The Value Pricing Podcast
Mark Wickersham
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Top 10 The Value Pricing Podcast Episodes
Goodpods has curated a list of the 10 best The Value Pricing Podcast episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to The Value Pricing Podcast for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite The Value Pricing Podcast episode by adding your comments to the episode page.
Which Pricing Model to Use for Different Services
The Value Pricing Podcast
01/19/24 • 32 min
Marking the 50th episode of the Value Pricing Podcast series!
Struggling with finding the right pricing model?
In this podcast we will be exploring the intricacies of cost-plus and value pricing.
Learn about 13 key pricing models and their impact on your accounting or bookkeeping practice.
Discover Mark's insights on the limitations of time-based billing and the advantages of value pricing.
This episode offers a clear view on choosing the right pricing strategy for various services.
If I Started Again ...
The Value Pricing Podcast
07/20/23 • 35 min
Do you ever wonder what it takes to build a thriving accounting firm?
Are you looking to skyrocket your business and maximize profitability?
You can discover Mark's journey of how he grew his business and uncover invaluable lessons for your own path to success.
You will find out the 5 essential factors crucial for the expansion and management of a thriving business as Mark shares his top recommendations for overcoming common hurdles and achieving sustainable growth.
Future Proof your Accounting Firm with AI
The Value Pricing Podcast
03/01/24 • 34 min
Are you feeling overwhelmed by the rapid advancements in AI?
Wonder how these changes might impact you and the future of accounting?
Well, you can find clarity and direction here in our latest episode.
Discover essential strategies for your accounting firm to navigate these changes, from embracing your firm's strengths to unlocking the power of AI for value creation.
Join us as we uncover how to future-proof your practice in the face of AI's relentless evolution, ensuring your firm not only survives but thrives.
In this Podcast we will also look back at how far AI has come in 2023 and predict where it will take us in 2024!
A System for Communicating Your Value
The Value Pricing Podcast
11/24/23 • 31 min
Are you tired of hearing 'That's expensive' when presenting your fees to clients?
Are you ready to transform how clients perceive the value of your offerings?
Discover the secrets of effective value communication in our latest episode.
Learn why it's more than just pricing and how to make clients truly understand the worth of your services.
Additionally, develop the ability to build a reliable system for ongoing value communication with clients.
Transform Your Life and Business
The Value Pricing Podcast
10/21/24 • 45 min
Do you ever feel like you're constantly busy but never really getting ahead?
It’s a common struggle, but it doesn’t have to be your reality.
Imagine achieving more, feeling energized every day, and having the time to focus on what truly matters in your business and life.
Listen to this Podcast where we dive into practical strategies to supercharge your productivity and well-being.
This is a must-listen for owners of accounting and bookkeeping firms who want to maximize their productivity, increase their energy, and enjoy a better work-life balance.
How to Set Out Your Fixed Price Agreement
The Value Pricing Podcast
01/20/23 • 33 min
I hear problems like this all the time...
“The client hasn’t done what they promised!”
“The client has asked for me to do more work that I didn’t price for.”
“It’s taken me longer to do the work than I initially thought.”
“The client’s business has grown and there is more work now.”
These are all examples of scope creep.
Scope creep is a huge problem for a lot of accountants and bookkeepers – so many are losing money because they don’t know how to price for these scenarios and end up just taking a hit rather than asking the client to pay up.
The main reason these problems arise is because there was not enough clarity in the original agreement.
When you sign up a new client for one of your services, you need to manage their expectations.
If the client understands exactly what they get with your service (and what they don’t get), what’s expected of them, and how the price might be altered if their circumstances change, it will prevent any fee disputes and stop you from losing out due to scope creep.
You can manage your client’s expectations through a Fixed Price Agreement.
This is a document that lays out the details of your service and how the fixed price is determined.
Should the client’s circumstances change, they request some additional work, or they fail to deliver on a promise, you can simply refer them back to the Fixed Price Agreement to explain the resulting adjustment in price.
The client has total clarity – and you will never make a loss from scope creep again.
The latest episode of the Value Pricing Podcast is now available: How to Set Out Your Fixed Price Agreement
In today’s episode you will learn:
✅ How scope creep can be the biggest financial drain on your business
✅ How to manage your clients expectations to avoid scope creep
✅ The 9 essential elements to add to your Fixed Price Agreement
✅ What to do if something changes, or the clients doesn’t do what you expected
Listen now!
