The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions
Jules White: Website & SEO Consultant
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Need more traffic and sales through your website with less reliance on social media and paid ads?
You need the power of SEO (Search Engine Optimisation)!
This show is tailored for independent business owners who want to harness their existing content to drive more traffic to their website & turn browsers into buyers.
If you’re asking questions like;
* How can I set up my website to be more friendly to search engines & users?
* What are the newest SEO tactics that could make my website perform better in search results?
* How can I use AI to make my website & podcast more visible?
* How can making my website easier to use help me rank better in searches and get more customers?
* What makes a landing page good at getting sales or sign-ups?
How can integrating my podcast into my website enhance its SEO?
then you’ve found your go-to resource.
Each episode delves into these essential queries, providing you with expert insights and actionable tips to optimize your website’s SEO and turn your content into a powerful SEO tool.
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Top 10 The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions Episodes
Goodpods has curated a list of the 10 best The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions episode by adding your comments to the episode page.
049: AI for Small Business: How I Use It to Save Time and Boost Creativity!
The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions
11/29/24 • 33 min
In this episode, Jules White shares how she uses AI to streamline her business, unlock creativity, and manage the mental load that comes with running a business. Jules provides practical examples of how AI tools like ChatGPT, Google Gemini, and Canva’s AI assistant have helped her brainstorm ideas, prepare for a business expo, design marketing materials, and even simplify her podcast production workflow.
The key takeaway? The more you use AI, the better it gets—and the better you’ll get at using it. AI isn’t about replacing creativity but enhancing it, freeing up your time to focus on what you do best.
Key Takeaways:
- Unlock Creativity: Discover how AI can help overcome blank-page syndrome and spark new ideas.
- Practical Applications: Learn how Jules uses AI to streamline everyday business tasks and tackle challenges like event prep and content creation.
- Start Small with AI: Find out why AI is easy to use and how starting with just one task can lead to big changes in efficiency and creativity.
If you’ve been wanting to us AI more in your business or are unsure how to get started, this episode is packed with actionable tips and encouragement to help you take the next step.
Resources Mentioned in This Episode:
- Book a Power Hour with Jules to brainstorm how AI can work for your business.
- Listen to Episode 047: How I Use AI in My Personal Life - From Meal Planning to Mindset Coaching!
Let’s Connect:
If you have questions about using AI or want to share how it’s helping you, reach out to Jules via email or send a text to the show below. She’d love to hear from you!
Get your free website SEO report here at The Website Success Hub and start making changes for a more sustainable marketing strategy!
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078: Is Your Website Silently Holding You Back?
The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions
04/04/25 • 22 min
In this episode, Jules White explores the subtle yet powerful ways your website could be blocking your sales without you even realising. Whether you’re a local business or selling online, your website should be a powerful sales tool—not a static brochure.
Jules shares how small tweaks to your site’s messaging, structure, and speed can dramatically improve your conversions and ease the pressure on social media. She also talks about how your website can help solve business problems like admin and customer service, so you can spend more time doing the work you love.
Key Takeaways:
- Website as a Sales Tool: Why your website should guide visitors toward taking the next step—not leave them confused or bouncing.
- Small Tweaks, Big Impact: Strategic changes to your homepage, call-to-actions, or mobile layout can make a huge difference.
- Page Priorities: Where to start when improving your site (hint: focus on pages closest to the sale).
- Mobile Matters: Why mobile responsiveness, fast loading times and clear layouts are essential for local visibility and user experience.
- Rethinking Social Media Reliance: Why your own website content matters more than endless social media posts.
Related Episodes Mentioned:
- Episode 13 – SEO Basics - Your Essential Guide to Getting Found On Google
- Episode 28 –Exploring Social Media Minimalism: Building a Business Without the Scroll
- Episode 29 – Solving Business Problems With A Website & SEO Strategy: Is Your Website Pulling Its Weight?
- Episode 48 - Essential Elements of a High-Converting Homepage
Resources Mentioned in This Episode:
- Try Google PageSpeed Insights to check how fast your website loads on mobile and desktop
- Use TinyPNG to compress large image files before uploading to your site
🎉 Join The Website Growth Club – Now Open for Founding Members!
Ready to stop guessing what your site needs and start seeing real results? Join The Website Growth Club to get access to bite-sized lessons, monthly website training, expert guidance, and a supportive community—all designed to help you turn your website into your best sales tool.
Get your free website SEO report here at The Website Success Hub and start making changes for a more sustainable marketing strategy!
