Super Las Vegas - Bringing the Big Game to life in Sin City

Join us for the season premier episode of What Happens in Marketing as we get to peek behind the scenes on the marketing that went into bringing the biggest game in the US to Las Vegas. We welcome Richelle Rice, Vice President of Social & Digital Marketing for the Las Vegas Super Bowl Host Committee and hear her advice for marketers across the southwest. Come hear how the Super Bowl came to life in Vegas and what could be coming next for our market.