The Sound Off Podcast

We loved having James Crildland on our show back in 2018 when we fussed about podcast discovery when there were a half million podcasts in the universe. There are now 2.5 million and we have so many more questions to ask.

In this episode, I get a little help from my Podcast SuperFriends Jag in Detroit and Catherine O’Brien who are heavy consumers of James’ Podnews and Podland, the latter now into its second year. we discuss Apple v. Spotify, what Indie podcasters are still missing out on, and how North America radio is faring overall. We also get into the weeds on some ad tech stuff that should fascinate you, even if terms like “dynamic ad insertion” and AI make your eyes glaze over.

You get a lot of junk email everyday, but this will not be one of them Subscribe to Podnews and get the latest on everything happening in the world of podcast. There's also a companion podcast available everywhere... I listen to it daily in a flash briefing via an Alexa Skill.

We also discussed the first year of Podland, which is co-hosted by James and Sam Sethi.

My thanks also to Jon Gay From Jag in Detroit Podcasts and Catherine O'Brien From Branch Out Programs for lending some questions to the episode.

There's always more on our episode page here.

Thanks also to the people who make this show possible every week including:

Promosuite

Justin Dove at Core Image Studios

Megatrax

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Terry O'Reilly is a radio guy. He will tell you on the show that he is an ad guy - and that might be partially true. However, it is apparent that when you listen to his take on the world of media, advertising, marketing and radio, that he is grounded in radio. His show, Under the Influence, which grew from its previous incarnation of The Age of Persuasion (2006-2011) and O'Reilly on Advertising (2005). The show is now in its eighth season on CBC Radio and has expanded further into the podcast world.

Terry and his wife Debbie, along with daughters Callie, Shea and Sidney work on the program year round to create some of the most amazing audio about marketing. The show has developed a loyal following from countless Canadians and listeners around the world. Here are some things in the show we learned:

• The show's idea came about over beers one day which involved Larry McInnis who was the creative director at CHUM in Toronto. As a complete aside, Larry is a graduate of Acadia University which is where I went to school. :)
• There is a Beatles reference in every show. That information lives on the Wikipedia page but Terry confirmed that he is a big fan and in his most recent episode spoke about how John Lennon was the best marketer amongst the Beatles.
• Terry is starting a company for podcasters... details will be announced soon but we were stoked that he announced that on our podcast.
• As we mentioned at the outset, Terry is a radio guy. When I asked him to come on the podcast he was aware of the show and had taken in a few episodes. High praise!
• Podcast aficionados will love hearing how Terry has embraced podcasting.

The entire back catalogue of Under The Influence is now available in Podcast form. Connect to it here.

Terry has three books and is working on a 4th this summer. Connect to all things Terry here.

There's more about this episode on our show page!

Thanks also to the people who make this show possible every week including:

Promosuite

Matt Fogarty Voiceovers

Justin Dove at Core Image Studios

Megatrax

NLogic

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

There was an awful lot of opinions being passed around on social media about radio and where it is at. First comes the news from Futuri that they are releasing Radio GPT which is AI Jocks for your radio station. I cannot for the life of me figure out why people are offended or upset by this. I say.... Bring it. Then there was the launch of 102.7 The Pole in Kingston, Ontario which is cute, clever, sexist, misogynistic dated, archaic, well-written and imaged, and unfolding as we launch this episode.

Somehow the radio critiques who are banging away on their keyboards don't understand that this is what radio is: Progressing towards AI while regressing back 30 years with old dated launch strategies that only work today because the people in charge have not evolved the medium. In short - both these things are happening for the same reason.

Sound quality on this is not ideal as I recorded this in an echoey loft in Spain.

Thanks to those who make this possible:

NLogic: TV & radio advertising and audience data solutions

Megatrax - Licensed Music for your radio station or podcast production company.

A Transcript of the show is available here.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Thanks to our group sponsors: Rogers, Pattison Media, Corus Entertainment, iHeartRadio, Stingray, Vista Broadcasting, Harvard Media.

The Following summary of winners is from Broadcast Dialogue.

