2025 Social Media Best Practices | EP 30

Jared Mittelo | EP 29

Summary

🎤 What I Know So Far gets real as Trish Suhr and Karen Mills welcome Jared Mittello, founder of Honest Fox Media, to the mic! From homeschooled pastor's kid to comedy marketing mastermind, Jared shares his wild ride into the world of comedians, algorithms, and viral content.

Trish and Karen dive in with Jared to spill the tea on building a killer company culture, decoding social media algorithms (spoiler: they’re as moody as your ex), and why trusting the experts can save your sanity. Together, they tackle the art of scroll-stopping content, finding your niche, and surviving the emotional rollercoaster of likes, shares, and... crickets.

Perfectionism? These three agree: it’s overrated. The convo digs into evolving comedy bits, balancing old vs. new material, and using social media as your experimental playground. And don’t miss the laugh-out-loud lightning round, where Trish and Karen get Jared to reveal personal tidbits you didn’t know you needed.

🔗Music by Butch Walker...Listen now on Spotify

Trish Suhr

Website | Trish Suhr 🔗https://www.trishsuhr.com/

Instagram 🔗https://www.instagram.com/trishsuhr/

Facebook 🔗https://www.facebook.com/trishsuhr/

YouTube 🔗https://www.youtube.com/user/trishsuhr

Twitter 🔗https://twitter.com/TrishSuhr

Socials & Links

Karen Mills

Website | Karen Mills Comedy 🔗https://www.karenmills.com/

Instagram 🔗https://www.instagram.com/karenmillscomedy/

Facebook 🔗https://www.facebook.com/karenmillscomedian/

YouTube 🔗https://www.youtube.com/c/KarenMillscomedy

Twitter 🔗https://twitter.com/kmillscomedy

Jared Mittelo

Honest Fox Media- Website

Comedy Fest Info- Honest Fox Comedy Fest

Honest Fox Media on Instagram- Instagram

Takeaways:

📍Family & Adaptability: As the oldest of four siblings and a homeschooled pastor's kid, Jared learned patience and how to adapt to change.

📍Comedy Roots: Jared and his brother shared a lifelong passion for comedy, creating their own content early on.

📍Honest Fox Media: Focused on comedy marketing, the team emphasizes content creation over just social media management.

📍Company Culture: A positive and collaborative work environment is key to success.

📍Comedians as Brands: To grow, comedians need to invest in marketing and view themselves as brands.

📍Adapting to Change: Success in comedy and marketing requires adapting to a constantly evolving landscape.

📍Finding a Niche: Specializing in a niche can lead to greater success.

📍Social Media Insights: Algorithms are ever-changing, but good content and consistency always win.

📍Trusting Experts: Relying on experts can reduce stress and improve content quality.

📍The Power of Titles: Catchy titles play a critical role in attracting viewers.

📍Creativity Sparks Virality: Viral content often starts with a unique idea or perspective.

📍Overcoming Self-Doubt: Self-critique can hinder growth; creators must push past perfectionism.

📍Audience Connection: Authenticity and reflecting real-life experiences resonate more with audiences than polished perfection.

📍Collaboration: Teamwork enhances the quality of content and brings fresh perspectives.

📍Testing Grounds: Social media can be an experimental space for new material.

📍Balancing Material: Creators should balance old and new content while letting their work evolve.

📍Engagement: Interacting with audiences builds stronger connections.

📍Patience & Consistency: These are essential for long-term success in social media and comedy.

📍Trust the Process: Growth in life and content creation comes with patience and persistence.

Chapters

00:00 Introduction to Jared and Honest Fox Media

05:32 The Transition into Comedy Marketing

12:39 Building a Positive Company Culture

18:53 Advice for Aspiring Marketers in C...