Log in

goodpods headphones icon

To access all our features

Open the Goodpods app
Close icon
headphones
Stark Reflections on Writing and Publishing

Stark Reflections on Writing and Publishing

Mark Leslie Lefebvre

profile image

1 Creator

profile image

1 Creator

Perspectives and reflections on the writing and publishing life. Mark Leslie Lefebvre, a writer, bookseller, digital publishing advocate, professional speaker, and publishing consultant explores inclusive and collaborative opportunities for writers and book publishing professionals via interviews, discussions, and reflections about the industry. (Mark's personal website is www.markleslie.ca)
profile image

2 Listeners

Share icon

All episodes

Best episodes

Seasons

Top 10 Stark Reflections on Writing and Publishing Episodes

Goodpods has curated a list of the 10 best Stark Reflections on Writing and Publishing episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Stark Reflections on Writing and Publishing for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Stark Reflections on Writing and Publishing episode by adding your comments to the episode page.

Stark Reflections on Writing and Publishing - EP 326 - Rebranding and Relaunching with E.L. Williams

EP 326 - Rebranding and Relaunching with E.L. Williams

Stark Reflections on Writing and Publishing

play

10/05/23 • 49 min

Mark interviews author E.L. Williams about her writing life, about her books, about rebranding one of the books in her series, and more.

Prior to the main content, Mark shares comments from recent episodes a brief personal update, welcomes new patron T. Thorn Coyle, and shares a word about this episode's sponsor.

This episode is sponsored by the Patrons of the Stark Reflections Podcast.

In their conversation, Mark and Emma talk about:

  • How it took Emma about ten years to write her first book
  • Getting slightly "bullied" into going to a writer conference from a fellow author
  • Publishing her first book during Halloween season in 2020
  • How the global pandemic changed enough things with her day job that allowed her the opportunity to get the book finished and published
  • The "Murphy's Law" events that piled up with the launch of book two, which led to a signifcant health issue that had to be dealt with
  • The decision to change the title and cover for book two after realizing it wasn't hitting the market properly
  • Being a great believer in learning by doing
  • Rolling back on the unrealistic expectations Emma set herself up with and learning to enjoy the process and take a more relaxed approach
  • Emma's ideas involving merchandise in relation to her book and how that led to collaborating with Deadweight Brewing
  • The book "relaunch" party Emma planned out including the beer and book cakes
  • The social media "long shot" that Emma took on Instagram asking if the beer book branding thing had ever been done before
  • How social media can be a bit like marmite
  • Beginning to check out experimenting with TikTok by doing a video a day
  • Advice Emma has for other writers who haven't taken the plunge yet
  • And more....

After the interview, Mark reflects back on a couple of things his conversation with Emma made him think about.

Links of Interest:

Stark Reflections on Writing and Publishing - EP 325 - Reflecting Back: 3 Things That Are Wrong With Indie Publishing
play

09/28/23 • 50 min

In this episode Mark reflects back to Episode 6 of this podcast, which was released on Feb 6, 2018.

He shares clips from that episode, in which he outlined three of the things that bothered him about the indie publishing world.

Reflecting back, he comments on a few things that have changed, and what is consistent more than 5 years after the initial broadcast.

This episode is sponsored by the Patrons of the Stark Reflections Podcast.

Links of Interest:

The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

1 Listener

bookmark
plus icon
share episode
Stark Reflections on Writing and Publishing - EP 327 - Writing the Shadow with Joanna Penn

EP 327 - Writing the Shadow with Joanna Penn

Stark Reflections on Writing and Publishing

play

10/10/23 • 60 min

Mark interviews Joanna Penn about her new book Writing the Shadow: Turn Your Inner Darkness into Words, then associated Kickstarter she launched for it, plans she has to window its release, and much more.

Prior to the main content, Mark thanks Patrons of the Stark Reflections Podcast.

