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The Simple and Smart SEO Show - How To Learn About Effective SEO and Optimize Your Website

How To Learn About Effective SEO and Optimize Your Website

The Simple and Smart SEO Show

02/18/24 • 11 min

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Today I'm discussing e-commerce store success on Shopify platform with Google traffic.

  • Get creative with your return policy as you need to stay profitable!
  • Why I don't sell on Facebook or Instagram shops!
  • Amazon return policy conflicts and my workaround.
  • SEO plays a critical role for small businesses to compete online!
  • Leverage higher domain authority sites.
  • Focus and promote a single product: optimizing the website, creating topical authority, and improving conversion rates.

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00:00 Introduction and Welcome
00:15 Background of My E-commerce Store
00:45 Challenges with Amazon and Social Media Shops
01:56 Success with Shopify and Google
03:13 Importance of SEO and Organic Marketing
03:51 Why SEO is Critical for Handmade Sellers
05:29 Leveraging High Domain Authority Sites
06:47 The Power of Topical Authority
08:05 Conversion Rate Optimization (CRO)
09:22 Recap and Key Takeaways
10:08 Invitation to the SEO Challenge
10:54 Conclusion and Farewell

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02/18/24 • 11 min

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The Simple and Smart SEO Show - How To Learn About Effective SEO and Optimize Your Website

Transcript

Introduction and Welcome

[00:00:00] All right guys. Welcome back to Follow through Fridays. I'm here with my dog, Dezzy.

[00:00:04] She may be making an appearance if you're watching this video.

[00:00:07] I wanted to share a little bit about why I feel like we're successful using Google as a primary traffic driver for our store.

Background of My E-commerce Store

[00:00:15] So just to give you a little background. To my e-commerce store, collage wood.com aver

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