The Untrapped Podcast With Keith Kalfas
Keith Kalfas
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Mack Landscaping & Lawn Care | Talk Real Life Business & Power Moves
The Untrapped Podcast With Keith Kalfas
11/19/24 • 61 min
On this episode of The Untrapped Podcast, host Keith Kelfas talks with Cornell from Mack Landscaping and Lawn Care, currently attending the Lawntrepreneur Academy event in Novi, Michigan. Cornell shares his journey from Pittsburgh, Pennsylvania, where he grew up learning lawn care from his grandmother to starting his own lawn care business in 2016. They discuss the importance of having commercial auto insurance, leveraging online platforms like Google for business growth, and the significance of investing in oneself through continuous learning. Cornell also highlights the value of creating a supportive network and taking action to overcome excuses and setbacks. The conversation provides insights into both the personal and professional development necessary for running a successful business in the lawn care industry.
"Know your worth and embrace it. You’re not just valuable to your industry, but to yourself, your family, the world, and to God. When you truly recognize your worth, it elevates how you see yourself—and that confidence fuels your growth." -Cornell Mack
Topics Covered:
- Cornell's Lawn Care Journey
- Starting a Lawn Care Business
- YouTube and Podcasting Success
- Networking and Personal Growth
- Tips for Lawn and Landscape Business
- Avoiding the Trap of Comparison
- Recognizing Your Worth
- Overcoming Challenges and Self-Doubt
- The Power of Knowledge and Mentorship
- Investing in Yourself
- The Importance of Insurance
Key Takeaways
- Network and Build Relationships: Always be willing to introduce yourself and connect with other industry professionals. This can open doors, create opportunities, and facilitate personal and business growth. Attend live events, conferences, and expos to meet and learn from others in your industry.
- Self-Belief and Determination: Believe in your vision and stay dedicated to it, even when others don’t understand or support you. Use your self-belief to fuel your persistence and overcome obstacles.
- Value Continuous Learning: Leverage free resources available online to gain knowledge and improve your business skills. Consider investing in paid content, courses, or coaching if free resources aren’t sufficient.
- Embrace Innovation and Adaptability: Be open to trying new things and be adaptable in your business approach. Don't see change as a threat; rather, see it as an opportunity for growth.
- Prioritize Organization: Use CRM tools to manage your customer relationships and optimize your operations. Stay organized to maximize efficiency and reduce unnecessary stress.
Connect with Cornell Mack
Youtube: @mack_landscaping412 Instagram: https://www.instagram.com/mack_landscaping412 Website: macklandscaping412.com
Connect with Keith
Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas
Resources and Websites:
🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series
Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs
LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16
Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs
Get Ballard: https://www.ballard-inc.com/
Easy Budgeting Blueprint: keithkalfas.com/budget
Smartphone Video Creation Guide: Keithkalfas.com/smartphone
Identifying Your Superpower: Keithkalfas.com/superpower
Become An influencer And Monetize Your Expertise: https://www.keithkalfas.com/influence
Multiple Ways to Monetize: https://www.keithkalfas.com/multipleways
...
Running a Landscaping Business is REALLY HARD!
The Untrapped Podcast With Keith Kalfas
10/14/24 • 16 min
In this episode of the Untrapped Podcast, Keith Kalfas shares the hardships and unpredictability of the landscaping business, focusing on the importance of resilience and gratitude in the face of challenges. He discusses personal anecdotes and those of others in similar businesses, illustrating how perseverance through difficulties can lead to greater growth. Keith emphasizes learning from mistakes, maintaining faith, and the significance of managing stress and uncertainty.
" The pressure turns you into a diamond, people who don't have any pressure on them sometimes they just become very lazy and lackadaisical and they don't amount to anything. " Keith Kalfas
Topics Covered:
- The Struggles of Running a Landscaping Business
- Real-Life Challenges and Stories
- Dealing with Business Stress and Uncertainty
- Success Stories and Faith
- Upcoming Events and Final Thoughts
- Free Resources and Tools for Your Business
Key Takeaways
- Running a landscaping business is extremely challenging, especially in the first few years. Small business owners face a variety of issues such as negative reviews, unreliable employees, equipment breakdowns, and personal sacrifices.
- It's essential to anticipate problems, manage stress, stay positive, and view challenges as opportunities for growth. Faith, integrity, and prioritizing family and customers are crucial.
