#37 Bank Culture Shift via Design Approach

12/09/24 • 10 min

Have you ever wondered how a bank's internal culture impacts how you experience its services? This episode introduces the groundbreaking "UX Matrix" framework that categorizes banks into four distinct archetypes: Manufacturer, Seller, Innovator, and Disruptor.
Discover why Disruptors—banks that prioritize both customer-centric design and genuine value—consistently deliver the best experiences. Gain insights into how these archetypes affect your everyday banking and how you, as a consumer, can drive positive change in the financial industry.
Find out:

How does bank culture impact customer experience?
What is the UX matrix and how do its archetypes reflect bank priorities?
How can consumers influence positive bank culture shifts?

Read the full article on UXDA's blog:
https://www.theuxda.com/blog/financial-ux-matrix-become-banking-disruptor
* AI podcast on UXDA article powered by Google NotebookLM

How does bank culture impact customer experience?
What is the UX matrix and how do its archetypes reflect bank priorities?
How can consumers influence positive bank culture shifts?

Read the full article on UXDA's blog:
https://www.theuxda.com/blog/financial-ux-matrix-become-banking-disruptor
* AI podcast on UXDA article powered by Google NotebookLM

Previous Episode

#36 The Importance of a Product Launch Strategy in Banking

Launching a digital product in the financial sector is a high-stakes challenge where the cost of failure can be immense. This episode dives into the critical elements of a successful launch strategy and the risks of falling short—such as losing customer trust or facing significant financial losses. The 2018 TSB Bank app failure is a powerful example, costing the bank £176 million due to poor planning and testing.
Learn what it takes to get it right: phased rollouts, thorough testing across platforms, integrating user feedback, and a well-structured approach to every launch phase.
Find out:

What makes or breaks a digital product launch
How user insights shape product success
The broader technological and societal impacts of product launches

Read the full article on UXDA's blog:
https://www.theuxda.com/blog/poorly-executed-launch-could-sink-even-perfect-financial-product
* AI podcast on UXDA article powered by Google NotebookLM

Next Episode

#38 Brain's Seeking System in Banking

This episode dives into the fascinating concept of the "seeking system"—a fundamental human instinct that influences how we navigate and interact with the world around us. From supermarkets placing milk at the back to fintech apps guiding users effortlessly, understanding this drive can unlock smarter design strategies.
Banking and fintech digital products can leverage this system to create intuitive, purpose-driven experiences that guide users seamlessly toward their goals. By aligning with users’ natural behaviors, businesses can strike the perfect balance between user needs, business goals, and technological capabilities.
Find out: