Infographic Marketing to Build Editorial Links and Brand Awareness

In this conversation, Ann Smarty and April discuss the process of linkable asset promotion and marketing, with a focus on infographics. They emphasize the importance of unique ideas and data, as well as the role of SEO in validating ideas and visualizing data.

There is a bonus discussion on the topic of Reddit and how it has been underutilized. But, not underutilized at Smarty Marketing! And this is to your benefit. April Williamsen, Social Marketing Guru at Smarty Marketing (Social Media Director), shares a bit about her experience with Reddit, as does Ann herself.

So it, the only thing that has remained to us and that has survived all the changes that marketing has brought to us and the industry has brought to us is creating great content that gets links. It's the only thing that has survived all the Google updates, all the penalties, all the changes that Google has been doing.

Ann Smarty, 03:11

They also highlight the value of distributing infographics on Reddit and conducting outreach to reporters and bloggers. The conversation concludes with a discussion on the future of infographic marketing in the age of AI.

Chapters

00:00:00 - Introduction and Background

00:05:00 - The Importance of Unique Ideas and Data

00:10:18 - Visualizing Data and Validating Ideas with SEO

00:12:52 - Distributing Infographics on Reddit

00:16:32 - Building Ideas and Finding SubReddits

00:21:16 - Sharing Links on Reddit and Being Genuine

00:25:35 - Infographic Marketing and AI

00:28:45 - Quick Rankings and Quality Content

00:35:24 - Gail's Question About Reddit Bans

00:44:25 - Conclusion and Announcements

Episode Links

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