AI in Action: Enhancing Value Pricing Strategies
The Value Pricing Podcast
08/26/24 • 40 min
Want to make your clients happier and increase your revenue?
In this episode, we reveal why just one fixed price could be holding you back.
What if offering choices could change everything?
Plus, we’ll show you how to use ChatGPT to improve your pricing strategy.
Ready to boost your business?
Get practical tips you can start using today!
Unlock AI-Powered Efficiency for Your Accounting Firm in Just 60 Minutes!
The Value Pricing Podcast
11/18/24 • 40 min
Discover how to save time and boost efficiency in your accounting firm with the power of prompt templates!
In this episode, we dive into what prompt templates are, why they're so essential, and how you can build a library of templates to streamline tasks like creating email templates, brainstorming content ideas, and running industry research.
Imagine automating repetitive tasks and focusing more on what truly matters.
Don’t miss out on these time-saving tips that can transform your practice!
Tune in to find out how to make ChatGPT and Trello your new secret weapons for success.
How to Build Your Pricing Confidence
The Value Pricing Podcast
11/10/23 • 33 min
Ever wondered what it takes to supercharge your pricing strategy?
Join us for an exciting podcast episode where we explore the secrets to unshakable pricing confidence.
Ever wondered why pricing confidence is crucial?
Discover the importance of pricing confidence and we’ll also reveal the 3 critical elements for pricing your services effectively.
Find out how Mark transformed his accounting firm's profitability in just two years and became a renowned expert in pricing strategies!
Facing Into Challenging Economic Headwinds with Des O'Neill
The Value Pricing Podcast
02/03/23 • 48 min
2022 was the year that was billed to be an economic boom for the UK which was allegedly going to be comparable to the post WW2 boom. The post COVID boom has come but things are not turning out as expected though.
- Brexit
- Post COVID employment and labour shortages
- Post COVID supply chain issues
- Inflatio
- The war in Ukraine
- Political and societal uncertainty
.... are all contributing to significant uncertainty in all aspects of business and life.
Why is this important?
Accountants are critical in creating certainty in uncertain times but that is difficult when there is uncertainty in our own businesses.
Accountants were the front line heroes that kept businesses and their owners on track when the pandemic landed. It's different now but we are needed more than ever before.
Never before have we been as busy. Never before have we been in as much demand. There are more clients and there is more work but never before has it been as difficult to secure the people and the resources to get the work done.
We need to get really clear on what we are doing? What is important to us? How we are going to get a better result?
The latest episode of the Value Pricing Podcast is now available: Facing into challenging economic headwinds with Des O’Neill
In today’s episode you will learn:
⓵ Changing our Strategy and Business Model to reflect the realities of business and the world we are operating in, in 2022.
⓶ Adopting a different approach to people and accessing resources Post-COVID.
⓷ Regaining clarity on who the clients are that we are meant to serve and identifying the ones we may need to let go of
⓸ Refocusing on our pricing and product and adopting new tactics that will get a better result for the firm, the team and the clients
⓹ Creating a predictable pipeline of the new clients that we want and need that fit in with our new strategy and business model
⓺ Relieving the short-term pressures on you, the firm owner, and your team.
Join Des and I as we discuss the current trends in the industry and the 6 steps accounting firms need to take now to stay successful in these ever-changing times.
And check out the CPD Store here: https://www.cpdstore.co.uk/pages/cpd-club-200
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FAQ
How many episodes does The Value Pricing Podcast have?
The Value Pricing Podcast currently has 74 episodes available.
What topics does The Value Pricing Podcast cover?
The podcast is about Accounting, Podcasts and Business.
What is the most popular episode on The Value Pricing Podcast?
The episode title 'How to Find the Time to Get Stuff Done' is the most popular.
What is the average episode length on The Value Pricing Podcast?
The average episode length on The Value Pricing Podcast is 38 minutes.
How often are episodes of The Value Pricing Podcast released?
Episodes of The Value Pricing Podcast are typically released every 14 days.
When was the first episode of The Value Pricing Podcast?
The first episode of The Value Pricing Podcast was released on Jan 25, 2022.
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