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The WARC Podcast - Why anime is the next big subculture for marketing

Why anime is the next big subculture for marketing

The WARC Podcast

09/21/23 • 31 min

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This week WARC’s Rica Facundo talks anime with Robin Lau, global strategist of digital and entertainment at Dentsu. Discussing the rise of anime as a cultural force, anime fandoms, and why marketers should be paying attention to this.

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09/21/23 • 31 min

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