sararosett.com/bibliography/
Resources from the Author and Reader Community to Help Ukrainians
🚀 Jami’s Launch Plan https://www.jamialbright.com/authorservices
❤️ Jami’s books https://amzn.to/3wSraA5
🔎 Sara’s books https://www.sararosett.com/bibliography/
📚 Sara’s How to Write a Series book and audiobook: https://www.sararosett.com/how-to-write-a-series/
The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast
Resources from the Author and Reader Community to Help Ukrainians https://docs.google.com/document/d/1E9QQhmcpa_dlxQY-GEqBiIbIZk-_J1MgQX_BxLI3F84/edit?usp=sharing
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