EP 010 - Content is king w/ Joseph Agresta

08/30/23 • 16 min

We have our first SOF Sprint episode. A bitesize version of the podcast where we keep things short and sharp.
In this episode, we are talking all things content when it comes to running a gym and marketing yourself in a noisy world social media these days.
Content has taken the world by storm and everything can be 'content' these days. In the world of gyms and fitness, content is so important. These days, your social media feeds are filled with influencers all producing different types of content to grab your attention.
We discuss what works and what doesn't and everything in between.
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Previous Episode

EP 009 - The Way Forward for Physio w/ Jacob Lawrence

In this episode, we step inside the brain of Jacob Lawrence, the head physiotherapist at Science of Fitness.
When SOF physio launched, so did a new way to treat clients through our physiotherapy service model. A membership style approach to seeing clients has been implemented aiming to increase adherence and consistency to their rehab journey. None of this would've been possible without Jacob.
This creation of a community to assist clients through the rehab journey has been so important for increasing positive outcomes from injuries. We discuss the reason behind this type of service model, the challenges that have come from it but also the massive benefits from this.
This is one for everyone.
Enjoy and please leave a rating if you enjoyed it!

Next Episode

EP 011 - Importance of goal setting w/ Joseph Agresta

Matt and Joey sit down again today to discuss the importance of goal setting, both professionally and personally.
Both as a business owner and a trainer, Joe has had to set a lot of goals with himself and his clients. So, he has created systems and processes that he has figured out what works best for certain tasks and goals.
We discuss the importance of process vs outcome and how to breakdown a big scary goal into small daily actions that you can take to get you closer towards that goal.
If you enjoyed this episode, please give us a rating.