
Episode 204: Cross-Device Experiences with Cheryl Platz
01/29/21 • 52 min
1 Listener
As designers, we’re often used to one device format, and that may lead to mistakes. What about accessibility? How can we design seamless experiences for multiple devices? Our guest today is Cheryl Platz, author of Design Beyond Devices. You’ll hear about multimodal design, UX frameworks, system behavior models, accessibility, nudges vs notifications, brainstorming, and more.
Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.
Show Notes
- Design Beyond Devices — Cheryl’s book
- Ideaplatz — Cheryl’s consultancy
- Amazon Alexa — the product Cheryl worked on, along with the Echo device
- Bill & Melinda Gates Foundation — Cheryl’s current consulting project
- Episode 202: Designing for Accessibility with Cat Noone
- CROW worksheets — a free download based on a framework for capturing customer context
- Capturing Customer Context — an upcoming workshop by Cheryl
- Swimlane diagram — a flowchart that visually represents job-sharing and responsibilities for sub-processes of a business process (Wikipedia article)
- Atomic Design — a book by Brad Frost
- Alexa notifications platform
- Userlist — Jane’s product
- Anna Abovyan — an interview of this multimodal designer is featured in Cheryl’s book
- Journey Mapping 101 — an introductory Nielsen Norman Group article
- ideaplatz.com — Cheryl’s design-focused website
- cherylplatz.com — Cheryl’s broader, professional website
- Use promocode UIBREAKFASTDBD0121 to get 20% off Cheryl’s book on Rosenfeld Media’s website until February 28, 2021
- Follow Cheryl on Twitter, LinkedIn, and Medium
Today’s Sponsor
This episode is brought to you by Userlist — a lifecycle messaging tool for your SaaS product. At Userlist, our mission is to make your founder journey more enjoyable and less overwhelming. That’s why we built an email automation tool that does exactly what you need. No more, no less. Manage your users, segment them, and get in touch throughout their journey — all based on their behavior. Try Userlist free whenever you’re ready at userlist.com.
Interested in sponsoring an episode? Learn more here.
Leave a Review
Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.
As designers, we’re often used to one device format, and that may lead to mistakes. What about accessibility? How can we design seamless experiences for multiple devices? Our guest today is Cheryl Platz, author of Design Beyond Devices. You’ll hear about multimodal design, UX frameworks, system behavior models, accessibility, nudges vs notifications, brainstorming, and more.
Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.
Show Notes
- Design Beyond Devices — Cheryl’s book
- Ideaplatz — Cheryl’s consultancy
- Amazon Alexa — the product Cheryl worked on, along with the Echo device
- Bill & Melinda Gates Foundation — Cheryl’s current consulting project
- Episode 202: Designing for Accessibility with Cat Noone
- CROW worksheets — a free download based on a framework for capturing customer context
- Capturing Customer Context — an upcoming workshop by Cheryl
- Swimlane diagram — a flowchart that visually represents job-sharing and responsibilities for sub-processes of a business process (Wikipedia article)
- Atomic Design — a book by Brad Frost
- Alexa notifications platform
- Userlist — Jane’s product
- Anna Abovyan — an interview of this multimodal designer is featured in Cheryl’s book
- Journey Mapping 101 — an introductory Nielsen Norman Group article
- ideaplatz.com — Cheryl’s design-focused website
- cherylplatz.com — Cheryl’s broader, professional website
- Use promocode UIBREAKFASTDBD0121 to get 20% off Cheryl’s book on Rosenfeld Media’s website until February 28, 2021
- Follow Cheryl on Twitter, LinkedIn, and Medium
Today’s Sponsor
This episode is brought to you by Userlist — a lifecycle messaging tool for your SaaS product. At Userlist, our mission is to make your founder journey more enjoyable and less overwhelming. That’s why we built an email automation tool that does exactly what you need. No more, no less. Manage your users, segment them, and get in touch throughout their journey — all based on their behavior. Try Userlist free whenever you’re ready at userlist.com.
Interested in sponsoring an episode? Learn more here.
Leave a Review
Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.
Previous Episode

Episode 203: Designing for Financial Services with Rob Gifford
Designing for financial apps hides many UX challenges. Is it all about fancy dashboards? How do you balance simplicity and information density?. Our guest today is Rob Gifford, Managing Director of Experience Design at Mad*Pow. He shares his story in the profession, and provides resources, examples, research, and inspiration for anyone looking to delve into financial product design.
Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.
Show Notes
- Mad*Pow — Rob’s company
- Episode 162: Designing for Behavior Change with Amy Bucher
- Episode 140: Sustainable UX with James Christie
- A Brief Introduction to the COM-B Model of Behaviour and the PRIM Theory of Motivation — an article by Robert West and Susan Michie
- BJ Fogg — the Stanford University behavior design researcher known for the Fogg Behavior Model
- Episode 131: Design Sprint with Jonathan Courtney
- The Paradox of Choice — a book by Barry Schwartz
- Self-determination theory — a Wikipedia article
- Lemonade insurance, Betterment, Credit Karma, Mint — examples of user-friendly financial apps
- Engaged — a book by Amy Bucher, recommended by Rob as a great introduction to behavioral design
- Design for Behavior Change — a book by Steven Wendel
- Madpow’s upcoming events
- Madpow’s case studies
- giffordux.com — Rob’s personal website
- Follow Rob on LinkedIn and Twitter
Today’s Sponsor
This episode is brought to you by Userlist — a lifecycle messaging tool for SaaS companies. It’s perfect for sending smart onboarding campaigns, or any other behavior-based communication. We have everything you need to get started quickly and painlessly: developer-friendly API, campaign templates, and hands-on support from the founders. Try Userlist free at userlist.com.
Interested in sponsoring an episode? Learn more here.
Leave a Review
Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.
Next Episode

Episode 205: Building Your Platform with Corbett Barr
Not having an online platform these days is tantamount to being invisible. But how do you build and leverage it wisely? Today’s guest is Corbett Barr, founder and CEO of Fizzle. You’ll hear his take on social media, privacy, digital selves, platforms vs protocols, email lists, lead magnets, trends, and much more.
Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.
Show Notes
- Fizzle — Corbett’s company
- Email, RSS, podcasting — open protocols (you own the connection to your audience)
- Episode 178: Your Personal Design Style with Meg Lewis
- Gary Vaynerchuk — an entrepreneur, author, speaker and famous Internet personality
- Justin Jackson — a SaaS entrepreneur who is highly active in communities
- Design Cuts by Tom Ross — a good example of “bundle” lead magnets
- James Clear — entrepreneur/author known for his huge email list
- Signal, Telegram — alternatives to WhatsApp
- Userlist — Jane’s product
- Heroku — a cloud application platform
- AWS — Amazon’s cloud computing service
- Electronic Frontier Foundation — an organization that defends censorship, privacy and online freedom
- Platformer — a Subtext newsletter by Casey Newton on politics and technology
- Kara Swisher — a New York Times tech journalist covering the Internet since 1994
- Substack, ConvertKit — paid newsletter platforms geared towards creators
- corbettbarr.com — Corbett’s personal blog
- Follow Corbett on Twitter
Today’s Sponsor
This episode is brought to you by User.com — a marketing automation software for SaaS companies. The company is hosting the online SaaS Growth Summit (February 11-12, 2021), an event that will feature Saas keynote speakers such as Rand Fishkin, Nathan Latka, April Dunford, and more. UI Breakfast’s very own Jane Portman will also be joining the stage. Head over to saassummit.user.com to join for free.
Interested in sponsoring an episode? Learn more here.
Leave a Review
Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.
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