- Overall, the message is to stay motivated, work hard, and seek inspiration from others who have succeeded despite difficulties.
Connect with Keith
Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas
Resources and Websites:
🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series
Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs
LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16
Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs
Get Ballard: https://www.ballard-inc.com/
Easy Budgeting Blueprint: keithkalfas.com/budget
Smartphone Video Creation Guide: Keithkalfas.com/smartphone
Identifying Your Superpower: Keithkalfas.com/superpower
Become An influencer And Monetize Your Expertise: https://www.keithkalfas.com/influence
Multiple Ways to Monetize: https://www.keithkalfas.com/multipleways
Build Your Website: https://durable.co/ Promo Code: keith30
How to Implement Basis Systems to Grow Your Landscaping Business - From Solo Operator
The Untrapped Podcast With Keith Kalfas
08/22/24 • 23 min
In this episode, Keith shares valuable insights for small business owners, particularly in the window cleaning industry. The discussion delves into overcoming anxieties associated with running a service business by implementing a thorough follow-up process similar to a 21-step system used by larger companies. Keith emphasizes the importance of pricing strategies, the 'one and done' method for task completion, and the benefits of using software like Jobber for systematization. Additionally, it highlights the need for small business owners to simplify their services, raise prices, and potentially hire employees and virtual receptionists to handle administrative tasks. Real-world examples, such as receiving tips and raising prices, are provided to illustrate these strategies.
"The moment your business changes and you wake up and it starts to become successful is when you realize that your business isn't your whole life and you stop stressing about your business and making it this big, stupid, and stressful thing."
- Keith Kalfas
Topics Covered:
- Introduction to Window Cleaning Business Tips
- Challenges of Managing a Service Business
- The Importance of Follow-Up in Sales
- The One and Done Method
- Using Jobber Software for Efficiency
- Raising Prices to Improve Business
- Hiring and Training Employees
- Virtual Receptionists: The Future of Administration
- Simplifying Services for Better Profit
- Final Thoughts and Personal Insights
Key Takeaways
- Success often begins once you stop seeing your business as your entire life.
- Reducing stress and not overburdening yourself with work can positively impact your business.
- Recognizing and addressing the stressors in your business is essential for growth and success.
Connect with Keith
Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas
Resources and Websites:
🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series
Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs
LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16
Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs
Get Ballard: https://www.ballard-inc.com/
Easy Budgeting Blueprint: keithkalfas.com/budget
Smartphone Video Creation Guide: Keithkalfas.com/smartphone
Identifying Your Superpower: Keithkalfas.com/superpower
Become An influencer And Monetize Your Expertise: https://www.keithkalfas.com/influence
12 Questions on How to Scale a Landscaping Business | Dan Platta Home Service CFO
The Untrapped Podcast With Keith Kalfas
09/24/24 • 34 min
In this episode of the Untrapped Podcast, Keith Kalfas interviews Dan Platta, the Home Service CFO and founder of Best Dan Bookkeeping. They discuss key topics such as managing chaos in business, the importance of having the right team, effective organizational strategies, and Dan's journey from the corporate world to entrepreneurship. The conversation touches on the significance of recruiting top talent, leveraging checklists for operational efficiency, and the biggest lessons learned from past mistakes. Dan also shares his vision for future ventures and insights on balancing business and personal life. Throughout the episode, actionable advice is provided for small business owners aiming to scale and improve their operations.
"Find good mentors and learn from their mistakes" Dan Platta
Topics Covered:
- Revenue and Services: Dan's Business Insights
- Organizational Strategies for Success
- Recruiting the Best Employees
- Top Influential Books
- Overcoming Entrepreneurial Fears
- Advice for New Entrepreneurs
- Short-Term Goals and Business Philosophy
- Customer-Centric Business Philosophy
- The Importance of Zero Attrition
- Big Hairy Audacious Goals
- Overcoming Business Challenges
- Lessons from Business Mistakes
- The Value of Good Bookkeeping
Key Takeaways
- Revenue Achievement and Service Diversification:
- Dan Plata discusses achieving nearly $4 million in revenue, emphasizing the importance of offering diverse services such as window cleaning, pressure washing, maid services, bookkeeping, recruiting, and marketing.
- Key takeaway: Diversification can lead to higher revenue, but managing multiple services requires robust organizational strategies.
- Importance of Support Systems:
- Dan highlights the critical role his wife plays in his success, even though she isn’t directly involved in the business.
