Diagnosing what ails struggling companies, choosing the "least crappy option", and managing constant stress with Jeff Vogelsang, a turnaround consultant. What kind of personality do you need to lead turnarounds? And what does it mean to make someone "available to industry”?
NEW BOOK ALERT!
You may be aware that I’ve written or co-written five business books, including The Power of Moments and Made to Stick. I’ve got a sixth book coming out in January called RESET: How to Change What’s Not Working. It’s a book intended to help you and your team get unstuck, to overcome the gravity of the way things have always worked. Learn more about the book or preorder it here.
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03/12/24 • 30 min
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What It's Like To Be... - A Turnaround Consultant
Transcript
Dan Heath: Entrepreneurs are famously optimistic. So when things aren't going well for a company, they sometimes aren't willing to admit that things aren't going well.
Jeff Vogelsang: And for a lot of CEOs, especially if you've had years and years of success, you've got a self-confidence where you think, I can do this, I can do this. And then it just isn't working. And it's very difficult to reach out and say, help me.
Dan Heath: That's Jeff Vogelsang. He's what's called a turnaround con
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