
Q&A | What Is Mark Reading, Watching, and Listening To?
08/22/24 • 12 min
1 Listener
You wanted to know about me?! I'm flattered, humbled, and happy to share what's been inspiring me lately.
Everything from my favorite comedians to my thoughts on the Innovator's Dilemma.
I want to know what you're wondering about! Submit your question at [email protected], dropping a note on LinkedIn, or leaving a comment on Spotify.
Grab the 3 Steps to a Perfect Pitch guide here https://clickhubspot.com/pitch
You wanted to know about me?! I'm flattered, humbled, and happy to share what's been inspiring me lately.
Everything from my favorite comedians to my thoughts on the Innovator's Dilemma.
I want to know what you're wondering about! Submit your question at [email protected], dropping a note on LinkedIn, or leaving a comment on Spotify.
Grab the 3 Steps to a Perfect Pitch guide here https://clickhubspot.com/pitch
Previous Episode

Q&A | How Can Sales Culture Be Influenced From the Top Down?
Today's listener Q&A is all about scaling your culture. We want to move GTM and sales away from an uncontrollable art form to a data-driven, predictable process. And that starts at the top.
Our questions is -- "How can sales culture be influenced from the top down?"
Here's what you can expect:
- "Scalable Visibility" through inspecting every aspect of your GTM
- Effective coaching strategies for your sales team
- Hiring high-quality, best fit candidates through training and certification
- How to create a predictable process by identifying leading indicators
I want to know what you're wondering about! Submit your question at [email protected], dropping a note on LinkedIn, or leaving a comment on Spotify.
Grab the 3 Steps to a Perfect Pitch guide here https://clickhubspot.com/pitch
Next Episode

Q&A | How Do You Solve for a Siloed Marketing and Sales?
Are marketers just doing a bunch of arts & crafts? Are salespeople spoiled brats? I don't want to offend anyone, but I think most folks would chuckle at this: Sales and marketing leaders don't naturally get along.
So what's the solve for a siloed marketing and sales?
Let's talk through some key steps towards holding everyone accountable to meeting our revenue goals:
- Team communication responsibilities
- Identify how much pipeline and revenue comes from Marketing
- Defining a Marketing Qualified Lead (MQL)
- Sales has tof ollow up quickly with a high degree of personalization
- Establish an Service Level Agreement (SLA)
Grab the 3 Steps to a Perfect Pitch guide here https://clickhubspot.com/pitch
If you like this episode you’ll love
Episode Comments
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/the-science-of-scaling-273869/q-and-a-what-is-mark-reading-watching-and-listening-to-70950312"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to q&a | what is mark reading, watching, and listening to? on goodpods" style="width: 225px" /> </a>
Copy