- Key takeaway: A strong personal support system can significantly boost business performance and personal well-being.
- Organizational Strategies:
- Dan stresses the importance of checklists and to-do lists to maintain accountability and ensure that employees stay on task.
- Key takeaway: Simple organizational tools like digital checklists can streamline operations and prevent errors in repetitive tasks.
- Recruitment and Quality of Employees:
- Dan learned to recruit high-quality employees rather than hiring quickly to fill positions. By finding the best candidates in advance, he ensures that he can select from the top talent when needed.
- Key takeaway: Continuous recruitment and having high standards for employee selection can improve service quality and business growth.
- Influential Books:
- Dan recommends "The E-Myth Revisited," "Peak Performance," and "Leadership and Self-Deception" as pivotal books that have impacted his business approach.
- Key takeaway: Reading and learning from comprehensive resources can offer new perspectives and practical strategies for business improvement.
- Facing and Overcoming Fears:
- Dan reflects on his fear of leaving the corporate world to become an entrepreneur, but realized the risk was worth the learning experience.
- Key takeaway: Overcoming initial fears and making calculated risks can lead to greater opportunities and personal growth.
- Mentorship and Learning from Others:
- Dan advises new entrepreneurs to find good mentors and learn from their mistakes to avoid common pitfalls.
- Key takeaway: Leveraging the experiences of successful mentors can shorten the learning curve and provide valuable insights.
- Prioritizing Customer and Employee Satisfaction:
- Dan’s goal is to build a business driven by customer demand and employee satisfaction rather than solely focusing on financial targets.
- Key takeaway: Focusing on creating value for customers and providing a great work environment for employees can lead to sustainable business growth and profitability.
- Big Hairy Audacious Goal (BHAG):
- Dan's major life goal is to combine his passion for business with his love for outdoor activities by creating a mastermind group for business owners that includes outdoor adventures.
- Key takeaway: Aligning personal passions with business goals can lead to a more fulfilling career.
- Handling Mistakes:
- Dan admits that growing his business too rapidly and spreading too thin were significant mistakes but valuable learning experiences.
- Key takeaway: Learning from business missteps is crucial. Scaling should be done thoughtfully to avoid overextension and operational disarray.
He built a Multi-Million Dollar Window Cleaning Soft Washing Business | Then Created DOPE Marketing
The Untrapped Podcast With Keith Kalfas
09/16/24 • 20 min
Join us as we dive deep with David Carroll, founder of Dope Marketing, who shares his inspiring journey of building a multimillion-dollar service business in window cleaning, pressure washing, and soft washing before transitioning into his dream venture, Dope Marketing. Discover the secrets behind his success, automation of service businesses, and how he balanced his family's priorities. Learn about the importance of personal health, making life-changing decisions, and maintaining happiness amidst the hustle. Don't miss out on this insightful interview packed with valuable lessons on business, life, and personal growth!
"Think of the last three times that you worried yourself to a point that no one could really talk you out of it. Remember that feeling? How do you feel today? It was nothing." David Carroll
Topics Covered:
- David Carroll's Journey to Success
- The Importance of Happiness and Vision
- Challenges in Running a Service Business
- Automation and Systematizing a Business
- Seasonal Business Insights
- The Role of Advertising and Marketing
- Mindset and Emotional Control
- Delegation and Trust in Business
- Personal Health and Lifestyle Changes
Key Takeaways
Automating and systematizing a business ensures it can run smoothly without constant involvement from the owner. Letting go of control and trusting the team reduces unnecessary stress and allows for better focus on what can be influenced. Understanding business cycles, maintaining consistent marketing efforts, and planning ahead for busy and slow periods are key to sustaining steady growth. Personal accountability and self-improvement are essential, with learning from mistakes and prioritizing well-being being critical for long-term success.
Achieving balance in life is also vital, with family and personal health prioritized over work. Empowering employees and trusting them to make decisions without micromanagement leads to more efficient operations. Additionally, having a clear vision and regularly revisiting the original goals and purpose helps stay motivated and keep the business on track.