061: Why Your Website is the Heart of Your Marketing Strategy
The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions
01/24/25 • 15 min
In this episode, Jules dives into why your website is the cornerstone of your marketing strategy and why it should be prioritised over social media. Many businesses neglect their websites due to tech overwhelm or misconceptions about marketing, but Jules breaks down why focusing on your online "storefront" is essential for building authority and creating a lasting digital presence.
Key Takeaways:
- The Power of Ownership: Your website is one of the few things in your business that you truly own—no algorithm can take it away.
- Optimisation Essentials: Learn why you should optimise your website for search, usability, calls to action, and content organisation to drive traffic and conversions.
- Clarity in Calls to Action: Discover why clear and actionable steps on your website are crucial for guiding visitors to take the next step with your business.
- Content as Your Hub: Understand how all your content efforts should lead back to your website to establish you as an authority in your field.
If you've been focusing solely on social media and neglecting your website, this episode will help you shift your priorities and start building a more sustainable online presence.
Resources Mentioned in This Episode:
- Episode 035: The Pathway to Website Success: Discover the foundational elements for creating a successful website.
- Episode 057: Why Your Website Should Be the Foundation of Your Content Plan: Learn how to align your content strategy with your website.
- Episode 051: How to Use AI to Improve Your Website: Explore how AI can simplify website optimisation and save you time.
- Book a Free Discovery Call: Get personalised advice on how to optimise your website and increase traffic and sales.
Freebie:
- Beginner's QuickStart Guide to SEO: A step-by-step guide to help you optimise your website for search engines and get more organic traffic.
Get your free website SEO report here at The Website Success Hub and start making changes for a more sustainable marketing strategy!
048: Essential Elements of a High-Converting Homepage
The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions
11/25/24 • 12 min
In this episode, Jules White discusses the most important elements your homepage needs to effectively engage visitors and convert them into customers.
Jules explains the critical role of the hero section—the area above the fold—where you have less than three seconds to grab a visitor's attention. She offers advice on crafting compelling headlines, selecting appropriate images, and ensuring your call-to-action is clear and prominent. She also delves into how to introduce the problem you solve, establish trust and authority, and guide visitors through clear steps to achieve the desired transformation for your customers.
Key Takeaways:
- The Hero Section: Learn how to optimise the crucial area above the fold with engaging headlines and effective imagery that doesn't obscure your message.
- Introducing the Problem: Discover strategies to immediately capture your audience's attention by addressing their pain points and showing empathy.
- Establishing Trust and Authority: Find out how to position yourself as a trusted guide by showcasing testimonials, client results, and leveraging social proof.
- Steps to Success: Understand how to outline clear, simple steps that guide visitors towards becoming customers, highlighting the transformation they can expect.
- Optimising Your Homepage: Get insights on structuring your homepage to match your business goals, keeping it clear, and evolving it over time for better results.
If you're looking to enhance your website's homepage for better engagement and conversions, this episode is a must-listen!
Resources mentioned in this episode:
- AnswerThePublic: A tool for discovering the questions people are asking online.
Don't forget to subscribe to the podcast for more valuable tips and insights on SEO and CRO!
Get your free website SEO report here at The Website Success Hub and start making changes for a more sustainable marketing strategy!
058: Optimising Beauty Websites: Simple Steps to Drive Organic Traffic - WEBSITE SEO AUDIT EPISODE for Beauty Business Mentour Katie Godfrey
The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions
01/13/25 • 28 min
In this episode, Jules dives into a detailed website SEO audit with Katie Godfrey, exploring strategies for optimising multiple websites across different businesses. Katie shares insights into her journey managing a salon, training academy, and coaching business, all within the beauty industry. Together, they discuss the challenges of juggling SEO for multiple domains and uncover actionable steps to drive more organic traffic and simplify user journeys.
Key Takeaways:
- Managing Multiple Websites: Learn why each domain needs its own SEO strategy and how interlinking can boost authority across sites.
- Google Search Console & Analytics: Discover why these free tools are essential for tracking performance and identifying opportunities to rank for the right keywords.
- Optimising User Experience: Explore how simplifying navigation and structuring website content like an English essay improves both user experience and SEO.
- Small Changes, Big Impact: Understand the value of bite-sized tweaks, from increasing font sizes to optimising homepage headlines, to boost accessibility and rankings.
If you’re managing multiple websites or looking for simple ways to make your website work harder for your business, this episode is packed with practical tips and expert advice.
Resources Mentioned:
- Bite-Sized Guide to Google Analytics & Google Search Console – A step-by-step course to set up and understand these powerful tools.
- Katie Godfrey's Podcast – The Life of KG – Packed with advice for beauty industry professionals.
