Traffic Tip: Back to Basics Marketing

Heather Havenwood cuts through all the confusion that can accompany the varied trends in online marketing, and gets us back to the basics that work. IN THIS EPISODE YOU'LL LEARN: * The success story behind her moniker and what it means to be a sexy boss. * Three key points to take away from her book and how to thrive in business as a woman. * The details and approach of her successful coaching business. * Heather's opinions on cold-calling, and why it should still be used today. * Strategies and concepts that off-line businesses can use to begin their online marketing journey. * An overview of affiliate marketing and how you can use this strategy to add to your revenue streams. * Why LinkedIn is such a powerful social media channel and an effective action tip for how to use it to boost your SEO. * How to build your relationships and generate traffic in the old school way. * Heather's favourite method for bringing traffic and leads to her Sexy Boss business, and much more!