Connect with David
LinkedIn: https://www.linkedin.com/in/dopemarketing/ Instagram: https://www.instagram.com/davedopemarketing/ Website: dopemarketing.com
Connect with Keith
Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas
Resources and Websites:
🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series
Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs
LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16
Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs
Get Ballard: https://www.ballard-inc.com/
Easy Budgeting Blueprint: keithkalfas.com/budget
Smartphone Video Creation Guide: Keithkalfas.com/smartphone
Identifying Your Superpower: Keithkalfas.com/superpower
Become An influencer And Monetize Your Expertise: https://www.keithkalfas.com/influence
Multiple Ways to Monetize: https://www.keithkalfas.com/multipleways
12 Landscaping Business Tips That'll Make You Cringe
The Untrapped Podcast With Keith Kalfas
08/03/24 • 25 min
In this compelling episode, Keith Kalfas shares twelve critical tips that have profoundly impacted his life and the lives of many men. He emphasizes the importance of personal accountability, self-improvement, and resilience. Key points include understanding that no one cares about your struggles, realizing that no one will solve your problems for you, the necessity of avoiding repetitive mistakes, fully committing to your work, taking time to unplug, and the critical role of coaching and creating systems. He also discusses the value of financial planning, the importance of hiring help, the need to build multiple income streams, and the ultimate realization that growth requires proactive change. Through personal anecdotes and practical advice, Keith offers guidance for overcoming life's challenges and achieving success.
"The success that you are looking for lies in the hard work that you've been avoiding."
- Keith Kalfas
Topics Covered:
- Tip 1: No One Cares Tip 2: No One Will Fix It for You Tip 3: Definition of Insanity Tip 4: Immerse Yourself Fully Tip 5: Find the Deeper Lesson Tip 6: Unplug and Recharge Tip 7: Stop Dangling from a Rope Tip 8: Dig Deep into Your Numbers Tip 9: Get Coaching Tip 10: Create Systems Tip 11: Grow Your Way Out Tip 12: Build a Different Bridge Conclusion: Final Thoughts and Encouragement
Key Takeaways
- Hard Work is Essential: True success in a landscaping business, as in any venture, requires committing to hard work and facing tasks you've been putting off.
- Face Challenges Head-On: The tips might highlight the uncomfortable or challenging aspects of running a landscaping business that are crucial for success but often avoided.
- Overcome Avoidance: Consistently avoiding hard work will hinder your progress; tackling these tasks can lead to the success you desire.
Connect with Keith
Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas
Resources and Websites:
🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series
Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs
LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16
Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs
Get Ballard: https://www.ballard-inc.com/
Easy Budgeting Blueprint: keithkalfas.com/budget
Smartphone Video Creation Guide: Keithkalfas.com/smartphone
Identifying Your Superpower: Keithkalfas.com/superpower
Become An influencer And Monetize Your Expertise: https://www.keithkalfas.com/influence
Handling Stress & Overwhelm - What I've Learned To Overcome it
The Untrapped Podcast With Keith Kalfas
06/23/24 • 17 min
In this engaging episode, I took a deep dive into the world of entrepreneurship, grappling with the formidable foes of overwhelm and stress. I learned that the key lies in remaining calm in the face of chaos, cutting off distractions, and owning up to our commitments. It's not just about pushing through; it's about finding that sweet spot and edge where growth and challenges intersect.
I also made an important distinction between material Success and true fulfillment. It's not just about the numbers in your bank account; it's about aligning with your purpose and finding holistic wealth.
So, remember, when you feel the weight of the world on your shoulders, dig deep, take charge, and overcome the overwhelm.
This is your journey to unleashing your true potential and thriving in business.
"I think that you can have all of the materialistic wealth and money and riches and the boat and the cars and the houses and all these things and be able to give to charities and help people and stuff like and do all these beautiful things and have a vacation home and do the thing that you love and are passionate and your dream and desire to do. But you have to turn off the world and check out of the world and stay checked into strategy and your heart and what means the most to you." - Keith.
Topic Covered:
00:00 - Manage overwhelm by finding your edge and working it.
05:06 - Text customer, prioritize calm and avoid overwhelm.
06:29 - Experienced freedom and self-care crucial for well-being.
12:07- Success lies in finding purpose, hard work, and embracing challenges. Instead of pursuing materialistic wealth, strive to do what you love, even during difficult times. Embrace the idea of falling in love with what you hate as a secret to reaching the next level, as suggested by Grant Cardone.
15:06 - Embracing the wealth of being present, overcoming anxiety.
