BDTP. Lifecycle Marketing with Nout Boctor-Smith
08/25/23 • 40 min
3 Listeners
Today we have another episode of Better Done Than Perfect. Listen in as we talk to Nout Boctor-Smith, growth marketing consultant at Nine Lives Digital. You'll learn the difference between B2C and B2B lifecycle marketing, why customer centricity is important, how to market to sensitive audiences, and more.
Please head over to the episode page for the detailed recap and key takeaways.
Show notes
- Nine Lives Digital
- What is Product-led Growth?
- The Ultimate Guide to Account-Based Marketing
- B2B Marketing Attribution with Steffen Hedebrandt
- Connect with Nout on LinkedIn
Thanks for listening! If you found the episode useful, please spread the word about this new show on Twitter mentioning @userlist, or leave us a review on iTunes.
Sponsor
This show is brought to you by Userlist — an email automation platform for SaaS companies. Onboard, engage, and nurture your customers, as well as marketing leads. To follow the best practices, download our free printable email planning worksheets at userlist.com/worksheets.
Interested in sponsoring an episode? Learn more here.
Leave a Review
Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.
Today we have another episode of Better Done Than Perfect. Listen in as we talk to Nout Boctor-Smith, growth marketing consultant at Nine Lives Digital. You'll learn the difference between B2C and B2B lifecycle marketing, why customer centricity is important, how to market to sensitive audiences, and more.
Please head over to the episode page for the detailed recap and key takeaways.
Show notes
- Nine Lives Digital
- What is Product-led Growth?
- The Ultimate Guide to Account-Based Marketing
- B2B Marketing Attribution with Steffen Hedebrandt
- Connect with Nout on LinkedIn
Thanks for listening! If you found the episode useful, please spread the word about this new show on Twitter mentioning @userlist, or leave us a review on iTunes.
Sponsor
This show is brought to you by Userlist — an email automation platform for SaaS companies. Onboard, engage, and nurture your customers, as well as marketing leads. To follow the best practices, download our free printable email planning worksheets at userlist.com/worksheets.
Interested in sponsoring an episode? Learn more here.
Leave a Review
Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.
Previous Episode
Episode 273: Publishing Options for Design Books with Louis Rosenfeld
What publishing options are available to first-time authors writing about design? Our guest today is Louis Rosenfeld, founder of Rosenfeld Media and co-author of multiple books on information architecture. You’ll learn about his motivation for establishing his publishing company, how they help book authors develop their ideas, how compensation works in different publishing scenarios, and more.
Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.
Show Notes
- Rosenfeld Media — Louis’s publishing company
- DesignOps Summit, Design in Product, Advancing Research — Rosenfeld Media’s conferences
- A Book Apart, Smashing — “middle ground” publishing options
- Follow Louis on LinkedIn and Medium
- The Rosenfeld Review Podcast
This episode is brought to you by Dovetail, the customer insights platform that gets you from data to insights, fast.
Dovetail has launched exciting new AI features to help you understand large amounts of customer feedback fast. Automatically cluster themes, analyze sentiment, and summarize transcripts while keeping your participant data safe and sound. For an extended 30-day free trial exclusive to UI breakfast listeners, go to dovetail.com/uibreakfast.
Interested in sponsoring an episode? Learn more here.
Leave a Review
Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.
Next Episode
Episode 274: Research Ops with Kate Towsey
How can we better support research teams? Our guest today is Kate Towsey, research ops guru and the author of Research That Scales. You’ll learn when it’s time to invest in research ops, how to scale research teams, what library science can contribute to the field, and more.
Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.
Show Notes
- Research That Scales — Kate’s book
- Respondent, User Interviews, Askable
- Check out Kate’s website
- Connect with Kate on LinkedIn
- Cha Cha Club — Kate’s closed community for research professionals
This episode is brought to you by Dovetail, the customer insights platform that gets you from data to insights, fast.
Dovetail has launched exciting new AI features to help you understand large amounts of customer feedback fast. Automatically cluster themes, analyze sentiment, and summarize transcripts while keeping your participant data safe and sound. For an extended 30-day free trial exclusive to UI breakfast listeners, go to dovetail.com/uibreakfast.
Interested in sponsoring an episode? Learn more here.
Leave a Review
Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.
If you like this episode you’ll love
Episode Comments
Featured in these lists
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/ui-breakfast-uiux-design-and-product-strategy-949/bdtp-lifecycle-marketing-with-nout-boctor-smith-32713568"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to bdtp. lifecycle marketing with nout boctor-smith on goodpods" style="width: 225px" /> </a>
Copy