In their conversation, Mark and Joanna talk about:

  • How it has been a while since Joanna has been on Mark's podcast (she was in episode 212)
  • The number of years Joanna has been podcasting under The Creative Penn brand (March 2009)
  • How sometimes there's a book that you really want to write that you're not ready to write yet
  • The way we can often push the "shadows" down and repress them
  • The importance of writing the things that fascinate you
  • What happens when you push a balloon down underwater and try to hold it there
  • Plato's Chariot and the White and Dark horses and getting them to run together in harmony
  • The value of addressing what we're repressing and bringing it into the light particularly in your writing
  • How critical it is for successful fiction to have conflict, which is often derived from the shadow
  • The common themes in Joanna's writing about helping or saving the family or saving the world
  • The only way we're going to be able to stand out as human in a crowded market, and, in particular, a market with emerging AI-generated content
  • How Writing the Shadow and Pilgrimage are "mid-life" books for Joanna as she is addressing that part of her existence and Mememto Mori in those memoir-style books
  • Exploring how you're being held back by some of those things that you've allowed to be repressed
  • The shadows in both self-publishing and traditional publishing
  • How you don't need to be afraid to look into the shadow and perhaps find the gold in that shadow
  • The Kickstarter that Joanna has launched for Writing the Shadow
  • The way authors have long focused on the retail websites for sales but how that has slowly shifted into a new phase of direct selling and windowing strategies
  • Joanna's launch strategy for Writing the Shadow which starts with Kickstarter, migrates to direct selling on her personal websites, and then moves into broader retail and library distribution
  • The value of standing out as an author, particularly today
  • How Writing the Shadow is an optimistic book despite the topic and themes explored in it
  • Building a new author ecosystem and training existing and new readers to engage in that realm
  • The importance of remembering how the business model will keep changing but what doesn't change is writing the books of your heart and the books that will help you and others
  • Gifts of the shadow, finding the gold, and the idea of "after the curse comes the gift"
  • The spiral bound workbook
  • How thecreativepenn.com/shadowbook will redirect either to the Kickstarter or wherever the books are available in the future
  • The horror themed storybundle that Mark and Joanna are both in
  • And more...

After the interview Mark reflects on a few things from the conversation, announces a bonus for his patrons related to a reward from Joanna's Kickstarter, and invites listeners to share their own reflections on this topic.

Links of Interest:

Stark Reflections on Writing and Publishing - EP 235 - Inspiring Readers Through Fiction with Annaliese Morgan

EP 235 - Inspiring Readers Through Fiction with Annaliese Morgan

Stark Reflections on Writing and Publishing

play

02/18/22 • 54 min

Mark interviews Annaliese Morgan, an author, traveller, a solo mum of two boys, and an award winning Advanced Veterinary Surgical Nurse, about writing, her book STAY WILD, and her passion for inspiring young adults and young readers through fiction.

Prior to the main content, Mark shares a personal update and a word about this episode's sponsor.

You can learn more about how you can get your work distributed to retailers and library systems around the world at starkreflections.ca/Findaway.

During their conversation, Mark and Annaliese talk about:

  • Annaliese's entrance to writing in the 1990s after her extensive veterinary work
  • Those veterinary related books, and how that led to a successful blog of autobiographical vignettes
  • The way that real life elements can be incorporated into her fiction
  • Annaliese's first novel, STAY WILD, an urban fantasy story set in present day London
  • Her imprint, Black Daisy Press, and her plans for it
  • The importance of inspirational fiction, particularly for younger readers
  • Advise that Annaliese would offer to beginning writers
  • And much more...

After the interview Mark reflects on a couple of things Annaliese said about there being no half-way when you're a writer, as well as big decisions and small decisions.

Links of Interest:

Annaliese Morgan is an author, traveller and solo mum of two boys... Max an actor and Woody, a gamer, You Tuber and aspiring chef. Originally from Yorkshire but based in London the three are rather like the three musketeers; they have a Basset hound called Pineapple, but he is more meh than musketeer.

Formerly, and in a different life, Annaliese was an award winning Advanced Veterinary Surgical Nurse in the UK. She co-authored a book on veterinary anaesthesia and analgesia in 1999 for the BSAVA. In 2007 and 2009 she was sought after to write three books (NVQ2, NVQ3 and A-Z for Veterinary Nurses) to help students pass their exams. In 2008 she opened the first pet health spa in the UK and published Desperate Housepets: Become a Chic Pet Owner Without Being a Bitch in 2014, and ran a successful blog of inspiring autobiographical vignettes entitled The Annaliese Journals - terrible title with some dodgy writing in parts but we all start somewhere - thousands loved it and were helped by the blog pieces, which is the bit that matters.