Key Takeaways:
- Self-Awareness and Thresholds: This is vital to determining our stress thresholds and understanding our unique tolerances. It is beautifully likened to finding our "edge," highlighting the significance of operating at the brink without succumbing to overwhelming circumstances.
- Balancing Priorities: The delicate balance between professional commitments, personal well-being, and family responsibilities. The fundamental role of self-care is in managing and preventing being overwhelmed.
- Purpose and Fulfillment: This goes beyond the conventional conversation, the impact of societal expectations and individual aspirations. Pursuing genuine fulfillment and purpose transcends the allure of material Success into inner contentment.
- Taking Responsibility: An integral takeaway revolved around the significance of assuming responsibility for our commitments and decisions. Eloquently express the importance of embracing challenges and taking decisive action to triumph over overwhelming circumstances.
Resources and Websites:
🙋♂️Get My Free Landscaping Business Startup Video Series Here👇
Here https://www.keithkalfas.com/Landscaping-Series
Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs
LANDSCAPING BUSINESS
How to Guide: https://www.keithkalfas.com/16
Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs.
Get Ballard: https://www.ballard-inc.com/
Easy Budgeting Blueprint: keithkalfas.com/budget
Smartphone Video Creation Guide: Keithkalfas.com/smartphone
Identifying Your Superpower: Keithkalfas.com/superpower
Become An influencer And Monetize Your Expertise: https://www.keithkalfas.com/influence
Who Do You Praise & Honor When Times Are Good?
The Untrapped Podcast With Keith Kalfas
08/10/24 • 22 min
Keith reflects on the importance of maintaining faith and gratitude both during challenging and prosperous times. He shares personal counseling experiences, emphasizing the need for unwavering belief and commitment to God. Keith discusses how people often turn to God only in dire situations and neglect their faith once the crisis passes, drawing parallels with the biblical story of Israel and Judah. He advises viewers to surround themselves with positive influences, seek true spiritual growth, and use social media wisely to reinforce their faith.
"Shared laughter amplifies joy, turning even life's challenges into moments of happiness."
- Keith Kalfas
Topics Covered:
- Introduction: Who Do You Praise?
- Counseling and Shared Wisdom
- The Dark Times and Returning to Sin
- Praising God in Good Time
- Scripture Reading: The Book of Jeremiah
- Personal Reflections on Faith
- Encouragement and Final Thoughts
- Channel Updates and Future Plans
- Positive Social Media and Community
Key Takeaways
- Praise Consistently: Emphasizes the importance of praising God not only in times of need but also when times are good.
- Consistent and Committed Faith: Highlights the need for a consistent relationship with God, avoiding lukewarm beliefs and striving to remain steadfast in faith.
- Positive and Supportive Community: Encourages surrounding oneself with positive, faithful friends and engaging with spiritually uplifting content.
Connect with Keith
Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas
Resources and Websites:
🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series
Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs
LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16
Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs
Get Ballard: https://www.ballard-inc.com/
Easy Budgeting Blueprint: keithkalfas.com/budget
Smartphone Video Creation Guide: Keithkalfas.com/smartphone
Identifying Your Superpower: Keithkalfas.com/superpower
Become An influencer And Monetize Your Expertise: https://www.keithkalfas.com/influence
But The Most My Window Cleaning Customers Will Pay is Only $150
The Untrapped Podcast With Keith Kalfas
07/20/24 • 22 min
Keith Kalfas reflects on his experience in the window cleaning business, sharing how trusted customers fired him after they raised their prices despite years of service. This realization led them to advise others to seek out clients who value their worth, rather than complaining about existing customers. This episode underscores the importance of finding clients willing to pay fair prices and hints at applying this lesson to the landscaping business, emphasizing a new pricing minimum.
"Go find customers who can pay what you're worth."
- Keith Kalfas
Topics Covered:
- Introduction: Realizing the Value of Your Work
- Facing Rejection: The Reality of Raising Prices
- Taking Action: Finding the Right Customers
- Understanding Your Worth: A Pricing Example
Key Takeaways
- Knowing and Valuing Your Worth:
You may have long-term customers who seem to care about you, but this doesn’t always translate to them valuing the worth of your services. When the time comes to increase your prices to match or even come close to the industry standard, some clients may choose to leave instead of paying the increased price.
- Take Action:
Instead of lamenting over clients who refuse to pay what you’re worth, the focus should be on finding new customers who can and will pay for your services at your desired rate. It's crucial to proactively seek out and secure customers who understand and can afford your pricing.