- Visit Katie's Website: Get Katies free Business Planner
- Connect with Katie Godfrey on Instagram.
Subscribe for more bite-sized website and SEO tips to help your business thrive!
Get your free website SEO report here at The Website Success Hub and start making changes for a more sustainable marketing strategy!
054: Boosting Local Visibility - A Google Business Profile AUDIT for licensed mental health therapist Mallory Grimste
The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions
12/16/24 • 28 min
In this episode, Jules helps Mallory Grimste, a licensed mental health therapist, optimise her Google Business Profile to attract more local referrals and steady her client flow. Mallory shares her journey as a therapist for teens and young adults and highlights how her profile has been underutilised despite its potential to support her business.
Jules walks Mallory through actionable steps to enhance her profile, including:
- Adding regular updates to showcase her services and online programmes.
- Leveraging secondary categories to increase her profile's visibility in local searches.
- Exploring creative ways to gather reviews while adhering to confidentiality guidelines.
- Using tools like Pleper and GMB Everywhere to find relevant categories and insights.
- Updating service areas to reflect her expanded licensing in Connecticut and New York.
Jules also shares quick wins for maintaining an active profile with minimal time investment and tips on linking content across platforms to strengthen SEO. If you're looking to improve your local visibility and make the most of your Google Business Profile, this episode is packed with practical advice!
Resources Mentioned in This Episode:
- Episode 011: Unlock the Power of Opt-In Pages: A Webpage Walkthrough
- Google Business Profile Checklist: Download this free guide to ensure your profile is set up for success.
- Google Business Profile Mini Intensive: Work with Jules to optimise your profile in a hands-on session.
- Mallory Grimste's Website: Explore Mallory’s therapy services, self-care resources, and online programmes.
Don’t forget to subscribe for more actionable tips on SEO, CRO, and building a website that works for you!
Get your free website SEO report here at The Website Success Hub and start making changes for a more sustainable marketing strategy!
053: Using AI for SEO - Simple Strategies for Success
The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions
12/13/24 • 22 min
In this episode, Jules White dives into how she uses AI to streamline SEO tasks for her business. From keyword research to content optimisation, she shares the tools she uses daily, like ChatGPT, Google Gemini, Keywords Everywhere, and KW Finder, to make SEO easier and less overwhelming. She also reflects on her experience testing Sintra.ai’s SEO helper and how it reinforced the importance of combining AI tools with your own expertise.
Key Takeaways:
- AI as a Helper, Not a Replacement: Learn how AI tools can save you time, spark new ideas, and help you focus on what matters most—without replacing your unique knowledge and insights.
- Simple Steps for SEO Success: Discover the three core steps for SEO—choosing keywords, identifying the right pages, and optimising them—and how AI can support you at each stage.
- Using AI for SEO Strategy: Get actionable tips on using AI for brainstorming blog ideas, refining meta descriptions, and mapping keywords to your website’s content.
If you’ve ever wondered how to get started with AI for SEO or felt overwhelmed by the options, this episode is packed with practical advice to help you take that first step.
Resources and Links Mentioned:
- Episode 009: How to Establish Your Core Topics – Identify the key topics to focus on for your business and website.
- Episode 047: AI and How it Helps Me in Business and Personal Life – Insights on how AI supports daily business tasks and personal life.
- Episode 049: AI and How it Helps Me in Business and Personal Life – A continuation of exploring AI’s role in simplifying work and life.
- Episode 051: How to Use AI for Your Website – Practical steps for using AI to create and optimise website content.
- Free Beginner's SEO Checklist – Download a checklist to help get started with SEO basics.
- Keyword Map and Planner – A tool for mapping keywords and optimising pages effectively.
- SEO Recommendations Mini Intensive – Book a focused SEO audit and walkthrough to improve website visibility.
- Book A Free Discovery Call – Schedule a call to discuss how to improve your website and SEO.
Get your free website SEO report here at The Website Success Hub and start making changes for a more sustainable marketing strategy!
072: Website Conversion Rate Audit: Simple Fixes for More Sales
The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions
03/10/25 • 25 min
In this episode, Jules White conducts a website conversion rate audit for Amy from Elemental Health. Together, they identify simple yet effective improvements to enhance website clarity, engage visitors, and ultimately drive more conversions.
Jules walks Amy through key website optimisations, including the importance of clear messaging in the hero section, using human imagery to build trust, and ensuring the homepage effectively communicates the benefits of her services.
They also discuss how to refine the website copy to be more accessible while maintaining credibility and how to strategically position testimonials for maximum impact.
Key Takeaways:
- Clarity is Key: Ensure visitors immediately understand what you offer, how it benefits them, and the next steps to take.