Since a child Annaliese has always been a writer and traveller, but after recovery from a near fatal motorbike accident including over eleven operations a...

profile image

1 Listener

bookmark
plus icon
share episode
Stark Reflections on Writing and Publishing - EP 225 - Writing Personal Experience in Fiction with Ami Sands Brodoff
play

12/17/21 • 58 min

Mark interviews Ami Sands Brodoff, the award-winning author of three novels and two story collections about her latest book, The Sleep of Apples and the stories and books she has written over the years.

Prior to the main content, Mark discusses recent comments, welcomes new patron Jared Nelson, shares a personal update, and a word about this episode's sponsor.

You can learn more about how you can get your work distributed to retailers and library systems around the world at starkreflections.ca/Findaway.

In their conversation Mark and Ami talk about:

  • Ami as a "late-bloomer" writer who had worked on a number of short stories for years before working on a novel
  • The encouragement, including a nomination for The Pushcart Prize that happened early on with Ami's first published story
  • Being invited to The Algonquin Hotel in New York for lunch with some editors
  • Asking herself is this the career I want to be doing no matter what
  • The related anchor job that Ami had for guaranteed writing money coming in while she did freelance work
  • Adapting real-life circumstances into her first novel, Can You See Me?
  • How the stories in The Sleep of Apples are linked by a neighborhood, whereas in a previous collection, it was a theme that unified the stories
  • The concept of neighborhoods in cities like Montreal and New York
  • The amazing critical acclaim for The Sleep of Apples and how publicist can snowball
  • Various workshops that Ami has lead over the years
  • Tapping into the stories that other people want to share and tell
  • Advice Ami would have for beginning writers
  • And more...

After the interview Mark reflects on the idea of how publicist can snowball, or how a lot of hard work can lead to those "viral" things.

Links of Interest:

Ami Sands Brodoff is the award-winning author of three novels and two story collections. Her latest novel-in-stories, The Sleep of Apples, centres on 9 closely-linked characters confronting crises related to mental illness, mortality--sooner rather than later--and gender identity.

Ami's novel, In Many Waters, grapples with our world-wide refugee crisis. The White Space Between, which focuses on a mother and daughter struggling with the impact of the Holocaust won The Canadian Jewish Book Award for Fiction. Bloodknots, a volume of thematically-linked stories was a finalist for the ReLit Award.

Ami leads workshops for teens, adults, and seniors. She has taught writing to formerly incarcerated women and to people grappling with mental illness. Ami has been awarded fellowships to Yaddo, the Banff Centre for Arts and Creativity, The Virginia Center for the Creative Arts, Ragdale Foundation, and St. James Cavalier Arts Centre for Creativity (Malta).

Ami lives in ...

profile image

1 Listener

bookmark
plus icon
share episode
Stark Reflections on Writing and Publishing - EP 233 - Sinking Your Teeth Into Reader Interaction with E.E. Judd
play

02/04/22 • 40 min

Mark interviews author E.E. Judd about her new novel, TEETH, her writing life, and interacting with her readers.

Prior to the main content, Mark shares a personal update, and a word about this episode's sponsor.

You can learn more about how you can get your work distributed to retailers and library systems around the world at starkreflections.ca/Findaway.

In their conversation, Mark and Elise talk about:

  • The humor that Elise puts in her biography and how it's indicative of the tongue-in-cheek snark in her fiction as well as in her author newsletter
  • Her new novel TEETH, the first in the series, and the creation of the prequel story "reader magnet"
  • How Elise has always loved the werewolf genre, and the werewolf books by Patricia Briggs and Kelley Armstrong
  • Enjoying blood and guts, and action, and monsters
  • The decision to release her books under the "gender neutral" pseudonym E.E. Judd
  • The main character, Danielle Waters, who is a naive werewolf with no idea of the world of the other supernaturals that exist
  • Why Canada is the perfect setting for werewolf novels
  • The dojo she helps her husband run and their theory of "if it's useful learn it; if it's useful, use it"
  • Realistic and realism in fight scenes that Elise writes
  • Deciding upon what parts of the werewolf mythology and to leverage in her novels
  • How much Elise appreciates Brandon Sanderson's "Laws of Magic"
  • The frequency of communicating with her readers via her author newsletter
  • Wanting to write stories since she was a kid
  • How Elise considers NaNoWriMo a gift from the heavens
  • Elise's perspective on how social media is a great way to interact with existing readers
  • The importance of a supportive community for a writer
  • Writing by plotting line by line or writing by exploring how a scene should feel
  • Advice Elise would give to beginning writers
  • And more...

After the interview, Mark reflects on Elise's use of her newsletter and social media as a way to engage with and entertain her readers, rather than trying to sell to them. He also talks about her advice on the importance of finishing.

Links of Interest:

E.E. Judd writes badass fantasy. She’s into reading (shocking!), video games, plants, sarcasm, and stories wit...

profile image

1 Listener

bookmark
plus icon
share episode
Stark Reflections on Writing and Publishing - EP 347 - Library Advocacy Support with John Chrastka of EveryLibrary
play

02/16/24 • 56 min

Mark interviews John Chrastka, the executive director of EveryLibrary, the first nationwide political action committee for libraries, and the EveryLibrary Institute, a nonprofit research and training organization focused on the future of library funding.

Prior to the interview, Mark shares a personal update, reads comments from recent episodes, and says a word about this episode's sponsor.

This episode is sponsored by An Author's Guide to Working with Libraries and Bookstores.

You can get the book online, order it through your local bookstore, or ask for it as your local library.

Universal Book Link

Smashwords Link (Coupon Discount for Feb/March 2024)

In the interview, Mark and John talk about:

  • John starting off his career in publishing as a bookseller in a small neighborhood Chicago community bookstore, and how that led to becoming a publishing sales rep
  • Migrating over to the Ed-Tech realm as the internet came around
  • Moving on over to The American Library Association from there
  • What EveryLibrary is: a 501(c)(4) organization that is a political action committee for libraries
  • How it's more of a network than a membership that is about 330,000 people strong
  • Telling stories about how libraries are solutions to problems for people and librarians as enactors of those solutions
  • In about 37 states, public libraries actually have to go to election days to get their funding secured
  • The four different ways that voters stratify:
    • Believers - People who love the library and have a relationship with their library (25%)
    • Questioners
    • Suspicious Voters
    • Never Gonna Vote for you Never (22 to 25%)
  • The answer for people who question the value of a local library because they "don't do books"
  • How the library as a source for reading grew from 19% to 24% during the pandemic and the way that percentage is continue to hold in 2024
  • The way that the isolating of society is not just a library issue but a public health issue
  • The popularity of book banning in the United States in recent years and the fact that it's easier to censor a book than it is to attack a person or a population
  • How this censorship and book banning isn't merely a matter of freedom of speech issue, but a matter of human rights
  • The pernicious nature of using the term "obscenity" and "obscene" to criminalize particular pupulations and to help skirt around First Amendment rights
  • How libraries are an affordable way to put tax dollars to good use in the way they provide so much to their local communities
  • The multiple pathways they have to help people move from "aware" to "active"
  • And more . . .

After the interview Mark reflects on how books are being banned and censored as an underhanded way to strike at specific demographics and populations, and the value in focusing on the "Suspicious Voters" as a brilliant strategy.

Links of Interest:

bookmark
plus icon
share episode
Stark Reflections on Writing and Publishing - EP 406 - How Authors Can Engage With Their Library

EP 406 - How Authors Can Engage With Their Library

Stark Reflections on Writing and Publishing

play

03/14/25 • 55 min

In this solo episode Mark shares an excerpt from his forthcoming book A BOOK IN HAND: Strategies for Optimizing Print Book Sales via Signings and Other In Person Events.

Prior to the main content, Mark shares a brief personal update and a word about this episode's sponsor.

Learn more about Toronto Indie Author Conference 2025 here.

