Grace Andrews: The Secrets of Steven Bartlett's "Diary of a CEO"

05/13/25 • 64 min

What does it really take to build one of the biggest podcast brands in the world?

In this behind-the-scenes episode, we sit down with Grace Andrews, the powerhouse behind the growth of The Diary of a CEO. From scaling a global content machine to mastering the psychology of audience attention, Grace shares the strategy, sweat, and soul behind her meteoric rise.

Whether you're building a personal brand, growing a business, or just obsessed with what makes content go viral — this is your blueprint.

We break down:

🎯 The systems behind one of the world’s most-watched podcasts

📈 Why personal brands are outperforming companies — and how to build one

🧠 The mindset shift that helped Grace go from unknown to unstoppable

💡 How to reverse-engineer viral moments and build long-term trust

📹 What it’s actually like working with Steven Bartlett

If you're in business, marketing, content strategy — or even just trying to figure out how to stand out — this episode is pure gold.

🎙️ Follow Grace: https://www.linkedin.com/in/grace-andrews-

📘 Grab the book Sales Is Therapy: https://shorturl.at/qZB70

🔔 Subscribe for weekly episodes on sales, entrepreneurship, and high-performance mindset

Hosted on Acast. See acast.com/privacy for more information.

What does it really take to build one of the biggest podcast brands in the world?

Whether you're building a personal brand, growing a business, or just obsessed with what makes content go viral — this is your blueprint.

We break down:

🎯 The systems behind one of the world’s most-watched podcasts

📈 Why personal brands are outperforming companies — and how to build one

🧠 The mindset shift that helped Grace go from unknown to unstoppable

💡 How to reverse-engineer viral moments and build long-term trust

📹 What it’s actually like working with Steven Bartlett

If you're in business, marketing, content strategy — or even just trying to figure out how to stand out — this episode is pure gold.

🎙️ Follow Grace: https://www.linkedin.com/in/grace-andrews-

📘 Grab the book Sales Is Therapy: https://shorturl.at/qZB70

🔔 Subscribe for weekly episodes on sales, entrepreneurship, and high-performance mindset

Hosted on Acast. See acast.com/privacy for more information.

Previous Episode

We Wrote the Sales Book That’ll Get You Fired... or Promoted

The B2B sales book that’s redefining how the world sells.

Sales Is Therapy is not your typical sales manual. Written by Zac Thompson and Jack Frimston - hosts of the We Have A Meeting podcast - this breakthrough B2B sales book flips the script on outdated sales tactics and “bro culture” pitching.

Inside, you’ll learn how to:

Sell without sounding salesy

Use therapeutic questioning to unlock real buyer motivation

Build trust instead of relying on pressure

Rewire your mindset to handle rejection, objections, and emotional blocks

Shift from pitching to listening — and closing more deals because of it

Whether you're a founder, SDR, AE, or sales leader, this book gives you the frameworks, questions, and mental models to sell smarter and lead better — without losing your soul.

From The IKEA Method to The Evidence Shelf, from emotional intelligence to strategic objections — this is the modern sales toolkit for the emotionally intelligent seller.

If you’re in B2B sales and want to break through the noise, reconnect with purpose, and close more deals with clarity and confidence, Sales Is Therapy is your new secret weapon.

Buy here: https://amzn.to/4jIaGQH

Hosted on Acast. See acast.com/privacy for more information.

Next Episode

REACTION: Who is Luke Belmar - Is he a fraud?!?!

🔥 Is Luke Belmar the real deal—or just another digital illusion? We react to the wildest claims and controversies surrounding one of the internet’s fastest-rising entrepreneurs.

🚨 In this brutally honest We Have A Meeting breakdown, we ask the question on everyone’s mind: Is Luke Belmar a fraud?

From rags-to-riches tales to secret society whispers, we dig into:

His viral clips on money, masculinity, and mindset

The crypto empire, cashflow claims, and nomad lifestyle

Whether he's a modern philosopher... or just another drop-shipping dream-seller

If you’ve ever typed into YouTube or Google:

“Is Luke Belmar legit?”

“Luke Belmar exposed”

“Luke Belmar scam?”

“The truth about Capital Club”

“Red pill business influencers”

...then this episode is for you.

🎯 We bring decades of real-world sales experience to this reaction, cutting through the smoke, flash, and Ferraris to find the truth. What’s valuable? What’s manipulative? What should young entrepreneurs actually listen to?

💬 This is sales psychology meets reaction culture. No scripts. No bias. Just two guys dissecting the hype, the hustle, and the hard truths behind influencer capitalism.

👇 GRAB OUR BOOK

📘 Sales Is Therapy – The sales book that teaches modern, ethical influence without the guru BS:

https://amzn.to/4jIaGQH

Hosted on Acast. See acast.com/privacy for more information.