Data is Anthropology
08/27/24 • 23 min
Data is as much about people as it is about technology, if not more. It’s anthropology. We need a transformational approach to data that focuses on culture and discipline. For example, companies are jumping onto AI from shaky data foundations, then have the nerve to be surprised when it doesn’t work out as well as they expected. We need to do something different. To help us take a fresh view and fresh perspective we welcome to Rock Bottom Malcolm Hawker, Chief Data Officer at Profisee.
Chapters
00:00 - Open & Introduction; 01:36 - Monologue; 04:19 - Malcolm Hawker; 17:29 - Dispatches from Rock Bottom; 19:35 - Audio Rorschach Test; 21:36 - Recap & Close
Feature Image by Tom Mesic.
Data is as much about people as it is about technology, if not more. It’s anthropology. We need a transformational approach to data that focuses on culture and discipline. For example, companies are jumping onto AI from shaky data foundations, then have the nerve to be surprised when it doesn’t work out as well as they expected. We need to do something different. To help us take a fresh view and fresh perspective we welcome to Rock Bottom Malcolm Hawker, Chief Data Officer at Profisee.
Chapters
00:00 - Open & Introduction; 01:36 - Monologue; 04:19 - Malcolm Hawker; 17:29 - Dispatches from Rock Bottom; 19:35 - Audio Rorschach Test; 21:36 - Recap & Close
Feature Image by Tom Mesic.
Previous Episode
The Fuss About Data
John Ladley and Mark Cooper welcome you to Rock Bottom. We recognize that the last thing the world needs is another podcast, but we aim to make this one different. We are going to take apart the data industry and have fun doing it. It seems that many companies aren’t taking data and analytics very seriously either, so maybe we’ll fit right in. We’re all at rock bottom, but at the end of each episode everyone technical and everyone non-technical will take away some nugget of information that will allow them to take one step forward. The journey starts today with the help of our guest, Stacey Clark.
Feature Image by Armburst.
Next Episode
The Fuss About AI
The most common fears about artificial intelligence are from movies, and while there are reasons for concern, Skynet becoming sentient and terminating humanity aren’t among them. A lot of great progress is being made in several fields using artificial intelligence and machine learning. Our guest, Wendy Lawhead, shares her experience as a data science and AI practitioner for several companies across multiple industries. Most importantly, successful and sustainable AI requires well understood data so that time is spent on the analytics, not on the preparation. And well understood data requires culture and discipline. It’s all about people.
Chapters
00:00 - Open & Introduction; 02:13 - Monologue; 05:47 - Wendy Lawhead; 23:11 - Dispatches from Rock Bottom; 25:18 - Audio Rorschach Test; 27:16 - Recap & Close
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