- Hero Section Optimisation: Make the most of the prime real estate on your homepage with strong headlines, compelling imagery, and clear calls to action.
- Features vs. Benefits: Shift your messaging to focus on how your services improve people’s lives, rather than just listing features.
- Effective Use of Social Proof: Showcase testimonials in a way that grabs attention and reinforces trust, rather than relying on automated review feeds.
- Video Sales Letter Strategy: Create a short, engaging video that highlights the benefits of your service and encourages action.
If this episode has inspired you to refine your own website for better conversions, you can book a Power Hour or a Mini Intensive with Jules to get tailored, actionable recommendations.
Resources mentioned in this episode:
- Visit Elemental Health – www.elementalhealthcare.uk
- Book a Power Hour with Jules
- Book a Google Business Profile Mini Intensive
Subscribe to The Website Success Show for more actionable website and SEO strategies!
Get your free website SEO report here at The Website Success Hub and start making changes for a more sustainable marketing strategy!
057: Why Your Website Should Be the Foundation of Your Content Plan
The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions
01/10/25 • 17 min
In this episode, Jules dives into content planning, explaining why your website should be the foundation of your marketing strategy. With the start of a new year, many people are focusing on content creation, but often this revolves around social media. Jules highlights the importance of prioritising your own domain as the hub of your content efforts and offers actionable tips for tying your website into your overall content plan.
Key Takeaways:
- Your Website as a Content Hub: Discover why your website should be the cornerstone of your content planning and how it helps you build authority and attract the right audience.
- Core Topics and Subtopics: Learn how to identify your business’s core topics and break them into subtopics to streamline your content strategy.
- Connecting Content to Your Website: Understand how to ensure that everything you create ties back to your website to build credibility, increase traffic, and boost sales.
- Creative Ideas for eCommerce and Service Pages: Find out how to make your product and service pages more engaging and aligned with your core topics.
Resources mentioned in this episode:
- Episode 012: Why Creating Content for Your Own Domain is Key to Long-Term Marketing Success
- Episode 002: Why You Don’t Need to Keep Chasing the Algorithm
- Episode 009: Why You Need a Content Strategy as Your First Step to Website Success
- Episode 056: Podcast SEO Audit with Donna
- Free Guide to Discovering Your Core Topics: Download this free resource and host your own post-it note party to plan your core topics and kickstart your website content strategy.
Let’s connect:
Share your core topics or text the show using the link below! Don’t forget to subscribe for more insights on optimising your website and SEO.
Get your free website SEO report here at The Website Success Hub and start making changes for a more sustainable marketing strategy!
062: Less Social, More Success! 3 Sustainable Strategies to Build Your Business Without Social Media
The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions
01/27/25 • 12 min
In this episode, Jules shares three powerful alternatives to relying on social media to grow your audience. Whether you’re feeling frustrated by algorithm changes or simply want a more sustainable and stress-free way to market your business, these strategies will help you create a strong foundation for long-term success.
Key Takeaways:
- The Power of Networking and Building Relationships: Discover why investing in personal connections—both online and in person—can be your business’s most valuable asset. Jules explains how nurturing these relationships creates a supportive community that no algorithm can take away.
- Investing in Your Website: Learn why your website should be the hub of your business and how to use it to build authority, grow your audience, and convert visitors into customers. Jules also discusses the importance of tackling tech overwhelm and making your website work harder for you.
- Getting in Front of Other People’s Audiences: Explore ways to collaborate with others, from guest talks and podcast appearances to participating in bundles, to expand your reach and showcase your expertise.
This episode is packed with actionable tips to help you grow your audience with confidence—independent of social media.
- Book a Free Discovery Call: Get personalised advice on how to optimise your website and increase traffic and sales or understand the tech!
- Free Beginner's QuickStart Guide to SEO: A simple guide to get started with SEO.
Get your free website SEO report here at The Website Success Hub and start making changes for a more sustainable marketing strategy!
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FAQ
How many episodes does The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions have?
The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions currently has 80 episodes available.
What topics does The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions cover?
The podcast is about Seo, Marketing, Podcast, Podcasts, Technology and Business.
What is the most popular episode on The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions?
The episode title '049: AI for Small Business: How I Use It to Save Time and Boost Creativity!' is the most popular.
What is the average episode length on The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions?
The average episode length on The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions is 21 minutes.
How often are episodes of The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions released?
Episodes of The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions are typically released every 3 days, 16 hours.
When was the first episode of The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions?
The first episode of The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Conversions was released on Jun 14, 2024.
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