Pattison Media’s 102.3 NOW! Radio (CKNO-FM) Edmonton is among the multiple winners at the 2024 Canadian Radio Awards.

NOW! won Major Market Station of the Year, and Best On-Air Promotion (Major Market) for its “Swiftie-oke” contest, while Program Director Jay Stone captured Program Director of the Year (Major Market). The station was also the catalyst behind Best Community Service Initiative winner Alberta Day of Caring for Jasper, which saw the province’s radio stations come together to raise more than $1.5M to support those impacted by this summer’s wildfire.

Evanov Communications’ stations in Winnipeg won in multiple categories. Evanov Winnipeg’s Adam West captured Program Director of the Year (Medium Market), while the Energy 106 (CHWE-FM) morning show, Wheeler in the Morning, won Best On-Air Team (Music) (Medium Market). Energy 106 and Z103.5 (CIDC-FM) Toronto also won Best Imaging Production (Large Market), while their joint entry for HOT 100.5 (CFJL-FM) Winnipeg and LITE 92.1 (CKPC-FM) Brantford won in the Medium Market category.

Rogers Sports & Media’s CHEZ 106 Ottawa also captured two awards, including Station of the Year (Medium Market) and Best Community Service Initiative (Medium Market) for its DEEDS promotion.

In the small market categories, Fort St. John, BC independent station 100.1 Moose FM (CKFU-FM) picked up two awards. Program Director Chris Walker won Program Director of the Year (Small Market), while the station also won Best Podcast (Small Market) for Before the Peace, focused on telling the stories of the Indigenous and Métis peoples of B.C.’s Peace Region.

Kahnawake, Que. community station K1037 The Monster (CKRK-FM) also claimed two awards. Paul Graiff won Best Anchor/Reporter (Small Market), while Mitch Craig captured Best Imaging Voice (Small Market).

By network, Rogers Sports & Media led wins with 14, followed by Pattison Media with eight, while Evanov picked up a total of five wins. Bell Media won in four categories, with Corus Radio and Harvard Media each earning three awards. Vista Radio won two.

Find a full list of this year’s winners below. To listen to their award-winning audio and view this year’s runners-up, head to CanadianRadioAwards.com.

Best Anchor or Reporter – Sponsored by Burli

Major Market

Richard Southern,680 NewsRadio , (CFTR), Rogers Sports & Media, Toronto

Medium Market

Richard Duggan, VOCM-AM, (VOCM), Stingray, St. John’s, Newfoundland and Labrador

Small Market

Paul Graif, K103.7 The Monster, (CKRK), Mohawk Radio, Kahnawake

Best Canadian Multi-Market Network Program

Major Market

Fearless Fred,Q107 / Power 97 / Edge / Big 101 , (CILQ / CFQC / CJKR / CIQB ), Corus

Medium Market

Sam McDaid – Country Nights, (CKQC / CJOK / CKXC / CKBY / CIKZ / CJQM / CKAT / CJDL), Rogers Sports & Media

Small Market

Nick Liard – Regional Midday Show, (CJRQ / CJQQ / CKFX ), Rogers Sports & Media

Best On-Air Team or Host (News/Talk/Sports)

Major Market

Andrea Montgomery / Kelly Turner / Logan Stein / Tany...

It sounds easy. Produce a compelling 15 to 20 minute piece of audio every day about a Canadian news story. And then you find out it isn't easy. For the last year, Jordan Heath-Rawlings has been doing just that with Frequency Network's flagship podcast, The Big Story. Mildly modelled after the NY Times' podcast, The Daily, the Big Story has shone the spotlight on Canadian stories ranging from the rat and transit problems in Toronto, to Canada's legalization of pot, and the inane plebiscite on keeping Winnipeg's Portage and Main. (Full Disclosure - I was the guest on that episode which you can listen to here)

In this episode, you'll find out how the show came together, what decisions get made, and the forward planning that goes into each episode.

Special thanks to Claire Brassard at the Frequency Network for providing audio for this episode.

There's more about this episode on our show page!

Thanks also to the people who make this show possible every week including:

Promosuite

Matt Fogarty Voiceovers

Justin Dove at Core Image Studios

Megatrax

NLogic

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.