The Truth About Marketing

Kevin reveals why "keeping it real" is a must in the new marketing landscape.

Giving away something of value for free is a common model for generating targeted leads, but a lot of people goof it up. In today's episode, Kevin shows how to provide over-the-top value in your free giveaway.

James Schramko, founder of SuperFastBusiness.com, shares what he did to "de-program" all his traditional upbringing. Plus, the truth about learning how to build an 8-figure business that gives you the freedom to live your life.

Marcella Allison reveals her secret for honing-in on your customer's exact language (You’ll get so deep inside their head they’d swear they did the writing themselves).

She is one of the few writers that top-of-the-heap A-Listers including Parris, and David Deutsch look to team with first when it’s time to beat another control.

With 20-years of deep-in-the-trenches experience and a long track record of crushing controls, Marcella reached celebrity status within the walls of AWAI with her knack for understanding customers on the deepest emotional level.

This is a powerful 2-minute exercise you can do right now to perfect your 'Rebel Yell' message and gain the elusive clarity you need to take your business to the next level