BDTP. Bullseye Customer Research with Michael Margolis
01/24/25 • 29 min
Today we have another episode of Better Done Than Perfect. Listen in as we talk to Michael Margolis, UX Research Partner at Google Ventures. You'll learn about their bullseye customer sprint, the difference between an ideal customer profile and the bullseye customer, how to apply prototypes, and more.
Please head over to the episode page for the detailed recap and key takeaways.
Show notes
- Learn More Faster – Michael’s book
- Follow Michael on LinkedIn
Thanks for listening! If you found the episode useful, please spread the word about this new show on Twitter mentioning @userlist, or leave us a review on iTunes.
Sponsor
This show is brought to you by Userlist — an email automation platform for SaaS companies. It matches the complexity of your customer data, including many-to-many relationships between users and companies. Book your demo call today at userlist.com.
Interested in sponsoring an episode? Learn more here.
Leave a Review
Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.
Today we have another episode of Better Done Than Perfect. Listen in as we talk to Michael Margolis, UX Research Partner at Google Ventures. You'll learn about their bullseye customer sprint, the difference between an ideal customer profile and the bullseye customer, how to apply prototypes, and more.
Please head over to the episode page for the detailed recap and key takeaways.
Show notes
- Learn More Faster – Michael’s book
- Follow Michael on LinkedIn
Thanks for listening! If you found the episode useful, please spread the word about this new show on Twitter mentioning @userlist, or leave us a review on iTunes.
Sponsor
This show is brought to you by Userlist — an email automation platform for SaaS companies. It matches the complexity of your customer data, including many-to-many relationships between users and companies. Book your demo call today at userlist.com.
Interested in sponsoring an episode? Learn more here.
Leave a Review
Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.
Previous Episode
Episode 290: Creativity in Digital Product Design with John Roescher
Can creativity become your competitive advantage? Our guest today is John Roescher, founder of Raw Materials. You’ll learn about their framework for client projects, how they helped Volta scale and get acquired, why differentiating yourself is a difficult journey, and more.
Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.
Show Notes
- Raw Materials
- Start With Why – a book by Simon Sinek
- Follow John on LinkedIn
This episode is brought to you by Wix Studio — the new web platform for agencies and enterprises. The magic of Wix Studio is its advanced design capabilities which makes website creation efficient and intuitive. Here are a few things you can do:
- Work in sync with your team on one canvas
- Reuse templates, widgets and sections across sites
- Create a client kit for seamless handovers
- And leverage best-in-class SEO defaults across all your Wix sites
Step into Wix Studio to see more at wix.com/studio
Interested in sponsoring an episode? Learn more here.
Leave a Review
Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.
Next Episode
Episode 291: Shippable User Research with Alice Lee
Is research still a great investment? Our guest today is Alice Lee, Strategy Director at Work & Co. You’ll learn about their shippable user research process, how to ask the right questions about things you don’t know, how they helped GoFundMe with their charity action page, and more.
Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.
Show Notes
- Work & Co
- Just Enough Research – a book by Erika Hall
- UX Collective – a great blog on design
- Check out Alice’s website
- Follow Alice on LinkedIn
This episode is brought to you by Wix Studio — the new web platform for agencies and enterprises. The magic of Wix Studio is its advanced design capabilities which makes website creation efficient and intuitive. Here are a few things you can do:
- Work in sync with your team on one canvas
- Reuse templates, widgets and sections across sites
- Create a client kit for seamless handovers
- And leverage best-in-class SEO defaults across all your Wix sites
Step into Wix Studio to see more at wix.com/studio
Interested in sponsoring an episode? Learn more here.
Leave a Review
Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.
If you like this episode you’ll love
Episode Comments
Featured in these lists
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/ui-breakfast-uiux-design-and-product-strategy-949/bdtp-bullseye-customer-research-with-michael-margolis-82776321"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to bdtp. bullseye customer research with michael margolis on goodpods" style="width: 225px" /> </a>
Copy