Oliver Unaka - Pomona USD
02/22/19 • 7 min
Oliver Unaka of Pomona USD speaks with us about the importance of "brand" for school districts. Coming from a background in the PR industry, he understands that brand is an extension of the trust that the community feels for the district. He also shares his personal sentiments for what a district's motivations should be regarding their communities and how to best serve them.
Oliver Unaka of Pomona USD speaks with us about the importance of "brand" for school districts. Coming from a background in the PR industry, he understands that brand is an extension of the trust that the community feels for the district. He also shares his personal sentiments for what a district's motivations should be regarding their communities and how to best serve them.
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Nichole Pichardo - Brea-Olinda USD
Nichole Pichardo of Brea-Olinda Unified speaks with us about why she sees her role as the "district storyteller". Coming from a background of commercial marketing, she brings her experience and perspective to the table for her district on a daily basis. She also shares with us a recent PR challenge regarding the name of one of her school districts, and her philosophy on handling tough situations like this.
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Monica Carazo - Los Angeles USD
Monica Carazo is one of six PIOs in the nation's second largest school district, Los Angeles USD. From to supporting the mental health needs of her students to dealing with surprise emergencies, Monica shares her unique experiences and offers some pieces of advice for smaller districts.
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