The content for this episode is an excerpt from the work in progress: A BOOK IN HAND.

Links of Interest:

The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0

bookmark
plus icon
share episode
Stark Reflections on Writing and Publishing - EP 246 - Four of the Pitfalls of Publishing

EP 246 - Four of the Pitfalls of Publishing

Stark Reflections on Writing and Publishing

play

04/22/22 • 36 min

Mark shares four of the many pitfalls of publishing that can befall authors.

Prior to the main content, Mark shares a personal update and a word from this episode's sponsor.

This episode is sponsored by The 2022 Write Stuff StoryBundle.

For StoryBundle, you decide what price you want to pay. For $5 (or more, if you're feeling generous), you'll get the basic bundle of four books in any ebook format—WORLDWIDE.

  • Domesticate Your Badgers by Michael W Lucas
  • Publishing Pitfalls for Authors by Mark Leslie Lefebvre
  • Writing Craft by DeAnna Knippling
  • A Freelancer's Survival Guide to Starting Your Own Business by Kristine Kathryn Rusch

If you pay at least the bonus price of just $20, you get all four of the regular books, plus five more books and an online lecture, for a total of 10 books/lectures. That includes two StoryBundle exclusives!

  • A Writer Prepares by Lawrence Block
  • Free Your Inner Nonfiction Writer by Johanna Rothman (StoryBundle Exclusive)
  • Artificial Intelligence, Blockchain and Virtual Worlds by Joanna Penn
  • Create a Character Clinic by Holly Lisle
  • Do...Quit Your Day Job by Christina F. York (StoryBundle Exclusive)
  • The Pop-Up Series - Clean First Draft Writing by Dean Wesley Smith

During the main content of this episode, Mark shares four of the P's of publishing pitfalls:

  • PACING
  • PACK
  • PACKAGING
  • PARALYSIS

Links of Interest:

The introductory, end, and bumper music for this pod...

bookmark
plus icon
share episode
Stark Reflections on Writing and Publishing - EP 337 - Collaborative Editing with Erika Steeves

EP 337 - Collaborative Editing with Erika Steeves

Stark Reflections on Writing and Publishing

play

12/15/23 • 48 min

Mark interviews editor Erika Steeves about her experiences in working with publishers and authors as an editor.

Prior to the interview, Mark shares a brief personal update and a word about this episode's sponsor.

This episode is sponsored by HOW TO WRITE A HOWLING GOOD STORY by Wulf Moon

You can get this book in eBook, Trade Paperback, and Hardcover editions here.

Between Dec 15, 2023 and Jan 1, 2024, you can get the eBook for 50% off at Smashwords.

In their interview, Mark and Erika talk about:

  • Meeting at the Waterloo Book Festival
  • How Erika got involved in the world of writing and editing by starting off as an editorial internship at a regional Canadian publisher on Canada's East Coast
  • Deciding to become a freelance editor in 2012 taking on academic projects and some book projects
  • Pivoting over to do more editing on fiction in 2019/2020
  • Erika's experience reading the slushpile from a publisher and how that exposed her to great manuscripts that she loved but which weren't suited for that publisher's mandates
  • The difficult task of having to send rejection letters to authors
  • Being a member of two associations that have directories of editors
  • How Erika finds new writers to work with
  • The various types of editing work that Erika takes on
  • Contuinity editing and the style sheet that Erika likes so much
  • How the editor's "fresh eyes" can help detect some things that writers might no longer be able to detect in a manuscript that has been re-worked numerous times
  • Things Erika wished more authors knew about related to editors
  • How all edits are suggestions and that the writer can decided which suggestions to take, and which ones to ignore
  • Getting a sense of how many hours an editing project is going to take based on the sample edit that was done
  • Things that writers should "look out for" in an editor they're looking to work with
  • Why contracts are important for both parties
  • Types of writers that Erika is cautious about working with
  • Ideas for how a writer can find the right editor for them
  • The "House of Zolo" publishing company that Erika and a number of other writers and editors put together
  • Advice Erika would offer to writers
  • And more . . .

After the interview Mark reflects on Erika's perspective related to things that empower and encourage writers.

Links of Interest:

bookmark
plus icon
share episode