Content Creation & Marketing 101 with Krystal Proffitt

07/25/22 • 55 min

1 Listener

If you have a small business in 2022, chances are you’re also forced to be a content creator no matter what services as a freelancer you offer. How can you market to your audience through your content to gain more clients, make more sales and grow your business?! Take a listen!

Krystal Proffitt is a content strategist, coach, and host of the award-winning show, The Proffitt Podcast. She specializes in helping entrepreneurs start, launch, and market their content. Krystal teaches the basics of content creation, editing, branding, and marketing through her podcast, digital courses, and YouTube channel dedicated to content creation. She also appears as a Content Expert on other YouTube channels such as Buzzsprout and StreamYard.

Her Amazon Best Selling book "Start a Binge-Worthy Podcast" had Amy Porterfield saying, "...this book is about to become your bible."

Krystal has spoken about content creation on several major stages, including the Ramsey Solutions Influencer Event, Podcast Movement, She Podcasts, PodFest Global, Spark Media Ventures, and Amy Porterfield's Momentum Membership. She has also been a guest on many podcasts, including The Heather Sager Show, Business Unveiled Podcast, & Buzzcast (a Buzzsprout podcast).

In this episode, you will learn:

Krystal’s story and how she got into content creation
Simple tips to get started creating content
The different types of marketing content
The secret to creating content, consistently!

Connect with Krystal:

Website: https://krystalproffitt.com

YouTube: https://www.youtube.com/c/krystalproffitt

Instagram: https://www.instagram.com/krystalproffitttx/

Facebook: https://www.facebook.com/krystalproffitttx

Links Mentioned in this Episode:

It’s OFFICIAL! The doors to The CEO Society Mastermind are officially open and we are now accepting applications for our Summer 2022 cohort! Just head to aubreemalick.com/ceosocietymastermind to apply!

Krystal’s Podcast Episode with Aubree: How to Use TikTok to Grow Your Content

Other Resources:

Want my step-by-step guide on how to start your VA business today? Grab The Prep which will show you exactly how to set up and start your business! You will get instant access to the digital product so you don't have to wait any longer to start!

Join here >> aubreemalick.com/theprep

Join the Freelancer to CEO Podcast Community on Facebook

If you found value in today's episode, I would love it if you shared this in your Instagram stories! Help us spread the message to more freelancers who are ready to step into the CEO role!

Connect with me on Instagram: @aubreemalick

Her Amazon Best Selling book "Start a Binge-Worthy Podcast" had Amy Porterfield saying, "...this book is about to become your bible."

In this episode, you will learn:

Krystal’s story and how she got into content creation
Simple tips to get started creating content
The different types of marketing content
The secret to creating content, consistently!

Connect with Krystal:

Website: https://krystalproffitt.com

YouTube: https://www.youtube.com/c/krystalproffitt

Instagram: https://www.instagram.com/krystalproffitttx/

Facebook: https://www.facebook.com/krystalproffitttx

Links Mentioned in this Episode:

Krystal’s Podcast Episode with Aubree: How to Use TikTok to Grow Your Content

Other Resources:

Join here >> aubreemalick.com/theprep

Join the Freelancer to CEO Podcast Community on Facebook

If you found value in today's episode, I would love it if you shared this in your Instagram stories! Help us spread the message to more freelancers who are ready to step into the CEO role!

Connect with me on Instagram: @aubreemalick

Previous Episode

[QUICK TIP] - 3 Mindset Shifts Required for Your Next Level

Sometimes we get stuck in our business, and sometimes we may blame feeling stuck on external things. We need to keep our business aligned with our vision, our heart and our mindset.

Mindset is a HUGE piece of business. You can have all the systems and the work ethic in the world...but without the right mindset, you won’t get to where you are looking to go!

It’s time to get out of your head and level up with confidence. Always be stepping outside of your comfort zone, reaching for that next thing to continue growing.

In this episode, you will learn:

3 Mindset Shifts
How to envision your future self
Being mindful of what content you consume
Why confidence is key

Links Mentioned in this Episode:

Other Resources:

Join here >> aubreemalick.com/theprep

Join the Freelancer to CEO Podcast Community on Facebook

If you found value in today's episode, I would love it if you shared this in your Instagram stories! Help us spread the message to more freelancers who are ready to step into the CEO role!

Connect with me on Instagram: @aubreemalick

Next Episode

Creating Systems to Scale Your Business with Kaci Ackerman

Build systems for where you want to be, not where you are. Systems are such a magical tool to cut out and prevent overwhelm so you can put your business brain power elsewhere while your systems are set!

It takes hard work to build your business, but we can make things easier and save so much time with the right systems.

Kaci went from dental office manager to being furloughed due to covid to running a six-figure business in less than two years. Kaci is a Certified Business Manager and ClickUp expert. She transforms freelancers into CEOs with strategy, planning, and systems building so they can be confident in the back-end of their business, and not stuck in the weeds. Her mission is to meet business owners where they are at in their business and serve the heck out of them! Some fun facts: queen of typos & truth bombs, lover of stouts & porters, Netflix binger, sports fan, bike rider, friends obsessed.

In this episode, you will learn:

What systems to have in place for your business
How to build systems to serve your business moving forward
What tools you can use to make this process as easy as possible

Connect with Kaci:

kaciackerman.com

Instagram.com/kaciackerman

Facebook.com/kaciackerman

Links Mentioned in this Episode:

https://kaciackerman.com/freebies/

Other Resources:

Join here >> aubreemalick.com/theprep

Join the Freelancer to CEO Podcast Community on Facebook

If you found value in today's episode, I would love it if you shared this in your Instagram stories! Help us spread the message to more freelancers who are ready to step into the CEO role!

Connect with me on Instagram: @aubreemalick