- Continuous Learning and Adaptation:
The lesson from a landscaping pricing example applies similarly to window cleaning: setting a minimum price threshold can help in maintaining profitability and ensuring that your services are being appropriately compensated. Adjusting to a new pricing model, like the $700 minimum mentioned, although challenging, is necessary for growth and sustainability.
Connect with Keith
Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas
Resources and Websites:
🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series
Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs
LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16
Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs
Get Ballard: https://www.ballard-inc.com/
Easy Budgeting Blueprint: keithkalfas.com/budget
Smartphone Video Creation Guide: Keithkalfas.com/smartphone
Identifying Your Superpower: Keithkalfas.com/superpower
Become An influencer And Monetize Your Expertise: https://www.keithkalfas.com/influence
You Can't Run a Professional Landscaping Business AND Be Undercharging | STOP IT
The Untrapped Podcast With Keith Kalfas
11/12/24 • 17 min
In this episode, we dive into the psychological and financial struggles of running a service business, especially when undercharging creates a cycle of stress and low profitability. Keith Kalfas, shares personal strategies for escaping this 'doom loop' by setting boundaries, improving communication, and learning from successful entrepreneurs. We also discuss the value of staying positive, organized, and building a high-performance mindset, supported by strong personal relationships. Plus, stay tuned for upcoming content featuring successful business tours and interviews.
"Break free from the 'doom loop' of undercharging by valuing your work, setting boundaries, and treating each challenge as data rather than a personal failure." Keith Kalfas
Topics Covered:
- The Doom Loop of Low Profit Work
- Emotional Toll of Running a Business
- The Importance of Emotional Detachment
- Personal Insights and Support Systems
- Learning from Successful Entrepreneurs
- Effective Communication and Client Management
- Navigating Economic Challenges
- Engage with Your Business Community
Key Takeaways
- Avoid the Doom Loop: Undercharging for services can lead to a cycle of low profit, high stress, and client relationships that lack loyalty. Breaking this pattern starts with valuing your work and charging accordingly.
- Set Clear Boundaries: Clear communication with clients and setting boundaries are essential to maintaining profitability and avoiding burnout.
- Surround Yourself with High-Performers: Learn from successful entrepreneurs, stay organized, and build a high-performance mindset supported by strong relationships to elevate your business and personal resilience.
Connect with Keith
Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas
Resources and Websites:
🙋♂️Get My Free Landscaping Business Startup Video Series Here👇 Here https://www.keithkalfas.com/Landscaping-Series
Landscaping Course https://keith-kalfas.mykajabi.com/store/8bFERMcs
LANDSCAPING BUSINESS How to Guide: https://www.keithkalfas.com/16
Get Jobber: https://getjobber.com/im/ambassador-referral/?gspk=a2VpdGhrYWxmYXM4NTIx&gsxid=Rs6pwtznLDcs
Get Ballard: https://www.ballard-inc.com/
Easy Budgeting Blueprint: keithkalfas.com/budget
Smartphone Video Creation Guide: Keithkalfas.com/smartphone
Identifying Your Superpower: Keithkalfas.com/superpower
Become An influencer And Monetize Your Expertise: https://www.keithkalfas.com/influence
Multiple Ways to Monetize: https://www.keithkalfas.com/multipleways
Build Your Website: https://durable.co/ Promo Code: keith30
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FAQ
How many episodes does The Untrapped Podcast With Keith Kalfas have?
The Untrapped Podcast With Keith Kalfas currently has 110 episodes available.
What topics does The Untrapped Podcast With Keith Kalfas cover?
The podcast is about Marketing, Selfhelp, Entrepreneur, Entrepreneurship, Podcasts, Landscaping and Business.
What is the most popular episode on The Untrapped Podcast With Keith Kalfas?
The episode title '12 Landscaping Business Tips That'll Make You Cringe' is the most popular.
What is the average episode length on The Untrapped Podcast With Keith Kalfas?
The average episode length on The Untrapped Podcast With Keith Kalfas is 39 minutes.
How often are episodes of The Untrapped Podcast With Keith Kalfas released?
Episodes of The Untrapped Podcast With Keith Kalfas are typically released every 6 days, 1 hour.
When was the first episode of The Untrapped Podcast With Keith Kalfas?
The first episode of The Untrapped Podcast With Keith Kalfas was released on Sep 26, 2022.
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